057 - Ian Sadler Using Military Discipline For Podiatry Excellence
Release Date: 01/22/2020
Podiatry Legends Podcast
In this final episode of my four-part December solo series, I share why traditional goal-setting often fails podiatry business owners and what to do instead. If you’ve ever set goals in December only to forget them by February, you’re not alone. The problem isn’t always motivation; it’s that most goals are too vague, too shallow, or completely disconnected from the real issues holding you back. Rather than chasing surface-level growth targets, I encourage you to shift to problem-first thinking. Because while a goal gives you direction, a problem gives you focus. When you start solving...
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As 2025 winds down, now’s the perfect time to pause and ask yourself one powerful question: Why did I get into podiatry in the first place? In this episode of the Podiatry Legends Podcast, I invite you to step back from the day-to-day and reconnect with the deeper why behind your work. Because when your podiatry business starts to feel heavy, uninspired, or off-track, it’s rarely a patient problem, staffing issue or business problem; it’s usually a purpose problem. Before You Launch Into 2026... If you rush into the new year without reconnecting to your purpose, you’ll likely...
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Every podiatrist hits a plateau at some point in their career; when growth stalls, motivation dips, and business feels flat. But a plateau isn’t failure; it is feedback. In this short solo episode, I share how to shift your mindset, avoid impulsive changes, and use a plateau as an opportunity to reset, refocus, and rebuild momentum. I also explore three types of plateaus, REVENUE, MOTIVATION & TEAM, and offer strategies to overcome each one. If you’re ready to move from “stuck” to strategic, this one’s for you. Are you looking for a one-on-one business coach? A business owner I...
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In this episode of the Podiatry Legends Podcast, I talk with Paul Macaulay, better known online as Paul the Podiatrist. Paul is a UK-trained musculoskeletal podiatrist now living and practising in Singapore, and over the past three years, he has built an impressive 500,000+ followers across Instagram, TikTok and YouTube. If you’re sitting on the sidelines thinking “social media isn’t for me,” Paul’s story will change the way you look at marketing forever. Content creation isn’t about becoming an influencer; it’s about building trust, attracting ideal patients, and...
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This week, we explore how divorce, drink-driving offences, and defamation can cripple a career or clinic if not handled properly, and why most people react far too late. My guest, Tad Nelson, a criminal defence lawyer and “Super Lawyer” from Galveston County, Texas, who brings more than three decades of courtroom experience, plus a master’s degree in forensic toxicology, to our conversation. Tad has seen the best and worst of human behaviour, and his insights apply directly to business owners navigating legal, personal, or reputation challenges. Tad explains the importance of acting...
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This week, I’m joined again by Dr Patrick McEneaney, DPM from . Patrick shares how he’s grown to 16 clinics by hiring intentionally, tracking the right metrics, and knowing when to consolidate. We talk about the lessons of leadership, the art of delegation, and why cultural alignment is the real key to long-term success. Five Big Takeaways Numbers tell the truth. Always track performance and retention. Hire for attitude, not just skill. You can train techniques, not culture. Growth requires letting go of ego. Make decisions based on data. Consolidation isn’t failure;...
info_outlineIan Sadler was a successful Battlefield Medic and Paratrooper in the British Army working with Elite and Special Forces. Today he is the owner of BX Clinic (Specialist biomechanics) in Norwich and a physical trainer in the Army Reserves.
Today we talk about his passion for biomechanics and how his time in the military has influenced how he approaches the day to day running of his podiatry business and team.
We also discuss:
- Having belief in yourself and creating a positive culture
- Why you shouldn't be afraid to take risks and having a sink or swim attitude
- Working successfully with teams
- No change comes without pain
"If we want the culture to change for us, we have to be the ones to go out and enact that change".
- Changing the direction of your clinic starts with the end in mind - do you know what your business will look like in 5, 10, or 15 years?
- Why you need to assess new ideas to see if it takes you in the right direction
Army Service Test
Essentially if you take action and you can happily say it meets the service test, the army will support you. An extreme example would be shooting someone or minor example would be should I have that next drink?
In a clinical situation, if every decision has the patients benefit in mind, and the team knows it meets the business goals (service test), then the team will always support the decision.
"Solutions are easy if you know the direction that the clinic is heading and the business ethos".
Pods Heal Heels
Pods Heal Heels is a grass-roots social media marketing campaign on Facebook, Twitter and Instagram, started in 2019 in the UK.
In the first two weeks of February, podiatrists are promoting they are the health profession of choice when it comes to treating heel pain.
Everyone needs to be using the hashtag #podshealheals
If you have any questions about this podcast, please email me at or you can connect with Ian Sadler at BX Clinic or via Facebook: UKBiomechanics and Instagram: Ian.sadler.bx
Show Sponsor is Podium
If you want to learn how to get an edge over your competitors and receive more frequent Google Reviews, and how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
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