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EP193: The BEST Sales Strategy That Attracts Repeat Sales

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

Release Date: 03/19/2019

EP239: How to Use Snail Mail to Grow Your Sales with Miriam Schulman show art EP239: How to Use Snail Mail to Grow Your Sales with Miriam Schulman

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

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EP238: Ask Me Anything Episode: Questions From Our SOS Students show art EP238: Ask Me Anything Episode: Questions From Our SOS Students

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

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EP237:Why I Care So Much About Your Jewelry Business show art EP237:Why I Care So Much About Your Jewelry Business

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

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EP236:Laser Coaching + Celebrating Our Students' Successes show art EP236:Laser Coaching + Celebrating Our Students' Successes

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

Building a business takes courage. I’ve seen designers try to do the same thing over and over again expecting things to be different because they’re afraid of what might happen if they try something new. The monotony is familiar and safe, but ultimately flatlines your business. To be a successful jewelry designer, you must find the courage to put yourself out there, try new things, and most importantly, ask for help. The Flourish & Thrive community is filled with brave designers who have done just that, and their businesses are taking off. Today, I want to celebrate them.

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EP235: What's Working NOW to Market Your Jewelry Business in 2020 show art EP235: What's Working NOW to Market Your Jewelry Business in 2020

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

I wish I could say the jewelry market isn’t saturated, but let’s be honest… it is. But I’m not telling you this to discourage you. On the contrary, you need to know that it takes consistent strategy and effort to make your brand stand out! Truth bomb: It is possible to distinguish yourself among the crowd! With the right strategy. Let’s talk about what designers just like YOU are doing to make their brand stand out in this saturated market.

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EP234: Top Business Questions From The Metalsmith Society Answered show art EP234: Top Business Questions From The Metalsmith Society Answered

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

The jewelry industry can be notoriously secretive. In a true demonstration of #CommunityOverCompetition, is trying to change that. Just as Flourish & Thrive Academy has created a supportive space for jewelers to learn about business, has established a vibrant community where jewelers can share techniques, ask questions, and exchange ideas. Corkie came on the show today to discuss some of the questions she hears most from jewelers in the Metalsmith Society. Such as, “How do I price my jewelry?” and “Should I sell on Etsy?” With our powers combined, we were able to come up with...

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EP233: Simple Steps to Accelerate Your Sales in 2020 show art EP233: Simple Steps to Accelerate Your Sales in 2020

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

Let’s start the new decade off with a challenge! I love January (even though it’s a slow month for us designers) because it’s an opportunity for a fresh start. Time to refresh your mindset, fast-track your sales, and create a repeatable sales system that you can use all year long.  Are you in?

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EP232: Your Money Story & How It's Fueling or Stifling Your Success show art EP232: Your Money Story & How It's Fueling or Stifling Your Success

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

What’s your money story? When it comes to money, everyone has different stories they tell themselves, including you - though you may not even realize it. Most people start out with negative money stories that take serious work to clear. They can be inherited from family, picked up in the media, established from experience, etc. No matter where it started, fear around money always stems from some form of scarcity mindset and will only ever get in the way of your success. Successful entrepreneurs put in the work to transform their money story into one that’s compatible with a growth mindset....

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EP231:Top 7 Business Lessons from 2019 show art EP231:Top 7 Business Lessons from 2019

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

Let Go of Stories that Hold You Back Sometimes you hold on to stories about the world and your place in it that hold you back from our true potential. Those stories will keep limiting you until you acknowledge them and do the work to clear them. Negative mantras that drag you down, like, “There isn’t enough money to go around.” can be reframed in the positive: “There is enough money to go around.” The first step is to identify YOUR limiting beliefs and stories. What it will take to clear them? Take Full Responsibility for Your Success Have you ever caught yourself playing the...

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EP230: Chicago Responsible Jewelry Conference Recap with Jess Gebauer show art EP230: Chicago Responsible Jewelry Conference Recap with Jess Gebauer

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

Have you ever thought about the impact your brand has on the environment and in communities around the globe? There’s a shift happening in the jewelry industry right now. People all the way down the chain, from consumers to designers to miners, are becoming aware of the environmental and social impact of jewelry. The is an annual event dedicated to changing the jewelry industry for the better. It’s only in its third year, but its already making an impact. Director of Education Jessica Gebauer sat down to talk through the major takeaways from this year’s conference with Niki Grandics,...

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More Episodes

Do you have 1000 True Fans?

Trust me, it’s A-OK if you don’t.

But are you ready to have 1000 people eager, willing and ready to support your business this year?

I learned this philosophy from Kevin Kelly and wholeheartedly believe that it’s the best sales strategy to attract those repeat buyers.

If you can get X number of people buying from you every single year…

Then you can get a rough estimate of how much revenue you'll make a year!

Simple enough, right? Let me explain…                                            

Sometimes we feel a bit technologically challenged.

Or we don't understand the innovation that is happening in marketing now. 

So we stick to our old ways and that’s exactly what hurts business in the long run.

At one point, I couldn’t keep up with the times.

I was being more reactive and less proactive about my sales strategies and how I handled customers on a grand scale.

I was losing weight, hair falling out, you name it, I experienced it. I was sad and frustrated all of the time!

And until I lost my first business, I didn’t understand the importance of training customers to buy and how to get repeat sales FOREVER.

That’s also when I built my Sales Success Model — it covers a couple of basic philosophies in the jewelry business and in growing business in general.

Why complicate things? My model is straightforward and simple.

Are you ready to learn how to keep clients coming back? For good?

Listen to episode #193 The BEST Sales Strategy That Attracts Repeat Sales & Buyers