PR Weekly With Sari Cicurel
Sharing your message with the world to help others is one of the most powerful things you can do. Every Tuesday, join PR Specialist Sari Cicurel as she interviews guests to learn the stories behind where they’ve been and where they’re headed next. If you’re a business owner looking to find and use your story where it makes the most sense in your business (and your life), this is the podcast for you.
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Embracing Life by Changing the Way We See Ourselves
07/27/2021
Embracing Life by Changing the Way We See Ourselves
This week’s episode features Simone Knego, author of the bestselling book, “The Extraordinary Unordinary You.” She is a wife, mother to six children, a serial entrepreneur, constantly searching for balance in her happily unbalanced life. She splits her time between her family, businesses, and personal growth. She realized the small choices she makes every day to do good, actually have the power to inspire others. And with her new book, The Extraordinary Unordinary You, she hopes to inspire you to embrace life’s ups and downs and realize the impact you make on the world. Here’s what we’re talking about: Starting and writing her own book Raising six children Inspiration vs Comparing Yourself An inside look into Simone’s life Connect with Simone Knego: Website: Instagram: Facebook: Linkedin:
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Building (and Sustaining) Trust Through Authenticity
07/20/2021
Building (and Sustaining) Trust Through Authenticity
For nearly 10 years, before Bump Club and Beyond, Linsday worked in publishing advertising and marketing at Hearst Magazine, MTV Networks, The Tribute Company, and Timing for brands including Good Housekeeping, Redbook, and Sports Illustrated, The Chicago Tribune, and Nickelodeon. Linsday herself wanted to connect with other expected moms when she was pregnant, thus starting the Bump Club and Beyond Brand. Bump Club and Beyond has connected parents and parents to be with the best products resources and information and each other for 10 years. What started as a community among moms in Chicago has grown into a national company reaching over a half a million parents and parents to be. Bump Club and Beyond has worked with almost every brand in the baby industry and has created and executed custom activations for brands including Target, Nordstrom's, The Honest Company, Ulta Beauty and so many more. Lindsay’s mission is to educate and inform parents and parents to be across the country with the best knowledge possible. Bump Club and Beyond made an incredible impact on millions of families and has continued to grow to be a household name. Here’s what we discussed: Being an expert in your brand Responsibility and disseminating accurate information How Bump Club and Beyond approaches content curation Adaptability during the pandemic Connect with Lindsay Pinchuk:
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Dirty Electricity
07/06/2021
Dirty Electricity
Spanning two decades in high-pressure leadership roles, B.D. has been recognized multiple times for building winning teams, creating an outstanding corporate culture, and having a massive impact on companywide growth. Currently running the country's leading clean power manufacturing facility and Montana's most proficient solar company. B.D. possess' a proven track record of sustaining high-level team buy-in, not simply surviving but thriving in the high-pressure environment of advanced American technology manufacturing. Here’s what we discussed: Dirty Electricity How dirty electricity is harmful to the biological How to clean your electricity Connect with B.D. Erickson:
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Living a Life True to Yourself
06/29/2021
Living a Life True to Yourself
At 26 years old after being involved in a nearly fatal car accident, Alan Lazaros questioned everything. His father passed away at age 28 when he was only two years old. So experiencing a car accident at nearly the same age really shook his whole world and he began to question everything. What if this was it? Did he live his life true? Has he lived and loved? Was he full of life and regret? He had lots of questions. Today, Alan is a professional speaker, a peak performance business coach and consultant, and the co-host of the NextLevel University podcast. Alan has clocked and tracked thousands of hours inspiring, motivating, and educating others on how to master their systems and designs, and especially how to lead a magnificent life all on their own terms. Alan believes that life is all about choices. He grew up his entire life hearing stories about his father. And he can tell you from experience that how you die isn’t going to matter—what’s going to matter is how you chose to live your life. Here’s what we discussed: Alan’s story and why he lives his life true to himself instead of what others expect of him The difference between fulfillment and happiness A new approach to checking in with the people around you Insight into Next Level University and its mission Connect with Alan Lazaros: Facebook: LinkedIn: IG:
