loader from loading.io

139: [Coaching] Selecting the Best Stories to Include in Your Signature Talk with Marie Fiebach [Storytelling Series]

Speaking Your Brand: Public Speaking for Women

Release Date: 09/24/2019

388: What Makes a Stand-Out Conference Speaking Proposal and Presentation with Cathy McPhillips show art 388: What Makes a Stand-Out Conference Speaking Proposal and Presentation with Cathy McPhillips

Speaking Your Brand: Public Speaking for Women

Many conferences get hundreds of speaker submissions. How can you make yours stand out so it gets selected? Then, once you do get selected, how do you make sure you deliver an engaging presentation at the conference? That’s what I talk about with my guest Cathy McPhillips, who is Chief Growth Officer at the Marketing AI Institute. Along with the virtual events they host year-round, they also host an in-person conference called MAICON, which I spoke at in 2023. I invited Cathy on the show to share with us: Her background and what brought her to the Marketing AI Institute How Cathy and the...

info_outline
387: Escaping the Ivory Tower: Stepping into Thought Leadership for Greater Impact with Laura McGuire, EdD show art 387: Escaping the Ivory Tower: Stepping into Thought Leadership for Greater Impact with Laura McGuire, EdD

Speaking Your Brand: Public Speaking for Women

I talk quite a bit on this podcast about "the expert trap" and how so many of us get stuck teaching and training and don't step into thought leadership. This applies not only to those of us who are entrepreneurs, but of course to all the academics out there as well (hand raised!). This episode is a treasure trove of insights for anyone passionate about making a difference through their work, particularly in academia or any field where expertise is a given, but thought leadership can make an even bigger impact.  My guest is Laura McGuire, EdD, a social scientist, educator, and entrepreneur...

info_outline
386: The Power of the Performing Arts to Find and Use Your Voice with Theresa Smith-Levin show art 386: The Power of the Performing Arts to Find and Use Your Voice with Theresa Smith-Levin

Speaking Your Brand: Public Speaking for Women

A couple of months ago, I attended an event to honor non-profits. What was really cool was that each non-profit had 2-½ minutes to share their story.  When my guest Theresa Smith-Levin, founder of Central Florida Vocal Arts, shared her story, I was instantly inspired and I knew I had to have her on the podcast. Our conversation is a testament to the power of storytelling, vulnerability, and community in fostering personal and collective growth. Theresa's work with Central Florida Vocal Arts is not just about singing; it's about creating a space where young people can grow into their...

info_outline
385: Leading with Story in Your Talks [Roundtable] show art 385: Leading with Story in Your Talks [Roundtable]

Speaking Your Brand: Public Speaking for Women

You know how powerful storytelling is in your presentations and talks. How can you go about integrating your stories in a way that truly connects you to your audiences? There is no *one way* to integrate stories into your talks. Your story can be central to your talk or it can be a supporting element. You can play with the timeline of the story - start in the middle and then come back to the beginning later or start at the end. In this episode, our lead speaking coach Diane Diaz hosts three of our clients who were at our recent 3-day in-person speaking retreat, Darci Foshay, Dani Einsohn, and...

info_outline
384: How to Tackle a Big Global Issue in Your Thought Leadership and Talks with Neha Pathak, MD show art 384: How to Tackle a Big Global Issue in Your Thought Leadership and Talks with Neha Pathak, MD

Speaking Your Brand: Public Speaking for Women

If you’ve ever felt like your topic or message may be overwhelming to your audience or the issue you want to address is a really big one and you’re not sure how your audience is going to relate to it or know how to take action, you’re going to appreciate this conversation. My guest is Dr. Neha Pathak, a physician and lead medical editor at WebMD, who graduated from our Thought Leader Academy last fall. Neha and I talk about: Her roles as a primary care physician, lead medical editor at WebMD, and host of WebMD’s podcast How she came to her signature talk topic and thought leadership...

info_outline
383: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 2] show art 383: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 2]

Speaking Your Brand: Public Speaking for Women

You heard half of our latest Thought Leader Academy grads deliver a 10-minute section of their signature talk last week on episode 381, now you get to hear the other three. In this episode, our lead speaking coach Diane Diaz hosts Maria Flynn, Karen Williams, and Brigette Serfaty, PharmD. You’ll hear how they’ve incorporated their thought leadership message, storytelling, humor, and their frameworks into their talks. We also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders. This...

