311: When You’re Not Where You Thought You’d Be (In Business AND Life)
HerBusiness
So many women, despite their success and achievements, find themselves looking around and thinking, “I should be further ahead by now.” If you’re caught in a comparison game, questioning your direction, or you’re having a crisis in confidence, this is your episode. In this episode, I’m talking about why so many high-achieving women business owners find themselves stuck here – and what you can do to reconnect with the purpose most aligned to you. Here’s What You’ll Learn in the Episode: -> Why success doesn’t always feel how you expected it would, and how to navigate...
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310: The Busy Businesswoman’s Trap — When Revenue’s Up, But Freedom Is Not
HerBusiness
Today, we’re discussing a topic no one ever talks about. What happens when you’ve “made it” in business… but you don’t feel real fulfilment? What happens when you’ve worked for YEARS to get where you are now… only to realise you’ve actually built a trap? Let’s discuss how to escape the Busy Businesswoman’s Trap, and even importantly… how to PREVENT it. If you’ve been feeling the hints of exhaustion creeping up, if you’re worried about the direction you’re heading in, or if you simply want to ensure you’re going down the path that is meant for you – listen...
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309: Are You Chasing the Wrong Clients? How to Get Aligned and Attract the Right Ones with Michelle Falzon
HerBusiness
You know that feeling when you finish a strategy session or a call with a client and you’re absolutely BUZZING? You feel energised. Uplifted. Lit up. And you just know you’ve helped that client? THAT is the magic that occurs when you work with the RIGHT clients. The ones who value your work, take action, and bring out the ‘Genius Zone’ in you. Today, I’m talking with marketing and messaging strategist Michelle Falzon (& my cohost of the Content Sells Podcast) about how you can attract the clients who are meant for you and your business – and how to STOP casting your net...
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308: Why Your Brilliant Ideas Are Still on Sticky Notes (and How to Finally Finish Them)
HerBusiness
The Secret to Stop Procrastinating on Unfinished Projects How many of your BEST ideas are still waiting in the Notes app on your phone? Or on Sticky Notes covering your wall? Or gathering dust in that notebook page? In this episode, we’re talking about how to gain momentum on those ideas, using the secret to stop procrastinating on unfinished projects. This is the SAME strategy big-businesses have used for decades, and it’s what I’ve personally used to build 5 multi-million dollar businesses. What You’ll Learn in the Episode: -> Why your best ideas so often get stuck on the...
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307: Easy Time-Saving Business Automation Tips with Mandy Brasser
HerBusiness
As business owners, there may be no worse feeling in this world than being buried under admin. Stuck in the weeds. Overwhelmed by your to-do list. Slogging through tasks that don’t actually make you inspired, ignite your passion, or give you that, “Yes, this is what I am meant to be doing with my life” feeling. It’s one of the most frustrating, yet inevitable bits of running a business. That’s why today, I’m joined by automation expert Mandy Brasser of Streamline For Success, who is all about sharing practical strategies to reclaim your time, simplify your systems, and have space...
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306: Stop Spinning Your Wheels and Escape the Busy-ness Trap
HerBusiness
We all have weeks where the work is nonstop – emails, meetings, socials, admin – only to end the week with the thought, “What did I ACTUALLY accomplish?” In this episode, we’re diving into WHY we get stuck in that exhausting cycle of busyness that feels productive but doesn’t actually move our business forward. We’ll look at the hidden mindset block (hello perfectionism, people-pleasing, and visibility blocks) that hold us back, and learn the planning system I use to make consistent and FOCUSED progress. This episode is about working SMARTER, staying aligned with your vision, and...
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305: The Secret to Being Seen as the Go-To Expert in Your Field with Leesa Shannon
HerBusiness
“7% is what you say… 93% is how you say it.” Having great content… it just isn’t enough anymore. So, how can you stand out and become a go-to expert in your field? Today we’re chatting with Leesa Shannon, an expert on communication and confidence, who has helped hundreds of entrepreneurs, high-profile speakers, and thought leaders master how they show up. She’s showing us how we can deliver our messaging, show up with authority, and gain confidence in how we present ourselves and our businesses. Here’s What You’ll Learn in the Episode: -> Why content alone won’t make you...
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304: Why Stories Sell: The Power of Storytelling to Get More Sales
HerBusiness
If you’ve ever wondered why your offer isn’t converting — even though your service is great and the testimonials are solid — this episode is for you. In today’s episode, I’m breaking down the real reason people buy: emotion. Not features. Not stats. But the power of a good story. You’ll learn how storytelling works on the brain, how brands like Apple and Nike use it masterfully, and most importantly, how you can start mining your everyday moments to create content that connects and sells. Whether you’re writing a sales page, crafting an email, or posting on social media, the...
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303: Create a Brand that Does the Selling for You with Naomi Gora
HerBusiness
In this episode, I sit down with Naomi Gora, brand strategist and founder of , to uncover the secrets of crafting a brand that does the heavy lifting – before your customers even meet you. If you have ANY doubts or questions about your brand or identity… this episode will be a masterclass in how to do branding right. What You’ll Learn in the Episode: -> The surprising way Naomi discovers a brand’s true identity — by asking business owners NOT to tell her. -> The #1 mistake brand strategists make (and how to avoid it). -> How to break free from ‘inside-the-box’ thinking...
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302: Speed Up Sales: Overcoming Mindset Blocks That Slow Down Conversions
HerBusiness
Do you have ingrained beliefs that are actually affecting your sales? The answer is probably yes – because we ALL do. But that doesn’t mean we can’t overcome mindset blocks that slow down conversions. In this episode we’re talking about how you can speed up your sales by saying goodbye to these thoughts… What You’ll Learn in This Episode: -> How selling can be a form of service and why this mindset is key to overcoming mindset blocks that slow down conversions. -> The shift from “I don’t want to be pushy” to “I’m here to help” and how it changes...
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