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Prioritizing Your Health to Avoid Burnout
06/22/2021
Prioritizing Your Health to Avoid Burnout
Michael Levitt is the founder & Chief Burnout Officer of The Breakfast Leadership Network, a San Diego and Toronto-based burnout media firm. He is an in-person and Certified Virtual Speaker, a Certified NLP and CBT Therapist, a Fortune 500 consultant, and author of the new book BURNOUT PROOF. In his book, you’ll learn how to recognize burnout signs in yourself and others, understand how you became burned out, implement burnout techniques, launch immediate steps you can take immediately, and stop burnout from growing. Michael also hosts the Breakfast Leadership Show, a top 200 global podcast on iTunes. Michael's A Top 20 Global Thought Leader on HR & Culture with Thinkers360 and a former Healthcare executive, overseeing $ 2 Billion in budgets. In today’s episode, we are discussing tips on establishing boundaries in your life so you can prevent burnout from external factors. Here’s what we discussed: What burnout looked like for Michael How Michael goes about identifying burnout Approaches to mitigating burnout Connect with Michael Levitt: LinkedIn: Twitter: Facebook: Instagram: YouTube:
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Helping Children Cope with Feelings
06/08/2021
Helping Children Cope with Feelings
Creating a business and bringing an idea to life is a labor of love. When Sheila Duncan’s niece was 12, she found herself surrounded by adversity losing three family members to cancer in a very short time. This devoted aunt suggested they sit down together and write a book about it. The result was the creation of a gutsy, huggable, inspiring character named - Trouble. The first book, “Here’s Trouble” was such a success that a Trouble plush toy was created, handcrafted of superb quality right here in the USA. Sheila also developed Trouble-inspired jewelry, and T-shirts and is working on an animated children's television series…but the best part of this story is what Trouble represents to children all around the world. The message behind the first storybook is that kids today are pressured at school and deal with issues such as poverty, homelessness, abuse, divorce, illness, bullying, and more. Quite simply - Trouble helps kids deal with whatever is troubling them. Trouble The Dog gives them someone to hug. When children pick Trouble up, they hug him and smile and don’t want to put him down. Often, children whisper into Trouble’s ear first and then feel confident to speak to a teacher, parent, or counselor about what is troubling them. Kids can feel Trouble’s positive energy. Just watch a child interact with Trouble and you’ll see for yourself. A second book is “Where There’s Trouble, There’s Hope.” The book introduces a new character – a little puppy named Hope. It’s a sweet story that inspires children to always have hope and to believe in themselves and in their dreams. The newest book in the series “Trouble’s In Trouble!!!” gently reminds kids that it’s important to talk about their emotions … and a brand new tiny spark of light named Clarence helps them do just that. Sheila and Trouble The Dog have been featured on CNN’s American Journey, MSNBCs Your Business as a Socially Conscious toy; https://www.openforum.com/videos/socially-conscious-stocking-stuffers-made-byfemale-entrepreneurs/; North Shore Magazine’s Top Women Entrepreneurs, Martha Stewart Finalist for “Made in America”, Magic 106.7’s Exceptional Women Entrepreneurs, Broadcast interview on Radio Entrepreneurs and Success Magazine’s “Seniorpreneurs” series. Here’s what we discussed: Trouble the dog Books to help children Helping children cope with their feelings Connect with Sheila Duncan: Twitter: @trouble_the_dog IG: troublethedog_and_hope
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Building Success, Having Fun, and Chasing Dreams
06/01/2021
Building Success, Having Fun, and Chasing Dreams
Danny says he has a riches to rags now working his way back to riches story. He was near bankruptcy after a bitter divorce and career-ending back injury, both of which destroyed him financially. Forced to reinvent himself, he turned to his passion; music. He now hosts several radio programs, is an entertainment journalist, a musician, and a podcaster and he is rebuilding his life by following his dreams at the age of 57. Here’s what we discussed: Overcoming hardships Chasing your dreams Reinventing yourself Connect with Danny Coleman:
