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Kerry Bennett — Beast Bus, A Unique Business Model

VertiMax Vive

Release Date: 03/26/2019

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Kerry Bennett is a veteran in the strength and conditioning industry, with 17 years of experience. In his youth, he played football for the  Stephen F Austin State University, and graduated with a degree in kinesiology. He went on to play for the Washington Redskins, before entering the sports performance arena. Today, he is revolutionizing the sports performance coaching industry with a business model that is so unconventional, yet so successful in Texas.

 

On this episode hosted by Ned Arick, Kerry shares more about his origin story, and how his experiences as an athlete have shaped his philosophies as a coach. He also explains more about his programs that are not only innovative, but also cater to each athlete’s individual needs and capabilities to make them better at what they do.

 

Kerry and Ned also break down his new, revolutionary approach to sports performance training. With the launch of his Beast Bus, Kerry is able to bring high end, top notch equipment to athletes and teams by offering them a mobile sports performance facility. Kerry reveals the inspiration behind it, and how other coaches can create a similar offering in their area. Tune in to find out more!

 

Key Takeaways:

[:35] Ned introduces his guest for this episode — Bennett

[3:08] What is Kerry's background, and how did he get to where he is today?

[5:50] How long did Kerry work with Christine Michael?

[7:12] What kind of impact did Kerry's background have on his philosophies as a coach?

[9:05] Kerry has a program for athletes, but it's also catered to the individual athlete's needs and capabilities on any given day.

[13:31] How does Kerry come up with the innovative movements he uses in his programs?

[16:03] The way Kerry trains his athletes is by focusing on improving their performance, regardless of sport.

[19:34] Kerry explains more about his relationships with sports coaches, and how he complements the athletes' sports training programs.

[26:16] What is Kerry's recommendation for coaches who are trying to get into the high schools?

[28:40] This podcast is being sponsored by VertiMax.

[29:37] What is the Beast Bus, and how did it come to be?

[35:56] How does Kerry train athletes in the bus?

[39:41] Kerry explains training a team in detail, with some examples.

[43:18] Kerry has been able to reach more people who wouldn't have come to his facility with his Beast Bus.

[47:17] What other obstacles has Kerry run into in his business so far?

[53:38] What's next for Kerry?

[55:41] What is Kerry most excited about in the next 6 months?

[56:58] Follow Kerry online on social media to keep up with his work.

Mentioned in This Episode:

VertiMax

VertiMax on Facebook

VertiMax on Instagram

Kerry Bennett on Instagram

Kerry Bennett on Facebook

Beast Bus on Instagram

Christine Michael

Chris Gorres

Redbox

Blockbuster