The Untrapped Podcast With Keith Kalfas

Small Business Ownership & Personal Development Hosted by Keith Kalfas from the Landscaping Employee Trap & Window Cleaning Blueprint.

These 3 Tips Will Absolutely Level Up Your Landscaping Business - If You Apply Them 04/15/2024

How to Start a Landscaping Business For Beginners 04/14/2024

Simple Tips to Grow Your Business from a Guy Who's Built 7 Businesses with Joshua Latimer 04/13/2024

Simple Tips to Grow Your Business from a Guy Who's Built 7 Businesses with Joshua Latimer This episode dives into the remarkable journey of Joshua Latimer, from starting as a pizza delivery guy to becoming an entrepreneurial powerhouse, generating $200,000 a month with a window cleaning business that he later sold. Latimer's success story is punctuated by his strategic approach to business through systemization, a focus on marketing tools like 'Send Jim', and educational platforms aimed at teaching entrepreneurs the value of leveraging systems and analytics. He further explores the philosophy of tackling challenges one at a time, akin to setting off a domino effect, attributing his accomplishments to a rigorous work ethic underlined by a family motto 'Do Hard Things'. Highlighting figures like Elon Musk as exemplars of effective time management, Latimer shares his aspirations of generosity and personal development, aiming to donate a hundred million dollars. This episode encapsulates the essence of achieving entrepreneurial excellence through hard work, focused effort, and strategic planning. "All I'm saying that you need to do is market to the neighbors of this job with hyper-targeted, personalized, multi-touch marketing. Could be a door hanger, could be a postcard. But what you want to do is you want to get in front of them and say, Hey, You're our kind of person, and we just did work for your neighbor, and you would love our service. Give us a call. And then it hits them again, and hits them again, and hits them again." - Joshua Latimer Topics Covered Introduction to Joshua Latimer: From Pizza Delivery to Business Mogul The Power of Systems in Business Success Joshua's Life After Business Success The Five Stages of Business Growth Explained Marketing Mastery: Hyper Targeting and Personalization Neighbor Marketing: A Simple Strategy for Massive Growth Strategic Business Insights: Mastering Principles, Strategy, and Tactics The Power of Self-Awareness in Business Leveraging Customer Data for Strategic Advantage Understanding Your Revenue Curve and Business Numbers Maximizing Customer Acquisition and Value Q&A Session: Implementing Systems and Managing Challenges Building Effective Systems for Business Growth Key Takeaways: Humble Beginnings: Joshua Latimer started his business journey with very modest means, originally working as a pizza delivery driver and using a basic car to begin his entrepreneurial venture in window cleaning and exterior cleaning. System Implementation: A significant part of Joshua's success was his focus on implementing systems within his business. These systems allowed for scalability, efficiency, and a transition to significant monthly earnings. Automation and Delegation: Joshua successfully automated his business operations, which allowed him to reduce his working hours to as few as five per week while managing a team and maintaining high productivity and profitability. Team Building and Culture: He focused on building a strong team culture by providing company bonuses, organizing team parties, and creating an environment where employees felt valued and integral to the business's success. Leadership and Mentorship: Joshua is described as a mentor and leader who is not only involved in his business but also actively supports others in overcoming their business challenges through direct engagement and advice. Expanding Beyond Initial Success: After automating and selling his initial business, Joshua moved his family to Costa Rica and then returned to start and develop new ventures, demonstrating his continuous drive for entrepreneurial growth. Educational Commitment: He is committed to educating other entrepreneurs through initiatives like his 'Automate Grow Sell' brand and the 'Send Jim' service, which help other business owners systematize and market their services effectively. Generosity and Community Contribution: Beyond business, Joshua is motivated by a desire to contribute to his community and the broader world, with goals like giving away a significant portion of his earnings. Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course Landscaping Workshop LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: Smartphone Video Creation Guide: Identifying Your Superpower: /episode/index/show/thelandscapingemployeetrap/id/30811308

Master Certified Arborists Drop INSANE Knowledge Tree Couple in Action 🌳 04/07/2024

Master Certified Arborists Drop INSANE Knowledge Tree Couple in Action 🌳 In this episode of the Untrapped Podcast, I, Keith Kalfas, host an engaging conversation with Brianna White and Daniel Miraval, co-owners of Emerald Tree Care. Renowned for their expertise in arboriculture, we dive deep into the significance of comprehensive tree care, sharing their journey as certified arborists and emphasizing the importance of root health, the impact of trees on environmental management, and strategies for disease prevention. We highlight the unique challenges and opportunities within the green industry, stressing the value of education, passion, and intuition in driving a successful tree care business. This episode serves as a masterclass for green industry professionals aspiring to elevate their knowledge and services in tree health and preservation. "Arboriculture involves legal scrutiny and credentialing, with arborists often called upon for post-forensic assessments to determine the causes of tree failures, such as improper pruning, to prevent future incidents and advance professional expertise." - Daniel Miraval Topics Covered Introducing the Tree Care Power Couple The Prestige of Being a Master Board Certified Arborist On-Site Professionalism and Safety in Tree Care Sharing Knowledge at ISA Texas Event Deep Dive into Tree Health and Care Techniques The Business Side of Tree Care and Educating the Industry A Heartwarming Client Story: Saving a Beloved Ash Tree The Importance of Tree Care and Preservation The Challenges and Rewards of Tree Care Consultations The Value of Arborist Education and Client Communication Hands-On Training: The Future of Arboriculture Spotlight on Chicago Region Trees Initiative (CRTI) Starting Local: The First Steps in Arboriculture The Importance of Proper Pruning and Tree Care The Impact of Trees on Urban Infrastructure and Water Management Closing Thoughts: Trust Your Gut and Build for the Future Key Takeaways: Time Investment: Planting trees is a long-term investment that requires careful planning and maintenance to ensure their survival and contribution to the environment. Proper Care: Proper aftercare programs and attention to detail in tree planting are essential for the long-term health and survival of trees. Environmental Impact: Failure to care for trees properly not only results in financial losses but also has broader implications for the environment, emphasizing the need for sustainable tree management practices. Education and Awareness: There is a need to increase awareness and education about the importance of proper tree care to mitigate the loss of trees and their associated benefits. Long-Term Thinking: Planting trees requires a long-term perspective, as the investment of time and resources in growing them can span years or even decades. Proper Care and Maintenance: To ensure the survival and health of trees, proper care and maintenance are essential. This includes aftercare programs and attention to detail in planting and nurturing trees. Environmental Impact: The discussion highlights the broader environmental impact of tree planting and care. Trees play a crucial role in the ecosystem, and proper management is necessary to preserve their benefits. Educational and Awareness Efforts: There is a need for increased education and awareness about the importance of proper tree care. This includes understanding the time and effort required to grow trees and the potential consequences of inadequate care. Sustainable Practices: Emphasizing sustainable tree management practices is crucial to ensure the long-term health and survival of trees and their benefits to the environment and society. Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: Smartphone Video Creation Guide: Identifying Your Superpower: /episode/index/show/thelandscapingemployeetrap/id/30714023