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Passive Investing
05/25/2021
Passive Investing
Greg has been a real estate investor since 2012 and a Realtor® since 2015. He’s originally from Long Island, NY, and currently lives in Phoenix, Az with his wife Mandy and their dog Buster. He enjoys sports, staying active, reading, personal development/mindset, and anything real estate investing related. He’s a #1 best-selling author of Success Habits of Super Achievers. It features lessons from myself, Darren Hardy, Les Brown, Brian Tracy, Mark Victor Hansen, and many other celebrities and was published by Jim Rohn's 18-year business partner, Kyle Wilson. Greg's goal is to help others invest passively in Real Estate to create cash flow, wealth, and live life on their own terms. Here’s what we discussed: Success habits Investing passively Real estate Connect with Greg Junge:
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Navigating a Male Dominated Market
05/18/2021
Navigating a Male Dominated Market
Joy Robles started her career in the male-dominated industry almost 20 years ago. Starting as an Administrative Assistant she was promoted a year later to Sales. Joy went through things that challenged her insecurities and caused her to find her inner strength. After being trained in sales, negotiations, and tactical analysis she grew to become one of the top salespeople in her company. She received the award for the Millionaires Club for earning millions in sales. She is now a Sales and Empowerment coach with her mission to empower women to be the voice and not the echo. Joy wants to see women soar like an eagle because that’s where you have the greatest view. Here’s what we discussed: Sales Being a woman in a male-dominated market How to have the confidence of a man Connect with Joy Robles:
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Escaping the Rat Race
05/11/2021
Escaping the Rat Race
Lane Kawaoka currently owns 4,200+ units across the US. He lives in Hawaii and recently quit his day job as a Professional Engineer with an MS in Civil Engineering & Construction Management and a BS in Industrial Engineering. Lane partners with investors who want to build their portfolio, but are too busy to mess with “tenants, toilets, and termites” by curating opportunities in his “Hui Deal Pipeline Club” where his investors have personal access to him and know that Lane is personally putting his money on the line too. The Hui Deal Pipeline Club has acquired over $350 Million dollars of real estate acquired by syndicating over $40 Million Dollars of private equity since 2016. Lane reverse engineers the wealth-building strategies that the rich use to the middle class via the Top-50 Investing Podcast. Lane’s mission is to help hard-working professionals out of the rat race, one free strategy call at a time. Here’s what we discussed: Escaping the rat race Investing Making your money work for you Connect with Lane Kawaoka:
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Performance Therapy and Living in Harmony with Nature
05/04/2021
Performance Therapy and Living in Harmony with Nature
Ari Gronich the Performance Therapist has a vast background in the holistic and medical healing arts. His training has spanned over 5000 hours and over 25-years putting his hands on more than 25000 people. At 18 Ari began wellness programs with 3 major corporations ushering in a new paradigm for employer-based health care. Over Ari's career, he has helped Olympic and Paralympic athletes break world records, win gold medals, and earn legacy championships. Ari is dedicated to taking his experience and using that to educate the next generation of Doctors, Therapists, Trainers, healers. His mission as a visionary thought leader is helping to create a society designed from the ground up to be in harmony with nature thereby eliminating the causes of disease and shifting the systems of medicine from an emergency mindset to a proactive one. Here’s what we discussed: What performance therapy is The health industry How to live in harmony with nature Connect with Ari Gronich:
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Self-Love and Body Love
04/27/2021
Self-Love and Body Love
Liza Lomax is a Life Coach. Liza specializes in Emotional Eating. Helping women end emotional eating, lose weight and finally love what they see in the mirror. Here’s what we discussed: Body image Self-love Finding yourself Connect with Liza Lomax:
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Parent Coaching and Theraplay
04/20/2021
Parent Coaching and Theraplay
