After 30 straight weeks of interviews, I thought it was about time to do a solo episode! This episode is dedicated to the topic that I’ve built my business on: personal branding online. I asked my audience on LinkedIn & Instagram to “Ask Me Anything” about personal branding and they delivered with some great questions.
If you’d like your questions answered on a future episode, the next round will be sourced from my email list & from iTunes reviews. If you haven’t already, head to brittanykrystle.comto sign up for my email list OR you can leave me a review on iTunes and include your question.
I tried to choose questions that had a lot of overlap to other questions that were submitted.
Topics covered include:
My personal branding ethos
Personal brand vs. Business brand or both?
How to grow a personal brand around a podcast
Instagram growth tips
Which platform if I could only choose one
Approaching multiple pillars in your messaging
Why I love podcasting (& more!)
*Please excuse the two portions where the audio sounds a little funky.
*FREEBIE: For those who don’t know, I’ve been hot on building brand on LinkedIn for pretty much every industry. If you haven’t been on LinkedIn in a while or if you just haven’t updated your profile, I created a free checklist to make sure you’re up to date and answering the right questions with your LinkedIn bio. You can get it at brittanykrystle.com/linkedin
Show Notes & Timestamps
2:34 INTRO - My 3 C’s to Personal Branding: clarity, consistent content, and community
3:50 Q1 - ‘Personal brand’ vs ‘Start a company with its own brand’, or both?
5:49 Q2 - How do you build a personal brand around a podcast?
8:45 Q3 - “Tips for building a personal brand around content creation on Instagram — I’ve cleaned up my aesthetic a ton and I’ve been consistently posting daily the past few weeks with no net change in followers. I’m really interested to crack that code.”
12:22 Q4 - How can someone approach multiple pillars to their brand without seeming scattered in messaging?
15:18 Q5 - If you could only be on one platform, which one would it be?
17:10 Q6 - How do you approach brand strategy differently for a thriving business as opposed to a start up?
19:45 Q7 - Do you have criteria for a post before you share it?
20:22 Q8 - What do you love about podcasting, if you do, and how has podcasting changed your life?