265 Apple Podcasts Search Update, Marketing Your Podcast With Transcripts Plus Podcast Data And Trends
The Feed The Official Libsyn Podcast
No more Google Podcasts? George Carlin's estate reaches settlement after AI Podcast, marketing your episodes with Apple Podcasts and the new transcripts feature! Two soapboxes 👀 Rob on Bill Maher refusing to stop the smoke for Steve-O, and Elsie's, on marketers and the misleading headlines! Big ups to Ashley Carman for her piece on some of the biggie podcasts using app game marketing, discussing The Infinite Dial 2024, and March's downloads stats! User agent and geographic! 👀 Sign up for this event featuring the YouTube Podcasting Team with Libsyn! All about YouTube + RSS + Podcasting!...
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264 Optimizing For Podcast Discovery, Uploading Your Transcripts & The Shure MoveMic
The Feed The Official Libsyn Podcast
You can now upload your own transcripts to Libsyn 5! The amazing new Shure MoveMic, Libsyn teams up with Bunny Studio! How Episodes.fm can really help you market your podcast. FYI Having keywords in your description, no matter how many times won't be indexed by Apple Podcasts (and more data on what gets your show found in Apple Podcasts,) Rick Selah as the new EVP of Sales for Advertisecast aka Libsyn Ads! Yes, Advertisecast is now Libsyn Ads 🎉 And stats, the latest geographic and user agents data. 👀 Sign up for this event featuring the YouTube Podcasting Team with Libsyn! All about...
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263 Creative Marketing Unleashed and iOS 17's Impact on Podcasting
The Feed The Official Libsyn Podcast
We cover the release of IAB Podcast Metrics V2.2 for public comment; using community volunteers for human-assisted transcripts and addressing common transcription questions; Elsie's thoughts on the risks of "magically replying" on social media; Rob's take on the potential impact of iOS 17 and Q1 ad changes; effective podcast marketing tactics ranging from vinyl-wrapped cars to Overcast ads and guerrilla approaches; how programmatic ads can provide modest but meaningful income; a discussion of the Edison Research Share of Ear Report; and a look at podcast stats, geographic and user agent data....
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262 Protecting Your Podcast Brand, Effective Podcast Advertising and Programmatic Challenges Explored
The Feed The Official Libsyn Podcast
Hit skip or hit subscribe? The dilemma of podcast ads, explored from both sides of the microphone; what is podcast x-ray and why do you need it? The impact of podcast fame, podcast business and controversial guests is it destroying podcasting? Let's be nice to people on the internet; podcast Ads as a tool to get better at your own podcast promotion; the Podcast Threads community is thriving, plus so much more! Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email [email protected], call 412-573-1934 or leave us a message on ! We'd love to...
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261 Apple Podcasts Transcript Updates and Stepping Down From Podcast Leadership
The Feed The Official Libsyn Podcast
Rob and Elsie dive into the world of podcast transcripts, covering everything from Apple Podcasts' new automatic transcription feature to the best practices for creating and using custom transcripts. They also discuss recent developments in the industry, including Apple Podcasts' exclusivity shifts, changes in podcast app ownership, and the impact of iOS 17 on podcast statistics plus user agents download numbers are back! Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email [email protected], call 412-573-1934 or leave us a message on !...
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260 Exploring Podcast Rankings, Network Negotiations and Listener Education
The Feed The Official Libsyn Podcast
How to determine your ranking compared to other podcasts and our perspective on it. The optimal methods for utilizing third-party and first-party podcast statistics. The crucial questions you should pose when considering a partnership with a podcast network. Insights into podcast app functionality, audience desires, and audience needs. We'll also cover statistics, including geographic and user agent data, and Rob's soapbox discussion on 'The Incredible Shrinking Podcast Industry,' and more! Audience feedback drives the show. We'd love for you to contact us and keep the conversation going!...
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259 The Growth of Podcast Advertising And Podcast Marketing Real Talk
The Feed The Official Libsyn Podcast
It's the new year, and that means new public domain works are available! Time to update the copyright for your podcast's RSS feed, preparing for the influx of new advertisers entering the world of podcasting in 2024. Google Search now featuring podcasts 👀 We're excited to announce the Podcast Hall of Fame inductees for the class of 2024! Additionally, we'll delve into real talk about podcast marketing, explore the latest podcast advertising rates, and so much more! Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email [email protected],...