Sarah is a Certified Parent Coach whose passion is helping families with children who have experienced trauma or struggle with attachment. She started The Foster Lane Parent Coaching in 2016. Her goal: Use coaching to help others avoid some of the parenting challenges my own family faced. She’s spent over 1,500 hours researching trauma, children’s brain development, parenting strategies, and foster and adoptive parenting. She successfully completed the masters-level Parent Coach Certification program through the Parent Coaching Institute®, has completed the initial training in Theraplay™, and continues to attend conferences on trauma-informed parenting. Here’s what we discussed: Parent coaching Theraplay Reuniting children with parents Connect with Sarah Salisott:
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Gaining Visibility As a Coach
04/13/2021
Gaining Visibility As a Coach
Daria is the co-founder of the Thought Leadership Academy and host of the Thought Leadership Podcast. She is also a 2X TEDx-speaker and best-selling author. Her mission is to support rising thought leaders & ambitious coaches to create a sustainable business around their knowledge. In the 3-stage academy, Daria takes her clients from "making a living" as a coach to expert status, and from expert to thought leader. In her academy, her members learn to create a sustainable 6-fig coaching business, step into their visionary role and create more impact than ever! Here’s what we discussed: Becoming a coach How to get more opportunities Making yourself visible to clients Connect with Daria Vodopianova:
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Planning for Your Older Age
04/06/2021
Planning for Your Older Age
Merrily Orsini, Pres/CEO of corecubed, is considered a thought leader in the in-home care industry and is involved in numerous organizations, providing insight and advice. Orsini is a leader in the Help Choose Home initiative and podcast creator and host in which she focuses on educating how and when to choose healthcare at home. Orsini won a Lifetime Achievement in Business Award at the 2017 Stevie Awards for Women in Business. Orsini’s business ownership began with a geriatric care managed in-home care agency, a venture that garnered her the prestigious Ernst & Young Entrepreneur of the Year Award in 1996. She is the past Chair of the Private Duty Homecare Association of America and has served on the boards of the National Association for Home Care and Hospice and the National Association of Geriatric Care Managers (now Aging Life Care Professionals). Here’s what we discussed: ElderCare Transitioning into an Alternate Living Space The Process of Aging Connect with Merrily Orsini: LinkedIn Page help-choose-home Facebook Page helpchoosehome Twitter Handle @MerrilyO
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Everything SEO
03/30/2021
Everything SEO
Declared the "SEO Rockstar" by the American Marketing Association, Dmitrii has significantly increased the online presence of brands through custom digital marketing campaigns and innovative content marketing techniques. Dmitrii is the Internet marketing director at Regex SEO and his work has appeared on Forbes, MOZ, SEMrush, HackerNoon, and many other high-profile marketing platforms. Here’s what we discussed: How to utilize SEO What SEO will look like in 2021 What happens when you don’t utilize SEO Connect with Dmitrii Kustov:
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Working in the Digital World
03/23/2021
Working in the Digital World
Naresh Vissa is the Founder & CEO of Krish Media & Marketing – full-service e-commerce, technology, development, online, and digital media and marketing agency and solutions provider. He has worked with CNN Radio, Clear Channel Communications, J.P. Morgan Chase, EverBank, The Institute for Energy Research, Houston Rockets, Houston Astros, the American Junior Golf Association, Agora Financial, Agora Publishing, Stansberry Research, and TradeStops. He is the #1 bestselling author of FIFTY SHADES OF MARKETING: Whip Your Business into Shape & Dominate Your Competition, PODCASTNOMICS: The Book of Podcasting... To Make You Millions, THE NEW PR: 21st Century Public Relations Strategies & Resources... To Reach Millions, TRUMPBOOK: How Digital Liberals Silenced a Nation into Making America Hate Again, and the new book FROM NOBODY TO BESTSELLING AUTHOR! How To Write, Publish & Market Your Book. He is the co-host of The Work From Home Show. He has a Master's Degree from Duke University's Fuqua School of Business and has been featured on USA Today, Yahoo!, Bloomberg, MSNBC, Huffington Post, Businessweek, MSN Money, Business Insider, India Today, Hindustan Times, and other domestic and international media outlets. Here’s what we discussed: Marketing Communication online Working in the digital world Connect with Naresh Vissa: Grab your free book here
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Turning Ideas Into Profits
03/16/2021
Turning Ideas Into Profits
