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How To Not Sound Arrogant When Building A Career Brand Around Your Strengths

Lead Through Strengths

Release Date: 07/12/2020

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If you want to register directly, you can find the next CliftonStrengths training at To stay up on the latest quarterly training events as they're posted, I recommend joining our email list at Other resources from the episode: Make your More Of List - Hear the Ben Fanning Episode to tie your soul-filling work with your strengths -  

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***Quarterly Virtual Training Events***

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Lead Through Strengths Facilitator Strother Gaines Shares His Thoughts On How To Not Sound Arrogant When You Offer Out Your Strengths

In this episode, Lisa Cummings and co-host Strother Gaines talk about the different ways you can present or offer your strengths at work and how to not sound arrogant in doing so. 

How you can be received or appreciated for your contribution at work depends on how you are able to maintain that delicate balance between wanting to be known for your strengths and not coming off as full of yourself.

Customers come to us every day feeling excited about their StrengthsFinder results, yet simultaneously being afraid of turning everyone off. They want to know how to not sound arrogant or bratty or braggadocios when they try to get known for their top talents.

Here's the transcript of the interview with Lisa and Strother Gaines as they explore the topic:

Lisa: You're listening to Lead Through Strengths, where you'll learn to apply your greatest strengths at work. I'm your host, Lisa Cummings, and I'm also back with my co-host Strother Gaines, where we are talking about that situation where you want to build a personal brand or a career brand around your strengths, but then you're worried because you don't want to sound like a jerk and you don't want to sound like you're walking around the office saying —

“I am really good at these things. So assign me these things.”

So it gets a little precarious because you want to be known for it, but you have to figure out how to talk about it without turning everyone off around you. Basically, you'll want to practice talking about your awesomeness while also balancing how to not sound arrogant when you bring them up. So I won't keep you waiting any longer. 

Here's my conversation with Strother, one of our Lead Through Strengths facilitators, talking about how to navigate this tough situation.

Wanting To Toot Your Own Horn? Learn How To Not Sound Arrogant With It

Lisa: Imagine the tall poppy syndrome that you've heard of, or "the nail that stands up gets hammered down." All of the things that say, “No, you need to be humble. You should keep it to yourself and make sure that you're a very humble person.” 

But then at the same time, how can you make your differences your differentiators if you're not willing to experiment with them and let them out?

So what does it look like to not be tooting your horn in a way that's obnoxious but you're actually offering them out as a contribution? How do you even begin to figure out what is what? 

Strother: So in the South, it's called “getting too big for your britches.” It’s what we would say. And I got a lot of that actually leaving Kentucky when I left because people are like —

“Well, you're abandoning everyone and you're leaving these things and you need to come back and do the thing that everybody does.” For some people, that's actually really rewarding to be a part of that. 

Consistency is my last strength in my report, and I don't like to repeatedly do the same thing. But for someone, if that's your strength, live in it. Someone needs to be able to do it. 

Tooting your own horn, when it comes from a place of, “This is my contribution. This is what I can give, and this is how I'm going to help the situation,” as opposed to, if I frame it in, “Look at me. Look at me. Look at me!” — it does come off like, “You're a jerk!” 

Definitely, no one wants to work with that guy. 

But when I frame it in, “If you'd like to leverage me appropriately, and you'd like to see me do my best work, putting me in this scenario, giving me an opportunity to do this specific thing, which is something that lots of people don't like to do...” 

It's when I think about public speaking. So many people are terrified of it. And I would so much... Excel Sheet versus Public Speaking? Throw me up on the stage! 

So it's finding where you have those natural fits and just making it accessible to the people that you collaborate with, giving them the option rather than demanding that they do your thing. If you've been fretting about how to not sound arrogant when you talk about your skills and talents at work, the solution is all about offering them as a contribution rather than framing it as a selfish need to let them out.