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258 Free Speech and 2024 Podcast Predictions Begin
The Feed The Official Libsyn Podcast
All the predictions discussion for 2024, including how the election year and podcast advertising intersect and expectations about social media podcast marketing and growth. A free speech soapbox from Rob; from RSS to newsletters; the video to podcast RSS feed workflow; discussing the casualties of the podcasting bloodbath, yikes! Details about a 301 redirect plus geographic and user agent and a bit of a deep dive into the Apple Podcasts iOS 17 update and how that affected download numbers! Audience feedback drives the show. We'd love for you to contact us and keep the conversation going!...
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257 Apple Podcasts vs Spotify 2023 Podcast Charts and Castro Closure?
The Feed The Official Libsyn Podcast
What do the most popular podcasts in 2023 from Apple and Spotify have in common? Is Elsie's beloved Castro App closing down? Submitting your show to the Black Podcasting directory, tips for inviting a celebrity to be a guest on your podcast. Seasonal audience vs weekly audience, which is best? And the latest podcast advertising rates! Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email [email protected], call 412-573-1934 or leave us a message on ! We'd love to hear from you! SIGN UP FOR OUR NEWSLETTER ! Quick Episode Summary (1:53)...
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256 Protect Your RSS Feed!
The Feed The Official Libsyn Podcast
Do you know any program to replace Levelator? More insight into YouTube Music and YouTube proper; getting offered 3k to be a guest on a podcast, Audio Hijack now transcribes; when your shownotes don't look the way you want them to look; make sure if you join a network you can see your stats! Zoom is getting fancy; more on the AI conversation, and stats! Geographic and user agents! Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email [email protected], call 412-573-1934 or leave us a message on ! We'd love to hear from you! SIGN UP FOR OUR...
info_outlineCovering iOS beta 14.5 and big changes to Apple Podcasts, a new strategy for promoting our podcast via blog, Stitcher search results, a changing podcast artwork, getting the video of your transcoded audio podcast, data privacy discussion inspired by Tim Cook and stats, this time, mean and median download numbers!
Join the Libsyn Beta Community TODAY!
Audience feedback drives the show. We’d love for you to email us and keep the conversation going! Email [email protected] or call 412–573–1934. We’d love to hear from you!
SIGN UP FOR OUR NEWSLETTER HERE!
Quick Episode Summary
- :13 Intro
- 3:25 PROMO 1: The Perfect Stool
- 3:45 Rob and Elsie Convo!
- Oh wowza! Pretty big change to the Apple Podcasts App in iOS 14.5 beta - the biggest change in quite some time
- The many ways this change could possibly change so much about what we currently know about Apple Podcasts (speculation on steroids)
- Should you include episode numbers in the title in Apple Podcasts?
- 18:44 PROMO 2: In Clear Focus
- MacBook Air and the keyboard issues!
- New The Feed strategy going on on the blog
- The problem with Stitcher search
- A tip on changing your show artwork
- How to get the video of your episode audio to crosspost in different audio platforms
- Oh, oh! VODcasting making a comeback? Ummmmmmmm
- How can show owners see how many downloads are generated per dedicated/custom tracking URL that they create
- 46:29 AUDIO FEEDBACK: Pandora issues via Stephane
- A quote from Tim Cook on data privacy
- Why did you leave us?
- A little perspective time for the Podcast industry
- Chartable a pretty in depth amount of podcast consumption data!
- 1:02:14 PROMO 3: Legends from The Pacific
- 1:02:45 Stats! Mean and median numbers
- Where are we going?
- Where have we been?
Featured Podcast Promos + Audio
Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
- Keyboard Service Program for MacBook, MacBook Air, and MacBook Pro
- The Best Boom Arms for Your Home Podcasting Studio
- The Benefits of Seasons for Your Podcast
- Adam Carolla on the ‘evolution of podcasting’
- Tim Cook May Have Just Ended FacebookLooks like it’s no more Mr. Nice Guy.
- Podcasts Power Through The Pandemic
- The Shure Microphone webinar!
- Rob on Own Thy Audience - Why Podcasting Leads All The Audience Enagagement Channels So Far
- Paid Content Subscriptions - Selling Your Podcast
- Show Your Podcast Some Love - All About Upgrades For 2021
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