#331 - The pricing crisis and how we got here
Thriving Stylist Podcast
I’ve been speaking about what I call “The Great Divide” for years now, and let me tell you, we are in it! In this episode, I want to go deeper and look at the pricing crisis we find ourselves in right now, and the important things to keep in mind as we operate our businesses in today’s environment. Although you know I’m all about you seeing your business as a stylist or salon owner being a true business, let’s remember that we are all heart-centered at the same time. We can always find the compromise in this as we explore topics like pricing and the current market conditions,...
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#330 - Industry Education Exposed!
Thriving Stylist Podcast
Today I want to take a deep dive into industry education and expose it ALL for you! I have so much data and information to share on this topic, but my goal is to represent the stylists, the salon owners, and the educators. In preparation for this episode I have had many conversations and my intentions for this episode is to try and make everyone feel heard! Whether you're an educator looking to improve, a stylist seeking better opportunities, or an owner aiming to invest wisely in education, this episode offers actionable advice for creating win-win situations in our industry! Did...
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#329 - Breaking Down the Pre-Booking Negative Impact
Thriving Stylist Podcast
If you’re pre-booking clients right now, this episode will be an eye-opener because doing this really works against all of the things I preach and coach to in Thrivers. In this episode, I want to go deeper and look at how pre-booking in our industry has changed, because there is a lot to understand and consider about this topic. I also want to break down some of the patterns and challenges I see, so you can determine whether pre-booking is really good for your business and whether it has a positive or negative impact on not only your business, but your lifestyle! Did...
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#328 - If I Were Building as an Educator Today
Thriving Stylist Podcast
There are critical challenges and opportunities facing educators in the current landscape in our industry, and we often get caught up following influencers and then try to recreate what they’re doing to get to the same place they’re at. This is why I wanted to bring you an entire episode focusing on what I would do if I were building as an educator today. Despite what you have probably heard, when it comes to education the problem isn’t saturation or that there’s too many educators. From where I stand, we are having a major quality issue in the industry, but I’ve got you covered!...
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#327 - The 5 Communication Styles & How to Master Them
Thriving Stylist Podcast
Today we are talking about something big, and that is communication! In this episode, I share the top five communication styles and the ways they show up in your business, how to identify them and what you can do to master communication and your interactions with each. We all encounter people using each of these communication styles, be it aggressive, submissive, passive-aggressive, assertive, or manipulative, and recognizing the key traits of each and the skills you need to master your day-to-day relationships can truly transform your life and business! For help with auditing your...
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#326 - Passive Stylist, Artist, or Wealth Builder?
Thriving Stylist Podcast
Are you a passive stylist, artist or wealth builder, and does it even matter what type of stylist you are? Today I’m here to show you why you absolutely need to be aware of what category of stylist you fall under, and I provide you with the questions to be asking yourself and self-reflection prompts that will allow you to figure this out. So often we look at the work we do and we minimize it, but what we do is so much deeper than that. I encourage you to go all-in on the category that feels aligned for you and the work you do in this industry, and just watch the magic that happens! For...
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#325 - How to Gain Back Lost Clients
Thriving Stylist Podcast
Losing clients is part of any business, which is why today I wanted to dedicate an entire episode on how to gain back guests that have chosen to leave your business. I want to dig into exactly what you can do in your business right now to start winning back some of your past clients. In this episode, I reveal the action steps to take and what to consider at each stage of the process, so if you’re looking for ways to rejuvenate your client base and brand awareness, then this one's for you! Learn more at:
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#324 - Hard Truths: The Real Reason Stylists are in a Financial Pinch
Thriving Stylist Podcast
Our industry is talking at and to each other all the time, which is something that sets us apart from most other industries. However, things can get noisy, and I see people falling into the scarcity mindset, which causes so many to make reckless business decisions. In this episode, I’m giving you the hard truths about why businesses are really suffering, and let me tell you, it’s not because of a recession! It is because the industry has massively elevated in the last 5 years and you’ve got blindspots in your marketing and clientele retention files, which I’m going to help you identify...
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#323 - Create a Brand Message for Your Instagram Page
Thriving Stylist Podcast
Now more than ever, clients are really particular about where they spend their money. For this episode, I want to explore what is now required of a brand message to resonate with today's discerning clients, specifically when it comes to your Instagram page. After listening to this episode, I’d love for you to spend the next week just thinking about who you are, what makes you different and what unique things you have to offer to your community and your marketplace. How can you show them in the clearest way possible? Now is the time for you to be asking yourself these questions and...
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#322 - Six-figure stylist secrets, shifts and strategies
Thriving Stylist Podcast
I get asked all the time what it is going to take to break through financially. That’s why for this episode, I thought I would reach out to six-figure stylists I know to discover the changes they have made in their businesses to break past that six-figure mark. Running a six-figure business requires a fundamental shift in business structure and mindset, and in this episode, I reveal the transformative strategies that are being used right now by six-figure stylists. You’ll hear how structured business shifts, not just price increases, can propel you to this $100,000 - and...
info_outlineWant to hear a story? Today I’m sharing a tale of two clients, who both happen to be close personal friends of mine. Recently they were telling me about some experiences they were having in their salons, and it inspired me to want to have a conversation around how your clients, and potential customers, see you. What I reveal in this episode is too important not to pay attention to!
If you’re not already following us on Instagram, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials and amazing breakthroughs from my audience. You’re not going to want to miss out on this!
Learn more at: https://thethrivingstylist.com/podcast/109