3 Tips on How to Deal with Toxic Narcissists 03/29/2024

3 Tips on How to Deal with Toxic Narcissists In this episode of the Untrapped Podcast, Keith shares insights on dealing with narcissistic or toxic people who drain your energy, drawing from his passion for personal development. He explores the psychology behind toxic behaviors, strategies for maintaining emotional distance, and the importance of setting boundaries. Keith advises against engaging in logical conversations with narcissists, as it can lead to manipulation and emotional turmoil. He also discusses the 'mean sweet cycle' of toxic individuals and emphasizes the necessity of pre-deciding how to handle such people calmly and proactively. Additionally, Keith highlights the importance of empathy, self-care, and developing the conscious capacity to support those affected by toxic relations. The episode includes a brief interlude promoting the Ramp Rack product and touches on Keith's personal challenges, such as the burpee challenge. Keith concludes by encouraging listeners to focus on personal development and support the podcast on Spotify. "Empathy and support: Listen, love, and let them be." - Keith Kalfas Topics Covered: Navigating Toxic Relationships: Understanding and Coping The Power of No Contact and Emotional Boundaries The Mean-Sweet Cycle of Narcissistic Behavior Empowering Yourself Against Toxicity Key Takeaways "Imagine that every single time a person who has toxic traits does something that's rude or mean or downright abusive. It's just like if you just stand in your square, you just stand there in presence, in love and faith. Every time they do something. That's disrespectful. Imagine that they just pushed themselves farther away from you. They made a withdraw from the emotional bank account. Now they're going to have to make a bunch of positive deposits into that emotional bank account to earn your trust to get close to you again." - Keith Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: Smartphone Video Creation Guide: Identifying Your Superpower: /episode/index/show/thelandscapingemployeetrap/id/30568918

These 3 Tips Will Absolutely Level Up Your Landscaping Business - If You Apply Them 03/26/2024

These 3 Tips Will Absolutely Level Up Your Landscaping Business - If You Apply Them I wrapped up an incredibly insightful session on how to take your landscaping business to the next level. In this episode, I shared 3 absolute game-changers that have helped me succeed in the industry. First off, it's all about strategically defining your service area. Then, it's crucial to develop a focused suite of services to streamline your operations. Lastly, I revealed how to turn landscaping problems into profits using my exclusive landscaping property opportunity checklist, and I'm giving it away for free! Intrigued? Join me, where I'll dive deeper into these strategies and share even more valuable information that could be a game-changer for your business. Here is the link to my workshop: . Don't miss out! "Start narrowing your focus and raising your price precedents. There's a saying you got to keep them how you got them. You have to go get brand new customers now that you have nice work shirts with nice embroidery, your trucks are clean and have logos on them, and you're licensed and insured. You go get new customers with your new identity and high-price precedents. - Keith Kalfas Topics Covered 00:01 Broaden the service area initially, then narrow it as necessary. 5:19 Specialize, offer profitable services, and seize new opportunities. 7:10 Leverage property opportunities to maximize your profit. Join the landscape workshop for more insights. Key Takeaways: Define Your Service Area: Take the time to carefully define your service area, focusing on building route density in specific subdivisions rather than spreading yourself too thin. Develop Your Service Suite: Narrow your focus to a few key services that you can excel at, rather than offering a wide range of services that can lead to inefficiencies and low-quality work. Turn Landscaping Problems into Profits: Utilize a landscaping property opportunity checklist to identify additional services you can offer to customers, turning potential problems into profitable opportunities. Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: Landscaping Course: LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: Get Ballard: Identify Your Superpower: Free Budget Opt-in: Smartphone Video Creation Guide: Identify Your Power: 2-Day Workshop where you LevelUp Your Landscaping Business to $100K and beyond: /episode/index/show/thelandscapingemployeetrap/id/30540498

Are You Sick & Tired of Getting Lukewarm Results in Life? 03/22/2024

Are You Sick & Tired of Getting Lukewarm Results in Life? In this short episode, Keith emphasizes the importance of raising standards across all areas of life, including personal health, relationships, business, and financial management. By elevating standards, individuals can effect positive change in their behavior and interactions with others, leading to growth and improvement. Keith shares personal anecdotes, including lessons learned from their spouse and the impact of taking decisive actions based on high standards. This reinforces the idea that by committing to higher standards, one can drive significant growth in both personal and professional spheres, ultimately leading to a more fulfilling and successful life. "Raising your standards can lead to significant personal and professional growth, transforming your behavior, interactions, and overall quality of life." - Keith Kalfas Topics Covered: Raise all standards: Elevate standards across personal health, hygiene, sleeping habits, relationships, business etiquette, organizational skills, and finances. Commitment to change: Take decisive actions to immediately raise standards in all areas of life for growth and improvement. Self-reflection and improvement: Challenge toxic behaviors and negative self-talk, and apologize to those affected by past actions, demonstrating growth and maturity. Professional growth: Qualify customers and set policies that reflect higher standards, leading to improved interactions and outcomes. Transformation and growth: Embrace change and elevate standards to achieve significant personal and professional growth, leading to a more fulfilling life. Key Takeaways The importance of raising standards across all aspects of life, including personal health, relationships, business, and finances. By committing to higher standards, individuals can drive significant growth and improvement in their behavior, interactions, and overall quality of life. The speaker emphasizes the transformative power of elevating standards and encourages listeners to reflect on their own standards and consider how raising them can lead to a more fulfilling and successful life. Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: Smartphone Video Creation Guide: Identifying Your Superpower: Check this out!: discount code: keith10 /episode/index/show/thelandscapingemployeetrap/id/30480088

How to Delegate and Not be a Pushover 03/11/2024

How to Delegate and Not be a Pushover What strategies can be employed to train employees properly and delegate tasks effectively to maintain high-quality work in a business? In today's episode, Keith dives deep into the concept of the 'technical perfection deception' and its impact on business profitability. He discussed the critical importance of upholding high standards and not tolerating shortcuts, along with personal anecdotes of addressing corner-cutting and the value of effective leadership. This episode offers invaluable insights for entrepreneurs striving for sustained success. Tune in for indispensable advice and exclusive offers to elevate your business endeavors. Topics Covered 00:00 - Importance of maintaining business integrity and leadership. 05:02 - Prioritize integrity and quality work over low prices. 09:29 - Increase pricing for thorough, meticulous service provision. 10:30 - Slight quality reduction can increase productivity and profits. 16:01 - Landscaping professional emphasizes perfection and client satisfaction. 17:57 - Delegate effectively, hands-only, and inspect work carefully. 22:09 - Maintain standards, enhance leadership, reduce stress, and improve sleep. 32:10 - Keith Kalfas announces live events and a new book. 34:04 - Free guide for successful smartphone business growth. Key Takeaways: Quality Over Perfection - Instead of striving for 100% technical perfection, consider a minor quality adjustment that allows for efficient time utilization without compromising customer satisfaction. Leadership and Standards - Addressing corner-cutting by employees is crucial for maintaining business integrity and reputation. Effective confrontation and setting high standards ensure top-quality outcomes. Value of High Standards - Equipping yourself with the right leadership mindset, setting high standards, and maintaining quality work not only elevates your business but also positively impacts your employees and personal life. Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: Landscaping Course: LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: Get Ballard: Identify Your Superpower: Free Budget Opt-in: Smartphone Video Creation Guide: Identify Your Power: /episode/index/show/thelandscapingemployeetrap/id/30323713

He Owns a $15 Million Dollar Landscaping Company | But How is He Smiling? 03/09/2024

