35: Buy a business, grow to $1 Mil+, with Kris Murray
Release Date: 11/18/2014
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info_outlineEPISODE 35:
(Go to http://www.radicaltribe.com/episode35 for transcript)
When Kris Murray wanted to escape 9-5, she did what most of us wouldn't normally think of. Instead of starting a business from scratch, she invested part of her inheritance in buying one. The business she purchase - a website targeting daycares - generated $800 per month in revenue. Within 6 years, Kris turned that little business into a bustling $1 million+ information product and training company, Child Care Marketing Solutions.
Here's what you will learn in this case study:
- Why buying a business is better than starting one from scratch: "Money follows _____."
- How Kris picked her niche.
- How she found businesses for sale.
- The strategic move she made that proved to be a game changer for her business. Anyone can apply this to their business.
- The exact steps she took to move the business from selling $27 products to $25,000 products.
- How she built an audience of 12,000 engaged day care owners and directors.
- How she created partnerships and joint ventures to sell her products.
- What her biggest mistake was, and how you can avoid making it.
- Key action steps you can take to build an information marketing and training business selling high-value products.
(Go to http://www.radicaltribe.com/episode35 for transcript)