77: Personal Branding- ASMM Small Business Connections
Release Date: 09/16/2020
The Forgotten Goldmine: Traditional Marketing for Home Service Companies
Ann's No Bullshit Marketing
Welcome to another episode of our no-nonsense podcast, where today, we're tackling a topic that's often overlooked but incredibly lucrative: Traditional Marketing for Home Service Companies. Have you ever wondered if you're leaving money on the table because your marketing efforts are too narrowly focused on the digital world? You're not alone. In this episode, we're diving deep into the often-neglected realm of traditional marketing strategies that could significantly boost your business's bottom line. We'll explore why many marketing agencies have a tunnel vision for digital strategies,...
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Optimize Your Website - The Low Hanging Fruit
Ann's No Bullshit Marketing
In today’s no-bullshit episode of Ann's No-Bullshit Marketing Podcast, we're diving headfirst into the goldmine of SEO for home service companies. Ann Brennan, your no-nonsense host, doesn't just skim the surface; she digs deep into how countless home service businesses are blatantly leaving money on the table by ignoring the basics of website optimization. This episode is a wake-up call to all home service companies out there: optimizing your website isn't just a fancy digital tactic; it's your ticket to grabbing that low hanging fruit in the SEO world. From making damn sure your website...
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Have You Been Sold A Bill Of Goods
Ann's No Bullshit Marketing
Get ready for another no-holds-barred episode of Ann's No-Bullshit Marketing Podcast, where we're tearing down one of the biggest lies in the home service industry: that all you need to worry about is generating leads. This episode is an unapologetic deep dive into why so many agencies keep pushing this misleading narrative and why this leads-only approach is a surefire path to mediocrity. We're not just stopping at debunking myths. We'll explore the critical elements that home service companies must focus on beyond just lead generation. From cultivating a strong brand presence to delivering...
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Introducing Ann's No Bullshit Marketing Podcast
Ann's No Bullshit Marketing
Welcome to Ann's No Bullshit Marketing, where we lay it all out for home service company owners who ain't in it for the fluffy crap. If you're here for the easy button, move along. But if you're the kinda badass who craves the unfiltered, no-nonsense truth about conquering the home service industry, you're in the right damn place. Every week, I'm dishing out straight-up, zero-bullshit marketing insights that cut through the noise and get to the heart of what works. No sugarcoating, no shortcuts, just gritty, real talk to help you kick ass in your business. So, strap in, folks, because...
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Surprise Benefits Of Social Media 1
Ann's No Bullshit Marketing
In this episode of Marketing Mums, Ann and Anastassia discuss surprise benefits of social media. Together they discuss: Connecting with and getting to know your customers How to improve your customer service and SEO Controlling your brand How to find influencers, partners, and industry leaders Promoting your products Want to learn more about Social Media Marketing? Head over to our . At ASMM Digital, our goal is to help our clients understand marketing by speaking in a more human voice. If you are ready to market your business in a more effective and efficient way, this is...
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38: Marketing During A Down Economy
Ann's No Bullshit Marketing
In this episode of Marketing Mums, Ann and Anastassia discuss marketing during a down economy Together they discuss: Reminding customers of your value How to show customers your stability How to market smarter Want to learn more about Social Media Marketing? Head over to our . At ASMM Digital, our goal is to help our clients understand marketing by speaking in a more human voice. If you are ready to market your business in a more effective and efficient way, this is the podcast for you. Learn More About Follow ASMM: | | | Subscribe to our podcast:...
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25: Repurposing Evergreen Content
Ann's No Bullshit Marketing
Are you ready to create content for your business that you can put to work for years to come? In this episode of Marketing Mums, Ann and Anastassia share how to create evergreen content that can be repurposed and reused for years into the future. Want to learn more about Social Media Marketing? Head over to our . Click to donate or to purchase tickets for our Burgers and Bands for Suicide Prevention concert. At ASMM Digital, our goal is to help our clients understand marketing by speaking in a more human voice. If you are ready to market your...
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37: TikTok and Instagram Reels Explained
Ann's No Bullshit Marketing
In this episode of Marketing Mums, Ann and Anastassia discuss TikTok and Instagram Reels. Together they discuss: Reels and TikTok as viable marketing opportunities Understanding how to use these tools How Instgram Reels and Tiktok are valuable for both your business and personal brand Want to learn more about Social Media Marketing? Head over to our . At ASMM Digital, our goal is to help our clients understand marketing by speaking in a more human voice. If you are ready to market your business in a more effective and efficient way, this is the podcast for...
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36: The True Importance of Reputation Management
Ann's No Bullshit Marketing
In this episode of Marketing Mums, Ann and Anastassia tackle reputation management. They cover how to respond to both positive and negative reviews and how to maintain a positive reputation across all socials. Today’s actionable item: Create a Template. Create a template specifically for reviews - and do something with it. Make sure you have a streamlined process in place to gather new reviews and ensure your employees are aware of it. At ASMM Digital, our goal is to help our clients understand marketing by speaking in a more human voice. If you are ready to market your business...
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36: The True Importance of Reputation Management
Ann's No Bullshit Marketing
In this episode of Marketing Mums, Ann and Anastassia tackle reputation management. They cover how to respond to both positive and negative reviews and how to maintain a positive reputation across all socials. Today’s actionable item: Create a Template. Create a template specifically for reviews - and do something with it. Make sure you have a streamlined process in place to gather new reviews and ensure your employees are aware of it. At ASMM Digital, our goal is to help our clients understand marketing by speaking in a more human voice. If you are ready to market your business...
info_outlineIn this episode of Small Business Connections with Ann Brennan, we talk about the importance of knowing your personal brand as a small business owner with Christine Gritmon of Christine Gritmon Inc.
We discuss:
-What your personal brand means to you, your clients and potential clients
-How to use social media as a means of networking
-How to become MORE human in this time of physical distancing
-How to use this unique time not just as a stop-gap, but as a time of much-needed permanent change in how we do interact online
-What people need from us now- our prospects, existing customers and our networks
Christine hosts workshops, training sessions, and her show-"Let's Talk About Brand" on Facebook and #ChatAboutBrand on Twitter. She is a personal brand coach, helping people rock their personal brand.
Christine's Favorite Books of Business
Content Mavericks: How to Grow Your Business with Insanely Shareable Content by Andrew and Pete
Twist: How Fresh Perspectives Build Breakthrough Brands by Julie Cottineau
Ultimate Guide to Social Media Marketing by Eric Butow, Jenn Herman and Stephanie Liu
Thanks for listening and be sure to subscribe.