He Owns a $15 Million Dollar Landscaping Company | But How is He Smiling? In an inspiring episode of the Untrapped Podcast, host Keith Kelfas sits down with Jeremy Talboy, the dynamic founder of North Georgia Landscape Management, a thriving business exceeding $20 million annually. Jeremy, initially aspiring to be a history teacher, shares his transformation into a successful entrepreneur amidst the recession, detailing his ventures into commercial landscaping and pool construction. He emphasizes the significance of learning, teamwork, calculated risks, and a focus on customer satisfaction. Additionally, Jeremy discusses his managerial transition, investing in marketing, and leveraging a comprehensive media team. The episode also delves into navigating business growth, anxiety, and the impact of integrity and faith on success. In closing, Jeremy and the host reflect on the importance of treating people well and acting with integrity. Jeremy recommends following North Georgia Landscape's online presence for their impressive design and build projects. The host, expressing a personal connection, encourages positive reviews and shares the podcast's milestone achievements, including significant downloads and a top-40 ranking in iTunes' entrepreneur category. "The boat won't reach its destination if it stays in the harbor. It's better to start moving, even if it's in the wrong direction at first because you can always course-correct and reach your final destination faster than if you were just sitting still, unsure of which way to go." - Jeremy Talboy Topics Covered: Teamwork and Humility Overcoming Anxiety and Embracing Risks Delegation and Trust The Art of Hiring and Firing Professionalism in Business Positive Thinking and Manifestation Integrity in Business Pricing and Positioning Taking Massive Action Treating People Right and Listening to Your Instincts Key Takeaways "You have industry partners and trade partners who can assist you. There are also people on Facebook who can provide support. If you're short on manpower, you can go to Facebook Marketplace to find individuals with access to labor, machines, and trucks. There are always people looking for work, so you need to be resourceful. Here's an epiphany: Chuck in a truck might think, "I committed to digging this ditch, so I'll just work myself to exhaustion to get it done." However, Abundant Anthony would think, "I need a team to dig this ditch because I can't afford to exhaust myself for three nights till 10 o'clock. I need to focus on being the visionary for the facility." - Jeremy Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: Smartphone Video Creation Guide: Identifying Your Superpower: Discover the 3 Steps To Crush It in Your Landscaping Business: /episode/index/show/thelandscapingemployeetrap/id/30303473

Keith Kalfas Keynote Talk at the SYNKD Live Event in Atlanta - Talking about my P.O.P.P Framework 03/04/2024

Keith Kalfas Keynote Talk at the SYNKD Live Event in Atlanta - Talking about my P.O.P.P Framework In today's episode, I've explored the emotional impact of creating motivational videos and a personal story of overcoming fear to inspire others as I share some inspirational thoughts in this event as a guest speaker. I dove into content syndication strategies and social media engagement tips. You don't want to miss these actionable insights! Oh, and I also shared my journey in growing my brand through video marketing, so stay tuned for that. Remember, it's time to start making videos and sharing your unique story. Let's go all in and make an impact and tune in on the show. "I want you to take your passion and start a podcast, start making videos, you wouldn't believe how many leads come into your business" - Keith Kalfas Topics Covered 00:00 Inspire to create videos, engage, and grow. 04:40 Passion overcomes pressure to be unique. 07:16 Using vulnerability to share business challenges. 11:57 The Character faces an impossible challenge, and commits to change. 16:27 Status plays an individual identity in society. 18:07 Authenticity leads to success and connections. 22:13 Started small, now offering luxury property services. 25:02 Optimized video length varies, tailored to the audience. 30:24 Be mindful of what you share online. 31:55 Using videos to boost confidence and motivation. 36:43 Optimize social media use for maximum engagement. 39:45 Hiring media person to share content widely. Key Takeaways: Authenticity is Key: Understand the importance of being authentic and showcasing your unique personality when marketing businesses on social media. Authenticity builds trust and connection with your audience. Utilize Different Platforms: Analyze the importance of using different social media platforms for business and content marketing. It's important to understand and leverage the strengths of each platform to reach a wider audience and engage potential customers effectively. Embrace Vulnerability: Discover the power of vulnerability and authenticity in creating marketing videos. Sharing genuine stories and behind-the-scenes moments can connect with potential customers and earn credibility for your brand. Embracing vulnerability is the new credibility in marketing. Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: Landscaping Course: LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: Get Ballard: Identify Your Superpower: Free Budget Opt-in: Smartphone Video Creation Guide: Identify Your Power: /episode/index/show/thelandscapingemployeetrap/id/30217208

Mastering Social Media Marketing For Explosive Growth In Your Service Business! EXACTLY HOW I DO IT 03/01/2024

Mastering Social Media Marketing For Explosive Growth In Your Service Business! EXACTLY HOW I DO IT In this episode, Keith shares his journey of starting a landscaping business and growing it by leveraging digital marketing strategies, social media, and video marketing. He delves into the value of using virtual assistants to handle aspects of the business such as bookkeeping, marketing, and content creation. Keith underscores the importance of hiring fast and firing fast, maintaining clear communication, and providing fair remuneration to virtual assistants. His business strategy also includes having an integrator role to translate vision into reality, and using online platforms like Upwork to source virtual assistants. "Success is not a solo journey; it's the symphony of delegation, automation, and visionary leadership that orchestrates dreams into reality." - Keith Kalfas Topics Covered: Introduction and Personal Journey The Power of Social Media Marketing Leveraging Online Platforms for Business Growth The Importance of Consistent Content Creation The Challenges of Running a Business The Solution: Hiring Virtual Assistants Building a Media Business with Virtual Assistants The Power of Delegation and Outsourcing The Marketing Progression Pyramid The Role of Virtual Assistants in Business Growth The Importance of Brand Consistency The Power of Automation in Business Q&A Session Key Takeaways The takeaway from this passage seems to be about the excitement and fulfillment that comes from achieving dreams and goals in business, particularly through delegation, automation, and hiring the right people. It highlights the importance of having a vision and being able to delegate tasks effectively to grow a business. The example of Marvin and his automation success illustrates how strategic delegation can lead to significant progress and freedom to pursue other goals, such as starting a podcast and traveling. It also emphasizes the value of investing in employees and virtual assistants, recognizing their contributions, and paying them well for their work. Overall, the message is about the transformative power of effective delegation and strategic planning in business growth. Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: Smartphone Video Creation Guide: Identifying Your Superpower: /episode/index/show/thelandscapingemployeetrap/id/30192333

7 Steps to Marketing Your Service Business | Keith Kalfas Speech Lawn Care Life Conference 02/25/2024

7 Steps to Marketing Your Service Business | Keith Kalfas Speech Lawn Care Life Conference In this episode, Keith Kalfas speaks on the importance of developing effective marketing strategies for small businesses, emphasizing the role of networking and attending live events to gain insights. He discusses his seven steps to marketing business which include taking advantage of Google My Business, adopting price transparency, downloading the MailChimp app for email marketing, and making use of ringless voicemail for retargeting existing clients. Keith further emphasizes the need for outsourcing tasks like website building or graphics design to virtual assistants and the importance of delegating tasks to knowledgeable parties rather than attempting to master all roles individually. By being transparent, consistent, and constantly engaging with customers, he suggests businesses can effectively raise their profiles and increase their clientele. "Success grows from nurturing the low-hanging fruit. Retarget your existing clients first; they're the seeds of your future harvest. Stay on their minds, show gratitude, and offer value consistently. Like a well-tended garden, your efforts will yield abundant returns." - Keith Kalfas Topics Covered: Challenges of Small Business Ownership Importance of Marketing and Delegation Challenges of Self-Employment and Control Building Your Marketing Team Value of Self-Taught Marketing Marketing Struggles and Delegation Learning from Mistakes Delegation Challenges and Control Marketing Budget Importance Challenges of Wearing Many Hats Importance of Delegation and Outsourcing Virtual Assistants' Value Importance of Consistent Marketing Takeaway: "Utilize these seemingly small strategies—such as garnering positive five-star reviews, leveraging ringless voicemail, and implementing email marketing. Additionally, consider hiring virtual assistants to support your graphic design needs and create compelling flyers. These actions can help you establish an effective marketing system, enabling you to generate revenue consistently. Think of it as a reliable tool that you can access whenever needed, providing you with a constant stream of returns." - Keith Kalfas Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: Easy Budgeting Blueprint: /episode/index/show/thelandscapingemployeetrap/id/30095353

