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MMP 024: Authoring A Book To Win A Custom Podcasting Contract | Suzanne Doyle-Ingram | Prominence Publishing

Microphone Money

Release Date: 12/23/2019

MMP 043: Final Episode Of Microphone Money & Why Does Your Future Client Need A Podcast show art MMP 043: Final Episode Of Microphone Money & Why Does Your Future Client Need A Podcast

Microphone Money

There are a lot of reasons "why" your future clients should have a podcast to share their message.  In this episode of Microphone Money we will talk about what questions to answer for them, and the best ways to do this.  

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MMP 042: Who Will Be Responsible For Growing The Show? show art MMP 042: Who Will Be Responsible For Growing The Show?

Microphone Money

A new podcast is not going to grow on its own.  Creating the show and publishing it is only about 10% of the work.  To get maximum growth, somebody is going to have to promote and market. 

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MMP 041: Why You Should Charge Per Interview Rather Than Per Episode show art MMP 041: Why You Should Charge Per Interview Rather Than Per Episode

Microphone Money

There are some small details that I failed to recognize in my first couple of custom podcasting contracts.  In today's episode I want to tell you what they were, and advise you on how to structure these details in your custom podcasting contracts.  

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MMP 040: How Long Should A Custom Podcast Contract Length Be? show art MMP 040: How Long Should A Custom Podcast Contract Length Be?

Microphone Money

When you are negotiating a contract for a custom podcast with a client, the length of that contract is going to mean a lot to you.  With such a rapidly evolving business coupled with a lack of understand of how podcasting works, you need to really worry about this part of the contract to keep this a win/win situation.

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MMP 039: The Status Of My Podcasting Business show art MMP 039: The Status Of My Podcasting Business

Microphone Money

The world's response to Covid-19 is unprecedented.  When it comes to how downturns are going to impact you in your future custom podcasting business, I am the canary in the coal mine for you.  

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MMP 038: What If A Client Wants You To Be Exclusive? show art MMP 038: What If A Client Wants You To Be Exclusive?

Microphone Money

Sometimes clients are going to want you to be 100% exclusive with them, and other times there will be degrees of exclusivity that are either expressed or implied.  

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MMP 037: How To Convince Your Spouse You Are For Real show art MMP 037: How To Convince Your Spouse You Are For Real

Microphone Money

I've had this topic on my list for a while, and considering our current circumstances with the coronavirus and what is happening with our economy, I thought now would be a good time to cover this.

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MMP 036: The Coronavirus - Exposing Business Vulnerabilities show art MMP 036: The Coronavirus - Exposing Business Vulnerabilities

Microphone Money

I have always had contingency plans for my podcasting business because I have always known that clients will come and go, and that an economic downturn could really impact this business.  

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MMP 035: Turn Podcast Guests Into Clients show art MMP 035: Turn Podcast Guests Into Clients

Microphone Money

In this episode I want to tell you why it is so much more valuable to have a potential client on your show as a guest rather than just sending them a proposal.  I will break down the many positives aspects of this method.

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MMP 034: An Interview With A Create Director About Making Custom Podcasts With Advertising Agencies show art MMP 034: An Interview With A Create Director About Making Custom Podcasts With Advertising Agencies

Microphone Money

I will be speaking with Steve Silver, the creative director who was in charge of one of my custom podcasts, The Corn Revolution Podcast.

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More Episodes

Today is the first ever interview featured on the Microphone Money Podcast.  The bulk of the information for this episode will be found in the audio recording and not here in the show notes.

I have Suzanne Doyle-Ingram on the show.  She is an author and the owner of Prominence Publishing.  She consults with people on writing their books, publishes and helps people along the way.  She has a lot of great ideas about leveraging your book to gain contracts and to be seen as the expert in your industry umbrella.

There are great tips and hacks in this interview, and you will definitely come out thinking that you should write a book to use as a very large "business card" in the development of your business.

Enjoy!