Jamie Dalferes is an accomplished Learning and Talent Management Senior Executive with more than 20 years of success across the education, real estate, healthcare, telecom, restaurant, and hospitality industries. Jamie guides leaders and companies through the development and evolution it takes to stay competitive. By focusing on the strengths of the leadership, she aids in the creation of sustainable engaging work environments that can succeed in an ever-changing corporate and talent landscape. Jamie holds a BA in Communications, Journalism, and Digital Marketing from Texas Wesleyan University and a Master’s degree in Instructional Technology and organizational Development from Texas Tech University. She is an ICF Certified Coach and founder of Change Reaction, an Executive Coaching, and Consulting firm. Here’s what we discussed: Leadership Building a team Turning a side hustle into a business Connect with Jamie Dalferes:
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Heart Attacks in Women
03/09/2021
Heart Attacks in Women
Drawing on her years of corporate and nonprofit experience in senior leadership, Adrienne White is a professional speaker and work & wellness coach. She focuses on helping women to discover their best selves -- working with them to see their own blind spots, thriving through change or burnout, or helping them accelerate what they want to change or transform to get more joy from life. A recent personal experience has driven her to focus on not just improving the lives of women, but also on increasing the number of women who survive heart attacks, but she'll tell you all about that. Adrienne White is a dynamic speaker and loves connecting with people. She has literally presented and taught to thousands of people from around the world. Having spent much of her life on the west coast, when she isn’t working, you can find her spending time with friends, on the dance floor, listening to music, steeped in nature, traveling, or learning something new. Her mother recently moved in, so in addition to her work, Adrienne is experiencing the joys of caregiving. Here’s what we discussed: Improving Women’s Health Heart Attacks in Women Warning Signs Connect with Adrienne White:
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Financial Freedom Stress Free
03/02/2021
Financial Freedom Stress Free
Chad Willardson is the: • Founder and President of Pacific Capital, a fiduciary wealth management firm in Southern California • Elected City Treasurer for our city, managing the $350 million investment portfolio • Co-Owner of the Draft Sports Complex • Happily Married & father of five kids • Chad’s been featured in: Wall Street Journal, Forbes, Inc., U.S. News & World Report, Entrepreneur Magazine, NBC News, Financial Advisor Magazine, California Business Journal, etc. • Author of #1 Best-Seller (on Amazon) Stress Free Money: Overcome These 7 Obstacles to Find Financial Freedom Here’s what we discussed: Financial Freedom How to not stress about money Teaching your kids about money Connect with Chad Willardson:
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The Art of Play
02/23/2021
The Art of Play
Jeff Harry shows individuals and companies how to tap into their true selves, to feel their happiest and most fulfilled — all by playing. Jeff has worked with Google, Microsoft, Southwest Airlines, Adobe, the NFL, Amazon, and Facebook, helping their staff to infuse more play into the day-to-day. Jeff is an international speaker who has presented at conferences such as INBOUND, SXSW, and Australia’s Pausefest, showing audiences how major issues in the workplace can be solved using play. Jeff was selected by BambooHR & Engagedly as one of the Top 100 HR Influencers of 2020 for his organizational development work around dealing with toxic people in the workplace. His play work has most recently been featured in the NY Times article: How Do We Add More Play To Our Grown-Up Life - Even Now. He has also been featured on AJ+, SoulPancake, the SF Chronicle, and CNN. While we spend most of our time pretending to be important, serious grownups, it's when we let go of that facade and just play, that the real magic happens. Fully embracing your own nerdy genius — whatever that is — gives you the power to make a difference and change lives. Jeff believes that we already have many of the answers we seek, and by simply unleashing our inner child, we can find our purpose and, in turn, help to create a better world. Here’s what we discussed: How to feel happy and fulfilled The art of play Unleashing your inner child Connect with Jeff Harry: Website: Instagram: @jeffharryplays Twitter: @jeffharryplays LinkedIn: Medium: @jeffharryplays YouTube: TikTok: @jeffharryplays
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How to Market Yourself on Podcasts
02/16/2021
How to Market Yourself on Podcasts