Scaling Tree Business: How Joshua Tree Experts Made Franchising Work to Their Advantage 02/19/2024

Scaling Tree Business: How Joshua Tree Experts Made Franchising Work to Their Advantage Today, Keith is joined by special guests, Joshua Tree Experts, who share their insights and success in franchising their tree business. From discussing the challenges and trust required in tree work to delving into creating a franchise system, this episode provides a captivating look into the world of scaling a business in the green industry. Listeners can expect to gain valuable knowledge about franchising, budgeting, hiring, and managing a business, along with actionable tips and resources to support their entrepreneurial journey. With engaging discussions and practical insights, this episode promises to be an enlightening and inspiring listen for anyone looking to grow and scale their business. Topics Covered 00:00 Franchising necessitates careful relationship-building and substantial administrative preparation, such as state registration and the development of comprehensive operational and disclosure documents. 06:19 Free education and franchise opportunities in tree care. 09:10 The company successfully implemented the Gino, Wickman, and EOS model. 13:09 Developing diverse skills for strategic business expansion. 14:43 The corporate office offers comprehensive recruitment support. 18:09 Establishing goals, enforcing accountability, fostering team collaboration. 20:49 Franchise support and success processes for franchisees. Key Takeaways: 1. Building a Franchise for Your Business: Learn how Joshua Tree Experts leveraged their expertise in the tree care industry to create a replicable and scalable business model, similar to the franchise systems seen in fast-food chains. Their approach has led them to sell 5 franchises in just over a year, with expansion plans across different cities. 2. Transforming Your Business through Clear Systems and Support: Discover how the Joshua Tree Experts team emphasizes providing a clear system and unwavering support for their franchisees. They have streamlined processes for onboarding, tool and equipment procurement, and even offer a comprehensive recruitment process to ensure their franchisees have the necessary backing to succeed. 3. Nurturing a Collaborative and Forward-Thinking Culture: Joshua and Dylan reveal the importance of fostering a collaborative environment and a forward-thinking mindset within the franchise. They actively seek out entrepreneurial individuals who are not just looking to do the technical work but are keen on investing in and scaling a proven system. Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: Landscaping Course: LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: Get Ballard: Identify Your Superpower: Free Budget Opt-in: Smartphone Video Creation Guide: Identify Your Power: /episode/index/show/thelandscapingemployeetrap/id/30019448

Know Your Worth | This Episode Will Change Your Life Forever 02/17/2024

How to Deal with a TOXIC Employee - Toxic Workplace 02/12/2024

You Don't Need the Approval of Other Men | Learn How to Deal with Rejection and Become Empowered 02/09/2024

You Don't Need the Approval of Other Men | Learn How to Deal with Rejection and Become Empowered In this episode, Keith Kalfas imparts empowering lessons learned from his entrepreneurial journey. These include the importance of creating value for others, self-reliance, and maintaining a balance between receiving help and doing things independently. He stresses that quality communication holds great significance and shares how acceptance of rejection helped him progress. He also highlights how over-reliance on self-sufficiency can lead to a stagnation in growth. Incorporating experiences from his music and landscaping businesses, he advocates for the necessity of asking for help and the significance of building relationships. He ends by encouraging his audience to not fear rejection, try new things, and share what type of content they wish to see from him in the future. " If someone rejects you or doesn't see the value in what you offer, recognize that you don't necessarily need them to succeed. There are countless other resources and opportunities available to learn and grow. By adopting a mindset of self-reliance and perseverance, you can overcome rejection and achieve your goals." - Keith Kalfas Topics Covered: Introduction: The Power of Self-Reliance The Art of Communication: How to Engage with Successful People Overcoming Rejection: The Path to Independence The Double-Edged Sword of Independence The Power of Vulnerability: Asking for Help Building Connections: The Power of Social Media Conclusion: Balancing Independence and Connection Takeaway: "Have interactions with others, especially those who are more successful or experienced, with a mindset of offering value rather than just seeking something for yourself. Instead of solely focusing on what you can gain from them, consider what you can bring to the table and how you can create value for them. This approach not only increases the likelihood of a positive response but also fosters genuine connections and relationships built on mutual benefit. Additionally, it's important to be mindful of the quality of your communication and how it impacts the responses you receive from others. If you find yourself consistently facing rejection or avoidance, it may be necessary to improve the quality of your communication and interactions." - Keith Kalfas Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Identify Your Superpower: /episode/index/show/thelandscapingemployeetrap/id/29874978

How To Stop Being A "KNOW IT ALL" // Story That Changed My Life // Influencer YOU 02/07/2024

The Best Landscaping Business Advice I Ever Got! | from Mowing & Gardening to 6-Figures 02/02/2024

The Best Landscaping Business Advice I Ever Got! | from Mowing & Gardening to 6-Figures In this episode, Keith Kalfas shares his experience and advice on starting and scaling a landscaping business. He emphasizes on the importance of undertaking larger jobs for higher profit, dealing with the administrative side of business including taxes and employing help, and making strategic investments back into the business for growth. The podcast discusses the challenges associated with raising rates, losing customers, and managing the administrative side of the business, offering tips for getting through these problems. He advises on getting on top of billing, collections, and administrative tasks, raising prices for more profitability, and dealing with the emotional difficulties of establishing a successful business. He also highlights the importance of tracking the data to steer the business effectively. "Drive and be the leader and drive everything forward and make sure that production is happening at a very efficient rate" - Keith Kalfas Topics Covered: Introduction: The Importance of Business Growth The Struggles of Starting a Landscaping Business The Reality of Running a Business Resolutions and Business Strategies The Challenges of Scaling a Business Decision Making in Business Growth The Journey to Business Success: Personal Experiences Pricing and Customer Relationships The Role of Data and Systems in Business Growth Conclusion: The Reality of Business Growth and Success Takeaway: "You have to draw hard lines in the sand and make decisions you've never made before. I used to repeat to myself all the time, Albert Einstein said, the definition of insanity is to do the same thing over and expect a different result. So just working harder or trying harder or mentally trying harder, being more frustrated or being more committed doesn't make the difference." - Keith Kalfas Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: keithkalfas.com/budget /episode/index/show/thelandscapingemployeetrap/id/29773488

Starting a Window Cleaning Business in the Winter? My "Back Against The Wall" Story 01/15/2024

