Episode 050: Rosezena Pierce on Securing the Bag by Securing the Brand
Release Date: 11/12/2020
Episode 063: Elevating Your Visual Brand with Bonnie Bakhtiari
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Today’s episode is a gem-filled interview with Bonnie Bakhtiari of B is for Bonnie Design. Casey and Bonnie chat about everything from brand strategy to the common mistakes that Bonnie sees her clients make at the beginning of their business journeys. Bonnie shares some of the roadblocks she has encountered, like imposter syndrome and the belief that success is in the hustle. She also shares some of the legal mishaps she’s had along the way and how not to miss out on your life while you're trying to build your business. Whether you’re building a brand or maintaining one,...
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Episode 062: Successful Pivots & Podcasts with Ahyiana Angel
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If you have a podcast or are interested in starting one, today’s episode is for you! Casey chats with Ahyiana Angel about all things podcasting and entrepreneurship. There are so many gems for business owners and anyone looking to transition from where there are to something that is fulfilling and in line with their purpose and passion. Ahyiana shares cautionary anecdotes and lessons learned over the years. You don’t want to miss this conversation! Subscribe | | | Meet our Guest Ahyiana Angel is the Founder of Mayzie Media, a podcast production company, and host of...
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Episode 061: Chance the Rapper Sued: A Handshake Deal Case Study
Unspoken Terms
Casey is an entertainment and digital media law attorney who helps influencers and creative entrepreneurs who struggle with navigating the legal side of their businesses and brands, specifically as it relates to contracts. She prides herself on helping creatives negotiate fair deals with Fortune 500 companies and leading entertainment brands, all while helping them build legally sound businesses that are built for generational wealth and impact. Here on the podcast, she normally does that by sharing the stories of successful entrepreneurs and influencers to help you learn from their mistakes....
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Episode 060: Keeping Your Soul Enriched in Business with Genecia Alluora
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Today’s episode is an enlightening conversation between Casey and Genecia Alluora! They talk about everything from humble beginnings to building international teams and managing it all while living the life you want. They talk about the many transitions that Genecia has had along her entrepreneurial journey and all of the lessons she’s learned. As usual, they chat about the legal mishaps that Genecia has run into, to top off a very inspirational and empowering episode. You don’t want to miss this case study in knowing what you want any going after it, full force! ...
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Episode 059: What You Need to Know Before Choosing a Lawyer
Unspoken Terms
Casey is an entertainment and digital media law attorney who helps influencers and creative entrepreneurs who struggle with navigating the legal side of their businesses and brands, specifically as it relates to contracts. She prides herself on helping creatives negotiate fair deals with Fortune 500 companies and leading entertainment brands, all while helping them build legally sound businesses that are built for generational wealth and impact. Here on the podcast, she normally does that by sharing the stories of successful entrepreneurs and influencers to help you learn from their mistakes....
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Episode 058: This is Spinal Tap v. UMG Copyright Dispute - Understanding Copyright Termination Rights
Unspoken Terms
Casey is an entertainment and digital media law attorney who helps influencers and creative entrepreneurs who struggle with navigating the legal side of their businesses and brands, specifically as it relates to contracts. She prides herself on helping creatives negotiate fair deals with Fortune 500 companies and leading entertainment brands, all while helping them build legally sound businesses that are built for generational wealth and impact. Here on the podcast, she normally does that through sharing the stories of successful entrepreneurs and influencers to help you learn from their...
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Episode 057: Building Business Legacy with Tiwa Works
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Today, Casey chats with serial entrepreneur and founder of the Atlanta Greek Picnic, Tiwa Works. They talk about everything from entrepreneurship and event planning, to real estate, investments, and government contracts, and the importance of networking in all of those spaces. Listen in for how Tiwa has built several sustainable businesses since he was 16 years old and how he has been a successful serial entrepreneur. Tiwa shares how he has leveraged the opportunities that just came to him to propel himself to success. He also shares some of the biggest business lessons he’s learned...