Case Lane is a global writer, podcaster, entrepreneur, traveler, and the founder of Ready Entrepreneur. A former diplomat, consultant, and corporate executive, she prepares aspiring entrepreneurs to understand how to take advantage of technology, and global resources to achieve lifestyle freedom by starting their own online business. Her most recent project comes from developing an approach to help professionals, writers, entrepreneurs, and other public speakers understand and navigate the growing podcast industry as guest speakers. Here’s what we discussed: Being a Podcast Guest Public Speaking Marketing Yourself Connect with Case Lane: Facebook: @readyentrepreneurHQ Facebook Guest Podcasting Page: Instagram: @readyentrepreneur Twitter: @caselaneworld
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Creating Successful Small Businesses
02/09/2021
Creating Successful Small Businesses
For 20 plus years, award-winning chiropractor Dr. Kelly Henry helped patients achieve and live healthier lives. With the foundation of exceptional customer service and streamlined business procedures, Dr. Henry grew his business into the top producing chiropractic clinics in the nation with multiple locations and doctors. After retiring from private practice in 2018, Dr. Henry has dedicated himself to consulting and coaching business owners on how to create incredible growth and profits using the processes and procedures he used to create phenomenal success in his offices. Here’s what we discussed: Helping Others Become Successful Treating Your Employees Well How to Make a Small Business Thrive Connect with Kelly Henry:
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Credit and Financial Health in Business
02/02/2021
Credit and Financial Health in Business
Krishna Mohan is an Entrepreneur, Business Coach, Speaker, #1 Best-selling Author, as seen on FOX TV and multiple media outlets, President of Genius Visionary, Managing Partner of Capital Street Investments LLP, and President of Gifting Boutique. Over the last 20 years, he has helped 3 Fortune 500 companies and several start-up organizations focusing on Sales, Business Development, and Finance. His management style has been described as decisive and motivational, where success comes from a focused commitment to developing new business, cultivating relationships, training salespeople, and creating growth strategies. He is involved in several acquisitions and mergers. Krishna has a Master’s Degree in Marketing Management MMM, an MBA-International Business, and an MS in Finance. Krishna is an acclaimed speaker and regularly speaks in various corporate events, boot camps, and management training. Here’s what we discussed: Problems in Business and How to Solve Them Financial Health in Business Business Credit Connect with Krishna Mohan:
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Being a Great Manager
01/26/2021
Being a Great Manager
Ralph Peterson is the owner and operator of a management development company that helps mission-driven organizations dramatically increase profitability, improve efficiency, and grow their companies by building FiveStar leadership teams. He is also a #1 Best-Selling Author, professional keynote speaker, a highly sought-after management development coach, and master examiner with the American Health Care Association. Ralph has more than 20 years in the trenches of senior management, organizational development, and human resources in the long-term care industry. Personally, he lives in NYC, an avid marathoner, and recently earned the title of Iron Man. Here’s what we discussed: Not Allowing Your Position to go to Your Head Dressing for the Job Handling Responsibility Connect with Ralph Peterson:
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Healing, Growth, and Having Faith
01/19/2021
Healing, Growth, and Having Faith
Cardena is currently a Motivational Speaker, Minister, Author, and Spiritual Life Coach. She empowers women not to make lemonade when life gives you lemons, but instead TAKE AIM. She accomplishes this by challenging women to change their thought processes, take risks, and deliver a NEW YOU! She is an author of three books. Her latest is Perfect Patty Messed Up. This is a 40-day devotional for women to embrace their shortcomings and move forward peacefully by not only forgiving themselves but also learning from their mistakes. She currently does a weekly podcast, speak, train, and motivate women via conferences, workshops, and retreats. She enjoys good food! She loves to laugh and spend time with family and friends. She is currently a member of Hampton Roads Chamber of Commerce, Black Speakers Network, and Alpha Kappa Alpha Sorority Inc. Here’s what we discussed: Having Faith Healing Growth Connect with Carenda Deonne: youtube @carendadeonnellc linkedin @ carendadeonnellc FC @carendadeonnellc Instagram @carendadeonne Twitter @cdpgem