Starting a Window Cleaning Business in the Winter? My "Back Against The Wall" Story This episode dives into the personal journey of starting a window cleaning business amidst challenging circumstances including poverty and debt. Keith discusses his persistency in building the business from ground up, even when faced with the harsh conditions of winter. He delves into personal struggles, offering motivation and vivid storytelling about overcoming obstacles and building a profitable business. He further explores concepts of resilience, hard work, networking, and not taking 'no' for an answer. Also, he emphasizes the importance of making sacrifices, facing your own pain, and realizing nobody else will bear your suffering for you, which are all key to success. Throughout this episode, he imparts lessons about business growth, the need for transitioning from survival mode to steady growth, and underlines the necessity for structure and organization within a growing business. "When you finally get a little bit of money in the bank, what got you here won't get you there. You're going to have to change gears at some point and start hiring employees and having training systems and allow yourself the freedom to sleep in on the weekends." - Keith Kalfas Topics Covered: Introduction and Starting a Window Cleaning Business in Winter The Initial Struggles and Persistence Gradual Growth and Earnings Negotiating Prices and Persistence The Harsh Reality of Starting a Business The Turning Point and Overcoming Challenges The Realization and the Decision to Change The Journey to Debt Freedom The Success Story and Lessons Learned The Importance of Hard Work and Balance The Next Step: Building Administrative Pillar Takeaway: "The next 7 years of my life are going to be hell. Five to seven years, but seven years to pay off these karmic debts. I never did anything wrong. I wasn't a bad person, but to dig myself out of this hole and build and establish my life. It seemed like an eternity, but I did the math and the math said seven years is going to go by either way. So in seven years, you're going to crawl out of this fucking hole. And finally be somebody. And it's not going to be the person you always wanted to be. You're not going to be a somebody you have to just accept the fact that you're an average Joe. And you will have a chance at being an average Joe or you're going to be a fucking loser. What are you going to do?" - Keith Kalfas Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: keithkalfas.com/budget /episode/index/show/thelandscapingemployeetrap/id/29473443

FINALLY! - How to Hire Employees 01/13/2024

FINALLY! - How to Hire Employees Is it important for business owners to prioritize and value their employees over their clients, and how does this impact their ability to take on larger jobs and expand their businesses? In today's podcast, we will cover the crucial topic of hiring and retaining employees for home service businesses. In this episode, Dan Platta shares his invaluable insights and experiences on the complexities of recruitment, employee turnover, and how to foster a positive working environment. Let us guide you through the challenging terrain of finding and nurturing a team that will drive your business forward. We'll explore everything from practical hiring strategies to the trials and triumphs of employee retention. Get ready for a candid and engaging discussion about finding and keeping the right potential employees, whether you're a business owner or simply curious about the hiring process. "We can't grow a business with just us, it is not possible. And if you grow a business with shitty employees, which many of us have done myself included, that sucks; I would rather just be doing it by myself when you have a business full of crappy employees, like your world's not better because you're doing more. Your world is multiplied with more shitty problems. And so getting the hiring process right to grow your business is really like the baseline thing that we've got to get right as business owners. And it's not easy. But there are some things we can do to make it a lot easier." - Dan Platta Topics Covered: 00:00 Bookkeeping and recruiting tips from Dan Platta. 03:39 Bad hiring decisions led to bad employee choices. Showcase your company's values and culture to attract talent. 10:31 Employing people who have a positive attitude rather than those with experience. 15:51 Hiring process needs to be improved with a better filtering system. 19:32 Enhance your chances of success at job interviews and avoid frustration. 21:33 Check for competitive spirit by preparing, asking, and assessing. 25:12 Troubleshooting issues related to cash flow and undercharging. 28:55 Success in business depends on employees, not clients. 31:59 Nonverbal cues play an important role in the interview process. 33:24 Educating employees about the company's origin story and core values helps them stay engaged. 37:05 Maintain a positive attitude in the workplace by embracing humor. 45:11 Include group interviews in your recruitment process to make it more attractive. 46:23 Learn more about recruiting in our HireLead Chill Facebook group. Takeaway: "It all starts with us. And we got to create a job that people want, right? And we got to be a leader that people want to work for and people want to follow, they will come for the money. But they won't stay for the money, right? They stay for us and for the culture. And they will stay even when they could go get more money elsewhere. Right. So, there are a few core things that we need to do to create this atmosphere where we have people who want to come and work for us. One is it's all about our core values and our culture and getting people to follow you and believe what you believe." - Dan Platta Connect with Keith Instagram: Facebook: Website: Youtube: Connect with Dan Facebook Page: Facebook: LinkedIn: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: keithkalfas.com/budget /episode/index/show/thelandscapingemployeetrap/id/29470628

He Built a Multi-Million Dollar Landscaping Company | Now His Only Job is Visionary Leader with Steve DHondt 12/29/2023

He Built a Multi-Million Dollar Landscaping Company | Now His Only Job is Visionary Leader with Steve DHondt This episode comprises discussions with Steve DHondt, a successful landscaping businessman, covering the dynamics of running his Michigan-based landscaping business. They delve into his strategies, from staffing to project management, and handling unforeseen issues such as environmental challenges. They highlight the significance of pricing, maintaining a strong team, client relationships, and showcasing a unique showroom experience. The second part discusses the shift of his business to an 'by-appointment-only' setup due to COVID-19, thereby enhancing customer service and experience. They encourage simplicity and value in life; investing back into the business instead of seeking grandiose lifestyles. The conversation ends on a philosophical note promoting non-material wealth, emphasizing family ties, and mental and spiritual fulfillment. "The processes are important because that's how you get people to be able to be productive, feel good about what they've done, right?" - Steve Dhondt Topics Covered: Landscaping Business and Mindset Winter Challenges in Landscaping Balancing Sales, Marketing, and Operations Physical Labor in Landscaping Dealing with Job-related Issues Respect for Employees' Work Business Growth and Challenges Handling Mistakes and Client Communication Team Appreciation and Efforts Key Takeaways "I like that saying, you got to keep them how you got them. Some of these customers that knew you, the old identity, you, the first three years, first five years, whatever they. See you in a certain through a certain lens. And then as you're, they don't know you're out there um, earning, growing your business going, cause you're showing them a professional face. You're not showing them everything you go through. And as you start to level up your whole identity and your worth, your knowledge base grows, you're just, you have to start raising your prices and Hey, you want to live a good life too." - Keith "I feel more fulfillment helping people. So if I can drive a car like that, I would feel I wouldn't feel right. What is it? This car is not practical at all. It doesn't do anything. Nobody wants to be you. They'd want a They want your car and they picture them in the car. There's no reason for the car if you don't, especially if you're just trying to show off, and that's what most people are trying to do is show off. Or do they want you to think I just heard this? You're going to compare your life to someone else's highlight reels. And it's not, that's not, you have no clue what those people are going through with the struggles at most of the stuff that you see out there, the flash and all that. It's, it'll never bring you happiness, invest it back into your company and your company will keep paying you. And it's just this. Ying yang relationship with your company that your company will take care of you and you take care of your people and you have your, like you said, your own ecosystem where everybody is not capped." - Steve Connect with Steve LinkedIn: https://www.linkedin.com/in/steve-dhondt-534b23166Facebook: https://www.facebook.com/weretheguys/Youtube: https://www.youtube.com/channel/UChx5v0dBiCB8UaGNfn4S4Ng/videos Website: https://www.weretheguys.com/about-us Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: /episode/index/show/thelandscapingemployeetrap/id/29268083

I Can't Believe I Never Heard Marketing Stuff Like This - with Joshua Latimer 12/22/2023

