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How To Brand The Right Way

The Startup Life

Release Date: 01/23/2020

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The Startup Life

In this episode, we talk to Nikhil Sehgal (Founder & CEO of Vastmindz) as we discuss his new normal, how his technology can help in combatting COVID-19, and how he reached a partnership with IBM. 

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The Startup Life

In this episode, we talk to  Jacob Morgan (Founder Of The Future Organization & 4X Best-Selling Author) as we discuss what the leader of the next decade will require, how automation doesn't automatically mean the firing of personnel, and how leadership goes beyond the organization. In this episode, we also review Peter Yawitz's book "Flip Flops & Microwaved Fish". 

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In this episode, we talk to Douglas Scarboro (Senior Vice President Of The Federal Reserve Bank Of St. Louis) about what an inverted yield curve is, how the changing demographics of the United States are related to future economic trends, and the many resources that small business can use from the Federal Reserve Bank. 

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In this episode, we talk to Sean O'Meara (Founder Of Essential Content & Co-Author of The Apology Impulse) as we discuss why company's get apologies wrong, how to know when to apologize or explain, and the work he does at his company Essential Content. 

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In this episode, we talk to Diane Gardner(Founder of Adept Business Solutions) about the new tax laws, how to evaluate a tax preparer, and the biggest tax breaks businesses miss. 

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In our episode, we talk to Alyssa F. Westring (Award-Winning Business Professor & Author) about what it means to lead as a parent, why parents are not so great at screen time rules, and why valuing your family at work leads to career benefits. We also discuss her book "Parents Who Lead". 

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In our 150th episode, we talk to Marc Randolph(Co-Founder & First CEO OF Netflix) as he shares with us the early days of the technology company, why Blockbuster laughed him out of the room, and the most important step founders must take to start a company. We also discuss his book " That Will Never Work: The Birth Of Netflix and The Amazing Life Of An Idea"

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The Startup Life

In this episode, we talk to John Paul Mendocha (Turnaround Expert & Author) about how critical positioning is in the startup phase, what Vegas taught him about entrepreneurship, and his latest book, "Most Businesses Fail In The First 5 Minutes".  Follow him on and . Purchase his book from his or .  Visit our website  Follow  Want gear from The Startup Life?  Check out other great podcasts from .   Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme**    **Break Theme**  ...

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In this episode, we talk to Rishad Tobaccowala(Chief Growth Officer at Publicis Groupe & Author) as we discuss the four different types of bad bosses, why companies should invest in the arts for their employees and why only focusing on the data doesn't tell the complete story. 

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In this episode, to Tom Golisano(Founder & Chairman Of Paychex) as we discuss the early days of his company, how he is a bit of a prankster, and also why knowing the numbers in your business are extremely important. 

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In this episode, we talk to Dana James-Mwangi(Founder of Cheers Creative) as she shares with us her journey of entrepreneurship, a teacher that made an impact on her early, and the one brand she can not live without. 

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Get your Free E-book at Dana James-Mwangi.com

**More On Dana**

From corporate employee to full-time entrepreneur, Dana’s career has evolved from being an in-house print designer to creative agency founder, branding and website strategist, speaker, and teacher.

After undergrad, Dana designed marketing pieces for SunTrust and Wells Fargo and package design for home storage items sold in major retail stores, including Walmart and Target. This experience shaped her understanding of brand design consistency and sparked the desire to offer her knowledge to passionate business owners. With love for clean design and the belief that everyone has a story to tell, Dana founded Cheers Creative, a Memphis-based agency that builds award-winning brand visuals and websites for creative professionals, industry leaders, and
art platforms.

Using the workbook that she developed called the Brand Journal, Dana teaches branding and design workshops in schools including Memphis College of Art and Memphis Grizzlies Preparatory
Charter School.

Since the opening of Cheers in 2012, Dana has developed an international client roster. Her writings, design work, and talks about branding, web design, tech, and entrepreneurship have been featured and referenced in Forbes, Essence, Canada Learning Code, Net Magazine, and more.

Dana gained endorsement from the creators of X, which is one of the most potent and fastest-selling WordPress website themes on the market today. She has built X Theme website templates that help over 170,000 X Theme customers create beautiful websites. Dana’s web design work is also featured on various WordPress website showcases around the web.

Dana received a BFA with a concentration in Graphic Design from the University of Memphis. When she’s not working or contributing to the Memphis arts scene, Dana mentors underserved middle-school-age girls about entrepreneurship through the non-profit organization Envision Lead Grow and spends time with her husband and children.
 

 

Visit our website TheStartupLifePodcast.com

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Check out other great podcasts from The Binge Podcast Network.

 

Written by: Dominic Lawson

Executive Producers: Dominic Lawson and Kenda Lawson

Music Credits:

**Show Theme**

 Behind Closed Doors - Otis McDonald 

**Break Theme**

Cielo - Huma-Huma 

Sponsors/Partners

Contact DR and Associates today for all of your marketing needs online at www.drandassociates.com, on social media, or at 615-933-3681

 

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