Social Media Business by Laurel Papworth

Social Media Business by Laurel Papworth

A short video on how my social media mentoring works. Either private lessons or else online Zoom sessions. Let me know if you have any questions! * fix your Business Suite or Facebook Business Manager, Ad Accounts, Facebook and Instagram ads, pixel apps and more * how to create content calendars and engagement and subscriber growth * writing and understanding Social Media analytics and Insights reports, analysing and using the benchmarks * helping you to research, write and publish Reports, Social Media Strategy and Campaign documents

Social Media Business by Laurel Papworth

Just because you’ve got a Facebook Page and  Twitter Account doesn’t mean anyone is interested in what you have to say. Or your content is interesting but you feel you aren’t positioning it correctly. Or everything feels a bit “corporate”speak in a “social” space. So I’ve put together four types of social objects or status updates for you to consider.  Which one do you use most? http://laurelpapworth.com/four-types-of-status-updates-for-improving-social-media-engagement-on-facebook-and-twitter/ on iTunes, Vimeo and YouTube. 

Social Media Business by Laurel Papworth

The sacking of a journalist who wrote about corporate columns invading traditional media and my censored corporate article canned by a coompany media unit. What do you prefer? Product journalism from traditional media? Marketing articles from Corporate Media or Process journalism from social media? How does the censorship promotional nature of corporate owned media sit with the impartial articles from broadcast media and the passionate opinions of social media? 

Social Media Business by Laurel Papworth

How will social media change democracy? Do we need representational democracy (voting in a mediator) or can we run a direct democracy on Government-as-a-platform. Given that the biggest issues that faced Australia's prime ministerial battle was lack of communication from Government AND Media, should social media be utilised more? For oversease subscribers, this morning Australia's Prime Minister faced a battle against her ex Prime Minister for leadership. 

Social Media Business by Laurel Papworth

We talk about Facebook and the cruise ship sinking, Wikipedia blackout and SOPA/PIPA and how local government is doing social media. Guest is Shel Israel this week , along with Stephen Johnson (@huxley) Lee Hopkins (@leehopkins) Teå (@tealou) & me. Laurel Papworth @SilkCharm

Social Media Business by Laurel Papworth

Chatting with Leah Howard who plays Mrs Corrie in Mary Poppins - and is the Mary Poppins community manager (Facebook and Twitter)

Social Media Business by Laurel Papworth

Social Media Q and A - what's the funniest thing I've seen in an online community (fr FullCirc) and how Admins can tag fans in photos in Facebook Fanpages (from communitycrew.com/forum)

Social Media Business by Laurel Papworth

Different ways to deal with negative comments in online communities. Which would you choose?

Social Media Business by Laurel Papworth

I am speaking at Augmented Reality Event (a conference in Santa Clara on May 17-18 2011). The 8 steps outlined here cover creating and maintaining communities online that are critical to growing business around many online services such as Augmented Reality Mobile Social Networks.

Social Media Business by Laurel Papworth

Trust is earned in an online community, but what happens when a trusted member steals from other members? How can companies that host social networks heal the damage caused?