I Can't Believe I Never Heard Marketing Stuff Like This - with Joshua Latimer In this episode, we dove deep into the crucial strategies businesses need to thrive in today's challenging market. From effective marketing tactics and pricing strategies to providing a premium customer experience, we covered it all. Delving into the current challenges faced by businesses in acquiring leads and new clients, we offer invaluable insights into the dynamics of revenue, profit, and the potential impact of an impending recession. My friend Joshua Latimer introduces an upcoming free virtual event promising tactical and practical tips for marketing and business expansion. He emphasizes the profound importance of strategic marketing and pricing and extends his commitment to assisting struggling businesses, particularly those operated by individuals with families. Join us for an illuminating exploration of the complexities of effective marketing strategies and gain invaluable insights into navigating the competitive landscape of business. "Marketing is everything. And everything is marketing, like the way people perceive you as marketing." - Joshua Latimer Topics Covered: 4:58 - Most local small businesses don't make enough noise in their marketing efforts, either not making enough noise or making noise at the wrong time. 8:38 - Small business marketing strategies and budgeting. 12:18 - Emphasizes the importance of nuance in marketing, citing examples of how small differences in tone, pacing, and structure can make a big impact. 18:38 - Emphasizes the importance of taking action and building character to achieve success in business. Key Takeaways "First of all, we want to make noise at the right time. The other thing about noise is we want to make sure that we're not making noise in the ocean. You know, I think a lot of people, do this shotgun marketing. And it's like they're jumping up and down in the ocean thinking that they're doing something I stole that line from Dan Kennedy because it's so good. But they're jumping up and down like in the ocean thinking they're making waves and they're not. I read a statistic that Stanley Steemer, who's a huge carpet cleaning company, does 150 million a year which is 400,000 a day, okay, it's how much revenue they average, the average carpet cleaner in the United States makes $326 a day. And when you ask yourself like okay, what are the differences between like Larry, making 300 bucks a day doing one job a day and Stanley Steamer now first of all, Stanley Steamer's quality is worse than Larry's. For sure." - Joshua Latimer Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: /episode/index/show/thelandscapingemployeetrap/id/29196583

These Men Make Millions: The Number One Reason Why You're Not Succeeding | The Inconvenient TRUTH 12/15/2023

These Men Make Millions: The Number One Reason Why You're Not Succeeding | The Inconvenient TRUTH This conversation-centric podcast episode focuses on the topics of business growth, leadership and overcoming challenging situations. Guests, Steve DHondt of PMS weretheguys.com, a successful brick paver company, and Eric Reno of Paramount Building Incorporated, a firm developed from scratch, share their own personal experiences and growth narratives. They discuss various strategies including dealing with public relations, employee happiness, excellence in customer service, strategic delegation, and optimal process development. The discussions also emphasize on adopting a positive mindset for business growth, the dynamic nature of service business economy and the value of a driven, collaborative team. They highlight their respective core business values and the important role of faith in their personal and professional lives. "The common theme that I'm seeing again amongst these entrepreneurs that are growing their businesses and succeeding is they're extremely proactive. They're not sticking their head in the sand. They're not being a little bitch and wanting to run under, hide when things happen." - Keith Kalfas Topics Covered: Business Growth Essentials: Overview of growth strategies and employee management. Entrepreneurial Journeys: Insight into Eric's evolution and Steve's challenges. Strategic Planning for Success: Vision, scalability, and the role of leadership. Learning and Networking: Power of networking, learning, and proactivity. Facing Business Challenges: Overcoming fear, leveraging processes, and adapting. Passion and Persistence: Building a YouTube channel, entrepreneurship joy, and drive. Mentorship and Support: Importance of mentorship, support, and teamwork. Balancing Professional Life: Challenges of scaling, personal-professional balance. Adapting to Unexpected Challenges: Resilience, adaptability, and customer satisfaction. Business Success Factors: Vision, mission, perseverance, and commitment to quality service. Key Takeaways "It's going to be about, evolving your mind because brief story, like I was stuck, I don't want to say I was stuck at the 5 million revenue mark, but I was stuck at the 5 million, um, place in my mind. Like I was personally stuck there. Like I wasn't growing as a person and I wasn't evolving as a person, though I wanted more. So it's more geared toward evolving the mind because everything that happens out here is a product of what happens up here. So that's really what I focus in on, keep the distractions out as you're growing. And when you scale a business to scale, scaling a business is mental. It's not physical, right? So coming from me, somebody that's physically. In roofing and I'm out there getting it and I'm laying shingles and I'm running crews and doing what I want that's not going to get you to eight figures right up here. This is what's going to get you to eight figures. It's physically impossible with the amount of hours in a day to make more unless you do it with your mind and leverage. " - Eric "It's just the leaders. The leaders of our company are the ones that understand. It's shared with the whole vision, but we're seasonal, and a lot of my guys do end up going to Mexico for the winter. So I don't have as much contact with them. We do let them know we post things up. We make sure that, our core values are everywhere. Everything that we are about and what we're changing, from our five year plan and our 10 year plan and our, all those things. The guys are aware of what we're trying to do and the girls as well and as a company and we've implemented profit sharing every single month to every employee and it's always the same. It doesn't matter if you've been here for 30 or 20 years or you just started everybody gets the same profit sharing check. So it really has helped bring more people to my business as well where people have labor shortages. We had six new guys sign on, so we had six new guys sign on to our company, which that's huge. It's huge in our business especially six that not only worked out, they were fantastic or fantastic. " - Steve Connect with Eric LinkedIn: Facebook: https://www.facebook.com/eric.reno.165/Instagram: https://www.instagram.com/eric_reno/Website: https://paramountbuildinginc.com/our-team/ Connect with Steve LinkedIn: https://www.linkedin.com/in/steve-dhondt-534b23166Facebook: https://www.facebook.com/weretheguys/Youtube: https://www.youtube.com/channel/UChx5v0dBiCB8UaGNfn4S4Ng/videos Website: https://www.weretheguys.com/about-us Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: /episode/index/show/thelandscapingemployeetrap/id/29098293

Level Up Your Landscaping Business: Knowing Your Worth and The Power of Structure 12/08/2023

Level Up Your Landscaping Business: Knowing Your Worth and The Power of Structure In this episode, Keith shares his journey in the world of landscaping, highlighting the importance of knowing one's worth and getting adequate mentorship. He talks about his struggles in his early years, underpricing his services, and the frustration of his low income despite having an active business. Keith shares how he learned to value himself, raise his prices, and improve his business. He stresses the importance of creating a business structure and setting a minimum for undertaking jobs to ensure a suitable profit margin. Keith emphasizes the idea of problem-solving through engaging the appropriate 'who' instead of focusing on 'how', endorsing the concept of hiring or seeking help for areas outside one's expertise. He encourages listeners to download his free workbook to help them upgrade their landscaping businesses. "In a world filled with complexities and hurdles, it's easy to get overwhelmed and discouraged. However, by shifting our mindset and asking ourselves, "What would this look like if it were easy?" we open up a new realm of possibilities." - Keith Kalfas Topics Covered: Struggles of Starting a Landscaping Business Turning Point: Knowing Your Worth Importance of Business Structure Selling High Ticket Jobs Discovering My Worth and Confidence Importance of Profit Margins Expanding Business through Marketing and Advertising Raising Prices and Building Service Area Networking and Learning from Other Entrepreneurs Overcoming Emotional Hurdles and Believing in Yourself Understanding Your Worth Regardless of Circumstances Implementing Structure and Systems in Business The Power of Asking 'Who' Instead of 'How' Making the Decision to Level Up Your Business Free Workbook for Leveling Up Your Landscaping Business Conclusion: The Power of Community and Personal Growth Key Takeaways "If you are excited, you're worthy. If you're depressed, you're still worthy. If your business sucks right now, and you're not making any profit, you're still worthy. You are totally worthy. It's a miracle that we're all here right now in this room. You've seen the videos on YouTube and how it's scientifically incalculable and it's impossible. They can't even, they just keep coming back, they're like, Wow, there must be a God or a higher divine intelligence. Because it's impossible that we're all here right now in this moment. It is actually mathematically impossible. So that means that you must be completely worthy. No matter what the story is going on in your head." - Keith Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Easy Budgeting Blueprint: /episode/index/show/thelandscapingemployeetrap/id/28995673

