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S2E85 - All in on SDR Enablement with Brooke Bachesta of Outreach

Surf and Sales

Release Date: 12/20/2021

S5E11 - Aaron McReynolds - Empowering the Individual Sales Person show art S5E11 - Aaron McReynolds - Empowering the Individual Sales Person

Surf and Sales

The hardest part of sales leadership is figuring out the balance of managing the team and coaching the individual. We go deep with Aaron from Alysio on this topic and many tactics discussed on solving the motivation and management question for sales leaders

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S5E10 - JR Butler - Transitioning to Sales with Purpose and Identity show art S5E10 - JR Butler - Transitioning to Sales with Purpose and Identity

Surf and Sales

JR Butler joins us on the Surf and Sales podcast and shares all the challenges someone faces when transitioning to sales.  Understanding the transition involves both the internal and external.  Want to go to Costa Rica? Come to the next Surf and Sales event!   

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S5E9 - Chuck Brotman - Sales Hiring in the 2024 Landscape show art S5E9 - Chuck Brotman - Sales Hiring in the 2024 Landscape

Surf and Sales

Chuck brings his knowledge about all things hiring for sales. We covered timing for Founder Led Sales transitioning to a revenue organization.  When to hire, who to hire, and how to hire.  And then we flip it to what should candidates do better in the interview process to standout

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S5E8 - Paul Caffrey - How to be an Elite Sales Professional show art S5E8 - Paul Caffrey - How to be an Elite Sales Professional

Surf and Sales

Paul Caffrey shares some amazing insights including the one thing the best sales people do better than everyone else.  Want to go to Costa Rica? Come to the next Surf and Sales event!   

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S5E7 - Stephen Hakami of Wiza - All things founder led sales episode show art S5E7 - Stephen Hakami of Wiza - All things founder led sales episode

Surf and Sales

Stephen shares his wisdom around founder-led sales, Go To Market, and understanding the difference between spam emails and employee emails.  Connect with us on LinkedIn Want to go to Costa Rica? Come to the next Surf and Sales event!   

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S5E6 - Levy Yakubov - The hard part is the execution is getting out of your own way. show art S5E6 - Levy Yakubov - The hard part is the execution is getting out of your own way.

Surf and Sales

Levy Yakubov comes to the  Making a career hard pivot  Scaling from a neighborhood to multi-neighborhoods, to massive scaling  Pivoting within the pivot.  Your attitude and approach are your competitive advantage Knowing what good looks like Want to go to Costa Rica? Come to the next Surf and Sales event!   

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S5E3 - Alex McNaughton How to leverage AI to coach your middle managers show art S5E3 - Alex McNaughton How to leverage AI to coach your middle managers

Surf and Sales

A fascinating conversation about where and how AI is affecting the sales coaching and leadership roles. How falling in love with sales started as an addiction to challenge. Alex McNaughten of joins us and shares amazing knowledge about sales, leadership and revenue growth. Want to go to Costa Rica? Come to the next Surf and Sales event!  

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S5E4 - Richard White How Engineering and Sales Partner show art S5E4 - Richard White How Engineering and Sales Partner

Surf and Sales

What happens when an Engineer runs sales and then becomes a founder? When to adjust from freemium to paid. Adjusting from being first in the market to a competitive landscape Focusing on usage before monetization has its advantages.  Meetings are for conversation not content presentation Want to go to Costa Rica? Come to the next Surf and Sales event!   

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S5E5 -  Hannah Aikawo The Ambitious Learner show art S5E5 - Hannah Aikawo The Ambitious Learner

Surf and Sales

Hannah Ajikawo joins us on the Surf and Sales podcast to discuss Understanding and value of referral selling The biggest gaps many consultants lack Why being a student of sales always matters. How to evaluate "good" when hiring a consultant You can't be a consultant you have to have survived the down turns.  Come to the next Surf and Sales event!  

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S5E2 - Stephanie Z - A Chat with a Home Shopping Network Sales Person show art S5E2 - Stephanie Z - A Chat with a Home Shopping Network Sales Person

Surf and Sales

You've got 3 seconds to capture someone's attention. What do you do? Stephanie Zielinski answers all the questions you wanted to know.  She's also an event specialist too and shares the best practices between in person and virtual events.  Oh, and she was also a teacher in the public school world and provides the best transferable skills from a teaching role to all other professions. Want to go to Costa Rica? Come to the next Surf and Sales event!   

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More Episodes

Brooke started in sales and worked her way up to enablement. She's now running enablement for over 100 reps, both inbound and outbound. She shares amazing and tactical thoughts on enablement at scale, enablement in the remote world, and more including:

Building a hybrid training model that works in a remote/ hybrid world
Inbound and Outbound Comp
How many SDRs are needed to justify an inbound team?
Proper Manager to SDR Ratio 
Why it's important to teach your team real business acumen.
How long should an SDR be in the role before going to the next role
The difference between a Manager, Team Lead and a Jr. Team Lead
What does the first Enablement leader focus on at an early stage company?