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Changing Your Life with Goal Setting
01/12/2021
Changing Your Life with Goal Setting
Nelson is married to his best friend and wife of almost 25 years. Together they are raising three productive and accomplished sons. He has been the top producer worldwide for a top-five commercial real estate firm with more than $1 billion in transactions. Nelson has started over 10 businesses; including one of the largest privately help pet resorts in the country. He also built a chain of children’s learning centers along with 2 family fun centers. He owns and manages over $25 million of commercial real estate. Nelson is the author of the book The Unlucky Sperm Club and the founder and CEO of IGOTSMARTER, a goal fulfillment business that helps its members achieve their goals through our program and app. Here’s what we discussed: Overcoming Adversity Becoming Successful Despite Your Past How Goal Setting can Change Your Life Connect with Nelson Tressler: Facebook: Instagram: Twitter: YouTube: LinkedIn:
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Becoming Who You Want by Asking For What You Want
01/05/2021
Becoming Who You Want by Asking For What You Want
Beth Nydick is a speaker, author, and a magnetic business mentor. A big believer in the power of potential to catapult your business forward. She shows her clients how to strategically prepare their business and to use collaboration to establish instant credibility to get their life-changing messages in front of massive audiences. Thru her mantra of “Making Potential Possible”, she co-authored the top-selling Clean Cocktails: Righteous Recipes for the Modern Mixologist, and has been featured on OPRAH, Parade, Forbes, Inc., Nylon Magazine, Tori Burch, and Better Homes and Gardens plus appearances on The Dr. Oz Show, The Chew and The Tonight Show. Beth has a 6th sense for Business and Strategy. It all comes down to building powerful and long-lasting relationships in a thoughtful, authentic way. Beth's New Podcast is Behind the Spotlight. A new kind of podcast, where we are taking your favorite entrepreneurs off a pedestal and onto a barstool right next to you. Let's get behind the brand and learn something new about the people we love to watch and follow. Here’s what we discussed: Clean Cocktails Nutrition Asking for What You Want Connect with Beth Ritter Nydick:
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Marketing Yourself on Social Media
12/29/2020
Marketing Yourself on Social Media
Shaily started doing social media for her hobby community in high school… ON MYSPACE. She didn't realize what she did was doing social media until after college when she saw a question on a job application asking if she had ever managed an online community, and she realized there was something there. She graduated from Indiana University with a degree and certification in elementary education K-6, and she now uses those mad teaching skills to lead workshops, work with business owners 1-on-1 training them on social media, and has coached 170+ B2B consultants on how to use LinkedIn to grow their business. She guides businesses on how to stay top of mind with their community and referral network using social media. I hold them accountable and boost their confidence in themselves, what they have to offer, and their own social media abilities. She loves live streaming, event social media, live Tweeting, and comment engagement. Here’s what we discussed: Social Media Marketing Yourself How PR and Social Media Work Together Connect with Shaily Hakimian: Linktr.ee/hakimian45 LinkedIn.com/in/hakimian45 YourSocialMediaSherpa.com
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The Power of Video
12/22/2020
The Power of Video
Alex Minor is a superhero. Or a villain. He can't quite decide which. But the level of creativity contained within his mild-mannered form MUST be a mutant power. At least that's what he tells himself. As the chief creative officer at Eye AM Media, it's Alex's job to make sure that video is used as a force for good and the evil hordes of mediocrity are kept far, far away from the hearts and minds of innocent business owners and their customers. More than your Friendly Neighborhood Videographer™, Alex is a detective, collaborator, and advocate for his clients, helping them clearly and succinctly communicate their core values while providing targeted video assets and digital campaigns to increase awareness and sales. With a wide range of disciplines including work as a music producer, video director, and graphic designer, Alex's super-powered approach to content creation keeps him ready to save the world at a moment's notice. Here’s what we discussed: Film Making Video Marketing Creative Directing VS. Videography Connect with Alex Minor:
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