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Episode 40 - Direct Marketing and Fundraising for Animal Shelters with Meghan Thorne of One & All
10/17/2020
Episode 40 - Direct Marketing and Fundraising for Animal Shelters with Meghan Thorne of One & All
Meghan Thorne of One & All joins Mandy to discuss marketing and development for animal shelters. Meghan has more than two decades of advertising, marketing, and direct response experience. She has been leading the multichannel fundraising program for Animal Welfare partners at One & All for over ten years, in channels that include TV, radio, outdoor display, digital and direct mail campaigns to acquire and maintain their rich pool of high-value donors and sustainers. She joined One & All in 2011, after the great recession of 2008 left her unemployed and taking a hard look at where she wanted her future self to be. Knowing that, more than anything else, she wanted to do good in the world, she applied for, and was accepted in, the University of Georgia’s graduate program for Nonprofit Business Management. Upon graduating, she found that working for One & All would give her the best of the world she came from, and the world she wanted to be a part of. In her spare time, she can be found running the trails of the North Georgia mountains with her five year old pit mix, “Puppy Dog”.
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