info_outline
382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking show art 382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking

Speaking Your Brand: Public Speaking for Women

I know you want to grow your business and brand and have a bigger impact as a thought leader. But, as high-achieving women, there are beliefs we have that get us stuck in the expert trap. We believe that we need to teach/train to provide value; that training content is what our audience wants; and our identity is tied to seeing ourselves as the expert. These beliefs are what can hold you back from thought leadership and the impact and income you want to make. The problem is that your presentations and content are undifferentiated and lack emotional resonance. In this episode, I share 3 signs...

info_outline
381: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 1] show art 381: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 1]

Speaking Your Brand: Public Speaking for Women

Want to know what it’s like to create a signature talk with us? There’s no better way than to hear our Thought Leader Academy grads deliver a 10-minute section of their talks! You’ll hear how they’ve incorporated storytelling and their frameworks into their talks. We’ll also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders. In this episode, I’m joined by Sandy Robinson, M.Ed., Yewande Fadojutimi, M.D., and Joanne Lane, Ed.D.   This audio is from a live broadcast we did...

info_outline
380: Building Your Speaker Brand Separate From Your Corporate Identity with Sandy Robinson show art 380: Building Your Speaker Brand Separate From Your Corporate Identity with Sandy Robinson

Speaking Your Brand: Public Speaking for Women

The power of women’s voices doesn’t just relate to women who own and run their own businesses; it’s also for women who work in corporate spaces.  Building your personal brand and speaker brand separate from your corporate identity can give you a voice and mission that has a greater impact beyond the day-to-day work you do in your job.  In this episode, our lead speaking coach Diane Diaz talks with one of our Thought Leader Academy clients, Sandy Robinson.  Sandy works in revenue operations and she’s carved a niche for herself by building a personal and speaker brand...

info_outline
379: How to Develop Stage Presence and Build Confidence as a Speaker [Roundtable] show art 379: How to Develop Stage Presence and Build Confidence as a Speaker [Roundtable]

Speaking Your Brand: Public Speaking for Women

We held our in-person speaking intensive last week in Orlando and it was so much fun! Over three days, the women who attended worked on their speaking segments, practiced them on our stage with our coaching and feedback, and then had their segments professionally filmed on the final day. Oh, and there were dance parties and improv exercises throughout! I’ve invited three of our clients who were there, Shannon Bumgarner, Lei Comerford, and Denise Musselwhite, for a roundtable discussion on what they learned and insights they have for you as speakers. We talk about: Why they decided to attend...

info_outline
 
More Episodes

We're continuing our series on storytelling with this on-air coaching call episode about what stories you should select to include in your signature talk, whether it's a business presentation, a conference session, or, in this case, a keynote.

My guest is Marie Fiebach, who is a speaker and a regular contributor on her local TV station.

Marie is part of our Master Your Speaking online group coaching program and she’s been working on her keynote talk.

I invited her to come on the podcast to share with us how she selected the main story that was going to be the thread throughout her talk, as well as some of the other stories that she chose, including ones that showcase her credibility and her experience.

This is a fun episode! We cover a lot, from call backs that comedians like Whitney Cummings use, to adding props and funny memes, to incorporating music and songs in your talks.  

This episode is part of our Storytelling series, episodes 137-140.

 

About My Guest: Marie Fiebach has been working with non-profits for more than 20 years. Through her work in strategic planning and fundraising leadership, she has helped many organizations break through the status quo and achieve goals once thought to be impossible.

Marie has helped organizations plan and execute fundraisers with revenues in excess of $100,000, developed a food program for at-risk teens, designed and executed a process for recruiting and hiring a new executive director, and so much more. She currently sits on two local non-profit boards and is a weekly guest on KAKE TV's Good Morning Kansas. She lives, works, and volunteers in Wichita, Kansas. When she is not helping others dream bigger you may find her pursuing her passion for helping busy families at FeedYourFamilyTonight.com.

 


About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com



Links:

Show notes at https://www.speakingyourbrand.com/139

Connect with Marie on her websites: https://mariefiebach.com/ and https://feedyourfamilytonight.com/

Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999.

Get on the interest list for the Master Your Speaking group coaching program at https://www.speakingyourbrand.com/mastery

Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy.

Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching

Say hi to me on Instagram and Twitter: @CarolMorganCox.

Subscribe to the podcast on Apple Podcasts and leave a review!



Related Podcast Episodes: