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157: Why Don't People Trust Experts?

Voice of Influence

Release Date: 09/08/2020

164: Building Relationships While Maintaining Productivity at Work show art 164: Building Relationships While Maintaining Productivity at Work

Voice of Influence

Our next series on the podcast is about friendship at work and Rosanne and I thought a perfect way to kick things off would be to talk about our friendship and how it aligns with our working relationship. In this episode, Rosanne and I share the concerns she had when I first approached her a few years ago about working together, the lessons I had to learn in the beginning when it came to accepting Rosanne’s ideas and input without taking it personally, why ego needs to be removed from the equation, the importance of understanding the pushback from the other person often means they feel their...

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163: Is Your Tone Influential? show art 163: Is Your Tone Influential?

Voice of Influence

A few episodes ago, we talked about why it’s important to simplify your expertise so that people who don’t share your knowledge of a subject can care about what you have to say. In last week’s episode, I spoke with marketing consultant, Wes Gay, about practical steps that subject matter experts can take to cut the jargon and speak clearly so people will listen, In continuing with this theme, I’m now discussing some mistakes experts make that end sabotaging their message by making other people feel dumb. In this episode, I share how my 13-year-old daughter’s hatred for people who talk...

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162: How to Cut the Jargon and Speak Clearly with Wes Gay show art 162: How to Cut the Jargon and Speak Clearly with Wes Gay

Voice of Influence

Wes Gay is a writer, entrepreneur, and marketing consultant. He is a StoryBrand Certified Copywriter and Guide, helping businesses clarify their marketing message and strengthen their position in the marketplace. While this is Wes’ second appearance on the Voice of Influence podcast, he and I originally connected because I was looking for help with my own marketing efforts. In this episode, Wes and I discuss what the “curse of knowledge” is and why all experts should be aware of it, why every expert needs to have empathy when it comes to their audience if they want their marketing...

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161: Simplifying Your Expertise So People Care show art 161: Simplifying Your Expertise So People Care

Voice of Influence

Starting today and continuing over the next few weeks, we’ll be diving deeper into how to communicate more simply so you message doesn’t get lost. In this episode, Rosanne and I discuss how her son’s passion for fish is a perfect example of the importance of speaking to your potential customers in a way that will resonate with them, why we as experts need to realize that we’ll always care more about the subject matter than our clients and customers, why we need to know our target audience very well before we communicate with them, the value of shifting your marketing mindset from how...

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160: Break Free from Who You Think You Should Be show art 160: Break Free from Who You Think You Should Be

Voice of Influence

After the three previous three episodes about change, I wanted to take some time to think through together what the psychology behind behavioral change means for you individually and how you can process paradigm shifts and helps others process them as well. In this episode, I share the difference between assimilation and accommodation, the first time I experienced change in a way that rocked me to my core, the song I wrote about the feelings I had during that experience, how to understand what your paradigm is, the power of being able to honestly answer if you could be wrong about the...

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159: Another Look at the Psychology Behind Changing Your Mind show art 159: Another Look at the Psychology Behind Changing Your Mind

Voice of Influence

We’ve talked this month about the fact that change challenges us. As part of this theme, I had a conversation with Dr. Espen Klausen last week about the psychology behind how people change. In that conversation, Dr. Klausen described some of the differences between assimilation, which he says is bringing new ideas into old schemas, and accommodation, which he says involves significant paradigm shifts. This week, Roseanne Moore is on the show to help me dive deeper into the concepts of assimilation and accommodation and how they can help us embrace change. In this episode, we discuss some...

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158: The Psychology Behind Changing Your Mind with Espen Klausen, Ph.D show art 158: The Psychology Behind Changing Your Mind with Espen Klausen, Ph.D

Voice of Influence

Espen Klausen, Ph.D., is back on the show! In case you’re not familiar with this frequent guest, Espen is a licensed psychologist and speaker based in Fond du Lac, Wisconsin. His work in public community mental health includes individuals, couples, and family therapy with clients of all ages and he conducts psychological assessments. He is the lead psychologist for several County programs. He consults for Social Services. As a speaker, he runs seminars on a wide range of subjects for professionals groups, company wellness programs, ministries, County departments, and community groups. In...

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157: Why Don't People Trust Experts? show art 157: Why Don't People Trust Experts?

Voice of Influence

With all of the global crises that have happened this year, people are stressed and we’re finding ourselves in the middle of a great divide when it comes to our perspectives on many important topics and it’s certainly having an impact on how we’re able to be a voice of influence. In this episode, Rosanne and I discuss the growing lack of respect and trust for expertise and how you can get people to buy into your ideas in spite of that, the parallels between parenting and getting buy-in on your ideas from those around you, the importance of understanding that some people react based on...

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156: Greatest Hits: Episode 100 - The Elements of a Voice of Influence® show art 156: Greatest Hits: Episode 100 - The Elements of a Voice of Influence®

Voice of Influence

In this special episode, we're taking a look back at episode 100 of the Voice of Influence® podcast! Our team is thrilled with where we've been and we're excited for where we're going with the show in the years to come! In today's show, I share the ways the podcast has shifted and what has remained the same since the beginning. Then I discuss one of our biggest ah-ha's from interviewing guests, the six elements of a Voice of Influence, so you can utilize the framework for yourself.

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155: The Value of Bringing Your Diverse Experience and Talents to Work with Colin Crowley show art 155: The Value of Bringing Your Diverse Experience and Talents to Work with Colin Crowley

Voice of Influence

Earlier this year, I had a great conversation with Colin Crowley and I’m excited to have him back on the show today to talk about the value of bringing your diverse experience and talents into your work. Colin is the VP of Customer Experience at Freshly, where he directs a two-hundred-person department across five locations in the United States and beyond. He specializes in building customer service departments from the ground up with a focus on scalability, infrastructure agility, technological innovation, and gold-standard quality and efficiency. Something you wouldn’t know from...

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More Episodes

With all of the global crises that have happened this year, people are stressed and we’re finding ourselves in the middle of a great divide when it comes to our perspectives on many important topics and it’s certainly having an impact on how we’re able to be a voice of influence.

In this episode, Rosanne and I discuss the growing lack of respect and trust for expertise and how you can get people to buy into your ideas in spite of that, the parallels between parenting and getting buy-in on your ideas from those around you, the importance of understanding that some people react based on logic while others react based on emotion, the value of taking actions to calm a situation rather than escalate it and the role self-awareness plays in that process, and more!