The Inconvenient Secret to Levelling Up 12/02/2023

The Inconvenient Secret to Levelling Up In this episode, Keith dives into the inconvenient truth about levelling up in life and business. From sharing personal mindset insights to discussing the impact of external circumstances and internal responses, Keith explores the gap between stimulus and response, drawing inspiration from Dr. Victor Frankl's book, "Man's Search for Meaning." He emphasizes the importance of facing challenges with resilience and choosing to respond to difficult situations. Keith also reflects on the concept of toughening up and building emotional resilience to navigate the adversities of business and life. "The secrets to leveling up - surround yourself with A players and people who have a great attitude and who actually genuinely care about you. There are people who are coming to your life and they leave for just a season. And if you make the mistake of thinking that and opening your heart up too much to somebody who doesn't deserve that part of you. Then you're, you're opening yourself up to getting hurt." - Keith Kalfas Topics Covered: Impact of external circumstances and internal responses on personal and business growth. Concept of freedom of choice in responding to stimuli How to toughen up and develop emotional resilience in business and life. The importance of selective sharing of personal matters with a trusted inner circle. Maintaining boundaries and not exposing vulnerable aspects to everyone. Strategic quitting in business and life. Celebrate and acknowledge progress to build self-worth. Finding your purpose through helping others Key Takeaways "So here is the inconvenient truth to leveling up. You might've heard this stuff before. And it's funny that the cliches are true. It's when you're faced with hard times, how do you respond?" Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ /episode/index/show/thelandscapingemployeetrap/id/28899318

It's Time to Level Up! 11/30/2023

It's Time to Level Up! Feeling stuck in life? Hit a ceiling that seems impossible to break through? I got you. I recently came across a powerful speech that shook me to my core. I'm about to break it down because there's a ton of wisdom in this episode that could change your life. This powerful message from this podcast episode reminds us that the true journey to success often starts from the hardest battles. Embracing challenges, finding your path, and taking bold action are the key elements of achieving greatness in life and business. My message is deeply rooted in the challenges of personal struggles and the vital importance of resilience in the face of adversity. This thought-provoking episode serves as a clarion call for listeners to shatter self-imposed constraints and fully embrace their inherent potential. As I dissect the compelling rhetoric, ambition, and the unwavering pursuit of personal development. So, for anyone struggling to break through that ceiling, feeling held back by circumstances, or lacking motivation, remember this, embrace resilience, find your vehicle, invest in growth, and seek purpose. You've got this. Keep pushing forward! "When you change the way you see things, the things you see changes." -Keith Kalfas Topics Covered: 00:00 Financial struggles and self-worth reflections intertwined. 03:28 Navigating family toxicity on the path to peace. 11:40 Achieve work-life balance through disciplined self-care. 15:23 Embracing selflessness, service, and overcoming limitations. 17:48 Learning business principles and endless problem-solving cycle. Key Takeaways: Embrace Resilience: Success often comes from overcoming hardships. Resilience is the key to breaking free from self-imposed limitations and achieving personal and professional growth. Find Your Vehicle: Discover what drives you and pursue it with unwavering determination. Success often comes from finding the right vehicle—whether it's a business, investment, or skill set—that aligns with your goals and aspirations. Take Immediate Action: Move past fear and indecision by taking calculated risks and embracing continuous learning and self-improvement. The internet is a treasure trove of resources—online courses, programs, eBooks, and more—that can help you elevate your life and career. Connect with Keith Instagram: Facebook: Website: Youtube: Resources and People Mentioned: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: Joshua Latimer: /episode/index/show/thelandscapingemployeetrap/id/28873403

Don't Throw in the Towel 11/17/2023

Don't Throw in the Towel In today's episode, I dive deep into the struggles and triumphs of personal and professional growth. I address the common narrative of feeling stuck and the toll it takes on our mental and emotional well-being. Through powerful anecdotes and motivational insights, I explore the concept of perseverance, the impact of toxic thoughts, and the importance of breaking free from limiting beliefs. Join me as I navigate through the darkness to find the light at the end of the tunnel and discover the strength within ourselves to keep pushing forward, no matter our hardships. "Do you know how much of a miracle it is to wake up every day in your shoes, have what you have, and experience the love that you experience? You are blessed. It's going to be okay. You're going to be okay." - Keith Kalfas Topics Covered: 3:30: Relentless pursuit of success and integrity. - Struggles with perseverance despite facing challenges and having successful role models. 5:07: Manifesting reality through vibrational energy. - The power of thoughts and emotions in manifesting reality, using examples from personal experiences and spiritual texts. 6:58: Breaking through apathy and shame to reach personal growth. - Reflects on past struggles with addiction, trauma, and personal growth. Key Takeaways "The most successful people I know have gone through the most effed-up stuff and continue to go through it. And somehow, they persevere. They persevere through it. Never said those words together in that particular order. They persevere through it. So maybe just think I said the word peer. They peer through the successful people." - Kieth Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here Landscaping Course LANDSCAPING BUSINESS How to Guide: Get Jobber: Get Ballard: /episode/index/show/thelandscapingemployeetrap/id/28682823

Growing Your Business Beyond the Mower with Blake Albertson 11/14/2023

Growing Your Business Beyond the Mower with Blake Albertson In this podcast episode, we dive into the world of lawn care business expansion and acquisition with Blake Albertson of B&B Lawncare. He sheds light on the challenges and strategies involved in acquiring new companies, particularly in areas like billing and customer transition. We also discuss essential topics like efficient cash flow management, payroll tax handling, and the benefits of learning from industry experts and peers. Blake emphasizes the importance of maintaining a focus on core business activities while steering clear of unnecessary diversification. Furthermore, we explore quick and effective problem-solving skills, the value of empowering employees through open communication and striking a balance between delegation and micromanagement. The episode concludes by highlighting the benefits of decluttering the business for improved efficiency and cost-effectiveness. Tune in for valuable insights into lawn care business growth and success. " The number one thing that I'm grateful for with the place we're at in business right now is being able to spend more time with my kids that were just like, it's such an age that it's fun, it's moving so fast and I get to hang out with them a little bit more than I could if I was working till dark every night and um, That's what I'm most thankful for, that we've done everything we've done, and we've grown a little bit and stepped a little bit out of the field is being able to spend time with my family. " - Blake Albertson Topics Covered: Expanding and Acquiring Businesses: Discussion on growing a lawn care business and acquiring new companies. Acquisition Challenges: Billing and Customer Transition: Exploring challenges and strategies for taking over new businesses, focusing on billing and customer transition. Cash Flow Management: Emphasizing the importance of efficient cash flow handling and financial problem-solving. Payroll Tax Management: Highlighting the significance of managing payroll taxes in daily business operations. Learning from Experts and Peers: The value of seeking insights from industry experts and peers for business growth. Focus on Core Business: Stressing the need to concentrate on core business activities and avoid unnecessary diversification. Quick Problem-Solving: Discussing the importance of fast and effective solutions for unexpected field issues. Empowering Employees: Creating an environment for open communication and better decision-making through employee insights. Delegation vs. Micromanagement: Balancing delegation with clear instructions and boundaries when assigning tasks. Business Decluttering: Streamlining the business by eliminating unnecessary tools and processes for improved efficiency and cost-effectiveness. Key Takeaways "People that like got into a position and now they think that they're the rulers. And that's why people hate their jobs is people get in that position where they have a boss that just thinks they're awesome and they try to control the whole world. So as a business owner that you really want to grow a business that people want to work for you, you need to figure that out within yourself and you to figure out how to not have that." - Blake "It's called delegation by abdication. So it's like you just delegate and you say here, do this thing and figure it out. All right, peace. And you don't want none to do with it. And then they don't do it right. But it's your fault because you didn't give them clear outlines of specific expectations of what the end result would look like and empower them correctly. So You're like, Oh my God, I'm so busy. Just do it. And then you can start to bullshit yourself and be like, well, I know that they're going to mess it up one out of five times and I'm just willing to deal with that. But then they can lower their self esteem and they can get upset and feel stupid and then start to resent you because you're not giving them the proper to print the proper parameters." - Keith Connect with Blake YouTube: Facebook: Instagram: Website: Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ /episode/index/show/thelandscapingemployeetrap/id/28629263

