062: Seasonal Marketing Strategies to Stay Topical with Joe Diamond
WellAttended: Event and Theatre Marketing / Promotion
Release Date: 09/18/2017
WellAttended: Event and Theatre Marketing / Promotion
Terry Magelssen explains how to add production value to your show to increase your fees. He talks about how to include elements such as lighting and sound, how to explain your show requirements to technicians, and describes how to most effectively sell your show.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
Gogo Incognito talks about producing shows from a venue owner's perspective. She explains how to approach a venue, the different types of agreements that you can make, and how to work with a venue to make your shows a success.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
Art Grueneberger talks about how he decentralized his puppetry business. He discusses how he increased his revenue, how he systematized his sales, and explains how he trains puppeteers to perform his shows.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
Cody Clark explains how to sell your show to specialty markets. He discusses how to get into fringe festivals, how to build relationships with organizations, how to get onto TV, and how to build a show that your audience wants to see.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
Connor Asher discusses how to start a business as a puppeteer. He talks about why he decided to start his own business and the different ways that he makes money through his puppet shows, teaching classes, and working on commercials. He also explains how he creates custom puppets and shares his design questionnaire that he sends to clients. Be sure to download it in the show notes at the bottom of this episode.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
Billy Guan talks about how to start planning for retirement. He discusses why you should start investing, how much you should invest, and explains popular investment strategies.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
Dan Meagher discusses how to turn ticket buyers into repeat patrons. He explains his re | action program which includes how to contact lapsed ticket buyers, the types of offers to create to get them to come back, and how to make your patrons feel special.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
Gary Berg discusses how to price your shows and make $100,000. We talk about 8 factors that play a role in pricing, the formula to make $100,00 a year, and we discus the benefits of working with an agent.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
Dan Holzman discusses how to use comedy in your marketing. He talks about three important factors for effective comedy, his framework for developing routines from the ground up, and how you can be clever with your marketing.
info_outlineWellAttended: Event and Theatre Marketing / Promotion
This week, RJ Lynch discusses the 7 hidden gems he found in the WellAttended Podcast that have helped make his shows a success. He talks about how to create a unique event, how to find a venue, how to get press, and much more. Download the handout in the show notes at the bottom of this episode.
info_outlineJoe Diamond discusses seasonal marketing strategies to stay topical. He talks about how he themes his shows for the holidays, the seasons that work best for his promotions, and marketing strategies that you can use around the holidays.
Joe may look like a normal guy, but he has turned his fascination for the strange and mysterious into a full time career! In 2010, Joe became a World Record Holder for Solving the World's Largest Maze while BLINDFOLDED! Since then, he has also found hidden objects in graveyards, and has even driven a car blindfolded! He has become a local celebrity due to these incredible stunts on TV, the news, and radio. He's the Co-Star of The Magic Cabaret in Chicago, named by Travel Channel as “One of America’s BEST Magic Shows!” and he produces a weekly one man show Close Encounters.
Show Notes:
April Fools Videos - http://joediamondlive.com/aprilfools
Joe Diamond on Twitter - https://twitter.com/JoeDiamondLive
Joe Diamond on Facebook - https://www.facebook.com/joediamondlive/
Joe Diamond's website – http://joediamondlive.com
-
Download our free marketing resources at https://wellattended.com/resources