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Episode 056: Jordan Gill on Scaling with VIP Days
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Today, Casey recaps an Instagram live that she did with Jordan Gill in November of 2020. Jordan shared some great insights into the power of VIP Days in service based business and how they can help to scale a business. Jordan and Casey get into the ins and outs of this business model, scaling your business, and the legal side of this type of service. So, if you have been thinking about implementing this type of offering, you don’t want to miss this episode! Subscribe | | | Meet our Guest Jordan Gill, operations consultant and founder of Systems...
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Episode 055: The 12 Days of Christmas with Contract Casey
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Today’s episode highlights the 12 Days of Contracts series that Casey is doing on social media. She shares insights into the basic elements that every contract needs and defines some of the common terms in contracts. Subscribe | | | Show Notes [1:10] – Casey gives an overview her 12 Days of Contract Terms series. [3:30] – Casey talks about what a contract is. [5:00] – Casey gives some of the elements that need to be present to constitute a legally binding contract. [9:43] – Casey explains breaches of contracts....
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Episode 054: Honest Abe and the importance of written contracts - An NDA case study
Unspoken Terms
Casey is an entertainment and digital media law attorney who helps influencers and creative entrepreneurs who struggle with navigating the legal side of their businesses and brands, specifically as it relates to contracts. She prides herself on helping creatives negotiate fair deals with Fortune 500 companies and leading entertainment brands, all while helping them build legally sound businesses that are built for generational wealth and impact. Here on the podcast, she normally does that through sharing the stories of successful entrepreneurs and influencers to help you learn from their...
info_outlineToday, Casey and Rosezena Pierce, The Queen of the Trademark Jungle, chat about trademarking and entrepreneurship, intellectual property, and the importance of operating at a high level from the very beginning of your business journey. The ladies go deep into how to do business in a way that will set you up for success, from figuring out what works best for your life and business, to building a team to help you operate at your highest level. If you are currently an entrepreneur or have ever thought about starting a business, this is not an episode that you want to miss!
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Meet our Guest
Rosezena I Pierce is a Chicago native, Entrepreneur, Wife and mother who is very passionate about educating her clients and entrepreneurs by providing trademark legal services to protect their brand and the value of their artistry and business. Rosezena loves working with people in the beauty industry and small business owners. Some of her clients consist of hip hop recording artists, stylists, salon owners, restaurant owners, fashion designers, artist managers, entrepreneurs, bloggers, community activists, music producers, photographers, videographers, coaches and many more.
Rosezena has been practicing and serving as an entrepreneur for almost 7 years now. In 2019, she was named as one of the Top 100 Trademark Attorneys in the US. She has filed over 800 Trademarks to date. Rosezena is licensed to practice law by the State of Illinois. Rosezena is a proud member of the Chicago Bar Association of Chicago (IPLAC), and Black Entertainment and Sports Law Association (BESLA). She also is dedicated to community service and serves on the Board of Directors for Lawndale Christian Legal Center.
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Show Notes
[4:46] – The Interview Begins.
[5:28] – Rosezena tells us a little bit about herself and how she landed on trademark law.
[10:52] – Rosezena elaborates on her deep passion for IP law for small businesses and how she ended up as an entrepreneur herself.
[22:02] – Casey asks Rosezena to talk about common issues that come up when business owners are reactive instead of proactive with getting a trademark.
[29:46] – Here Rosezena talks about the benefits of having a trademark for your business.
[36:26] – Casey asks Rosezena to break down the trademarking process.
[43:20] – Rosezena goes over the costs that are associated with filing a trademark application.
[54:12] – Rosezena gives tips for entrepreneurs and talks about the importance of having a team.
Meet Our Host
Casey is an entertainment and digital media law attorney who helps influencers and creative entrepreneurs who struggle with navigating the legal side of their businesses and brands, specifically as it relates to contracts. She prides herself on helping creatives negotiate fair deals with Fortune 500 companies and leading entertainment brands, all while helping them build legally sound businesses that are built for generational wealth and impact. Here on the podcast, she normally does that through sharing the stories of successful entrepreneurs and influencers to help you learn from their mistakes. But occasionally, like today, switches things up and highlights popular culture.
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