The 3 Purgatories of Scalling a Business 11/10/2023

The 3 Purgatories of Scalling a Business In this engaging and insightful podcast episode, the conversation dig into the challenges of scaling a business, significance of transitioning customers into loyal, recurring clients. We discuss the critical role of profit and loss statements in business analysis and how to identify potential trouble areas in scaling, particularly related to hiring and administration. The talk centers on the entrepreneurial journey, highlighting the importance of enjoying the problem-solving process that every growth phase brings. They touch on the power of social media platforms like Facebook for networking, the significance of organized financial records, and briefly introduce the topic of hiring strategies. "Just know that there's always going to be a set of problems out there. Whether you stay small, go medium, go big, whatever it is, the biggest thing to know is that it's going to be rough getting there. It's a journey. Enjoy the journey." - Dan Platta Topics Covered: Managing Cash Flow for Business Growth: Explore the crucial role of cash flow management in facilitating business expansion. Learn how to allocate resources wisely to invest in marketing and recruitment, ensuring financial health during growth. The Role of Marketing and Recruiting in Business Growth: Delve into the significance of effective marketing and recruitment strategies in fueling business growth. Discover why these aspects should be prioritized to reach new revenue milestones. Navigating Business Purgatory: Understand the challenges and solutions entrepreneurs face as they transition from one revenue level to the next, such as reaching the $300,000, $800,000, and $1 million marks. Gain insights into the complexities of scaling a service business. Hiring and Training Employees for Business Success: Learn about the critical role of building a strong team and developing effective hiring and training processes for sustainable business growth. Find out how the right employees can propel your business forward. The Benefits of Financing Business Assets: Discuss the advantages of financing assets rather than using cash to maintain a healthy cash flow, which can be redirected into marketing and recruitment efforts. Understand the financial strategies behind business expansion. Evolving Leadership in Growing Businesses: Explore the evolution of leadership roles as businesses grow. Transition from being managers to becoming true leaders within the organization. Learn how to adapt your leadership style for continued success. The Importance of Recurring Revenue: Delve into the stabilizing effect of recurring clients and revenue on your business. Discover how focusing on building recurring relationships can help grow your company in a sustainable manner. P&L Analysis: Understand the key components of a Profit and Loss statement (P&L) and its role in identifying areas of improvement within your business. Learn to leverage financial data for more informed decision-making. Scaling Challenges: Discuss the difficulties associated with scaling a business, particularly in terms of hiring and administrative aspects. Uncover the common challenges that business owners face as they aim for expansion. Business Problem-Solving: Explore effective approaches to identifying and solving problems encountered at different stages of business growth. Gain insights into strategies for overcoming obstacles and making informed decisions. The Entrepreneurial Journey: Embrace the entrepreneurial journey and the process of overcoming obstacles in your business. Discover the satisfaction and fulfillment that can be found in tackling challenges and achieving success. Online Presence: Discuss the importance of establishing and maintaining an online presence, including the use of social media platforms like Facebook to connect with other entrepreneurs and expand your network. Financial Organization: Learn about the critical role of well-maintained bookkeeping in achieving business success. Understand how organized financial records can provide valuable insights and support growth. Hiring Strategies: Explore the intricacies of developing effective hiring strategies to attract and retain the right people for your business. Discover the importance of assembling a capable team. Business Development: Discuss strategies for developing and improving your business model. Gain insights into the steps required to adapt to changing circumstances and foster growth within your company. Key Takeaways "There might be people come back once every year, a couple of years, whatever, maybe even twice a year. If you don't turn that customer into a client, into a raving fan and a recurring, some type of recurring revenue client where you don't have to go out and get. a new customer, like pay to market and advertise and build a relationship and all this shit. Then you are constantly filling up that one big hole in a bucket that's constantly draining with time, energy and money. So building a business that has recurring revenue model that grows and grows and grows on the back end with clients that are sticky, that keep coming back every single At least every quarter or something." - Keith "There's shitty things about staying small. There's, the inverses of those are what applies to a scaled business when you're scaling on the positives. Yeah, it can make more money for sure, right? If you can bring in more revenue and manage it correctly of scaled business can make as much money as you want it to make. If it's just you and you're small- there's a ceiling on how much money you make like you can literally only make so much money because there's so many hours in a day. When you scale a business that ceiling is gone " - Dan Connect with Dan LinkedIn: Twitter: Youtube Playlist with Dan: Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ /episode/index/show/thelandscapingemployeetrap/id/28579313

Platta's Five Finances Fundamentals 11/03/2023

Platta's Five Finances Fundamentals In this episode, Keith is joined by the financial expert, Dan Platta. Together, they unravel the secrets of success in the business world, sharing practical insights on bookkeeping, growth strategies, and the art of aligning your passion with your business. Whether you're a seasoned entrepreneur or just embarking on your journey, tune in for invaluable advice that can help you navigate the entrepreneurial landscape and achieve unbounded success. "When you scale a business, your role as a business owner changes drastically. Your day-to-day is totally different, but it also is the most rewarding thing you can do because then it's a business, it's not a job. And that transition is probably one of the hardest parts of owning a business. Your role changes so much, and if you can't adapt to that change, you can really get yourself in trouble." - Dan Platta Topics Covered: Scaling a business and creating engaging podcast content The accidental creation of a bookkeeping business within their companies Dan Plata's transition from a previous company to starting Best Damn Bookkeeping The challenges and opportunities of starting a business from scratch Hiring, leadership, and building a positive company culture The importance of effective communication with customers and setting clear expectations Balancing quality and speed in business operations Challenges of managing finances and the need for systems and processes Dan Plata's five finance fundamentals: Separate business and personal finances Using debt wisely in your business Not syncing CRM with QuickBooks Considering being taxed as an S Corporation (S Corp) Understanding the roles of an owner and an operator in a business Transitioning from owner-operator to a business owner in specialized industries Focusing on passion in business Changing roles and responsibilities as a business grows The importance of language and effective communication Pricing for bookkeeping services and financial organization's impact on personal and business life Key Takeaways "And what it's done for me is it's just raised my awareness to know the language that you're using is creating the reality that you're living in. And if you can change that language and really understand the difference between an expense and an investment and everything is a business expense, that changes everything." - Keith Connect with Dan LinkedIn: Twitter: Youtube Playlist with Dan: Connect with Keith Instagram: Facebook: Website: Youtube: Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ /episode/index/show/thelandscapingemployeetrap/id/28506899

The Untrapped Podcast With Keith Kalfas

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