Marketing MBA style, with Lecturer Matthew A Gilbert!
Release Date: 10/27/2020
Mastering Analytics and Forecasting for a Profitable Detailing Business
Owner's Pride Podcast
In this episode, and Damon delve into the world of business analytics and forecasting specifically tailored for detailers. With many detailing businesses facing seasonal slowdowns, it’s essential to understand and utilize data to keep profits steady. Discover the key metrics every detailer should track daily, weekly, and monthly—from revenue to customer retention and beyond. We’ll discuss how tools like CRM, QuickBooks, and website analytics can help create a holistic view of your business health. Plus, we’ll answer Google’s top-searched detailing questions, providing valuable...
info_outline
Maximizing ROI for Detailing Businesses: How to Profit from Add-On Services
Owner's Pride Podcast
In this episode of the , discusses the importance of calculating ROI before adding new services to your detailing business. Learn how to evaluate the cost of equipment, training, and materials to make smarter business decisions that boost profitability. Dan shares real-life examples of how add-ons like ceramic coatings, PPF, and windshield repair can either benefit or hinder small detailing businesses, depending on how they're implemented. Get practical insights into scaling your business, conducting market research, and avoiding the trap of becoming a “jack of all trades.” Stay tuned for...
info_outline
Owner’s Pride Podcast: Car Shows, Community, and Detailing Business Growth
Owner's Pride Podcast
Join and Damon Gray, PArtners at every Thursday as they sit down to discuss relevant detailing business topics designed to help you grow and scale your business. In this episode, they dive into the power of car shows and community involvement. Learn how participating in local events can boost your detailing brand, attract new clients, and showcase your skills in the thriving world of car culture. Whether you're a detailer looking to expand your business or a car enthusiast eager to connect with like-minded people, this episode offers actionable strategies to elevate your success.
info_outline
Polished Performance: Mastering Business & Restoration with Donnie Gardner
Owner's Pride Podcast
Join on a captivating journey through the m in Indianapolis, Indiana, featuring an exclusive tour led by master restorer This episode of offers a unique peek into the world of antique and classic car restoration, showcasing some of the finest examples of automotive history beautifully restored and maintained under Donnie's expert guidance. As we explore the museum, Donnie shares insights into the meticulous process of bringing these timeless vehicles back to their original glory. Each car tells a story of innovation, craftsmanship, and the enduring appeal of classic automotive design. But...
info_outline
Shine on the Farm: Doug McKee's Journey from Fields to Fame
Owner's Pride Podcast
In this episode of Behind the Buffer, presented by we spotlight of Originating from a farming background with aspirations in sports, Doug found his calling in auto detailing. His business specializes in visiting tractors and farm equipment on-site, which is essential as these are not easily transported like conventional vehicles. Operating across Omaha, Kansas City, Southwest Iowa, and Northwest Missouri, Doug's team at McKee's Mobile Detailing provides professional, licensed, and insured services. By applying ceramic coatings, they rejuvenate and protect costly farm machinery whose paint...
info_outline
Driven to Lead: Elliot Kallen on Mastering Business and Building Hope
Owner's Pride Podcast
Join in an empowering episode of the "" as we welcome special guest , CEO of , philanthropist, and author of the influential book "" In this comprehensive session, Elliot dives into crucial topics for both budding and seasoned entrepreneurs, sharing his expert insights on business coaching, strategic retirement planning, and the intricate decision-making behind hiring legal support. Discover the heartfelt story behind his charity, , initiated after the profound personal loss of his son. This episode not only explores Elliot's professional journey and his leadership roles but also highlights...
info_outline
Speed & Shine: Rick Ungar on Racing Lines and Ceramic-Coated Dreams
Owner's Pride Podcast
Join us on a special episode of the , on location from Indianapolis, Indiana, where we sit down with sprint car racing legend Rick Ungar. In "Full Throttle Memories: Rick Unger's Sprint to Glory," Rick recounts the exhilarating journey of climbing the ranks in the sprint car circuit, inspired by the legacy of his father. This in-depth interview offers a vivid auditory ride through his most memorable races and achievements. Additionally, Rick gives us an exclusive tour of his cherished racing memorabilia, sharing the stories behind each piece. We also dive into a discussion about his personal...
info_outline
Wheels of Fury: Cheryl Hyland – The Queen of Destruction Unleashed
Owner's Pride Podcast
Join us on a high-octane episode of as we dive into the life of , affectionately known as "The Queen of Destruction." Born and raised in the heart of Southern California's racing scene, Cheryl's passion for the track ignited at the tender age of 15, a flame that has only grown brighter with time. From the dusty circles of OSS to the electrifying nights at , she's dominated the track in every event imaginable - figure 8s, demolition derbies, trailer races, and even the uniquely thrilling auto soccer. But Cheryl's story isn't just about the thrill of the race. It's a tale of resilience,...
info_outline
Detailing Dreams: The Evolution of Matthew Leitholt
Owner's Pride Podcast
In this enlightening episode, we trace the fascinating journey of from an eager teenager with a passion for cars to a master of auto detailing. Matthew shares his story, beginning with early memories of car care, to discovering his love for paint correction, and finally establishing himself as a specialist in ceramic coatings and paint protection films. His narrative is not just about detailing cars but an inspiring tale of following one’s passion, embracing learning, and the pursuit of excellence in the competitive world of auto care. Tune in to learn how dedication, expertise, and...
info_outline
Eric Carlson's Drive: Building a Legacy in Detailing and Insurance
Owner's Pride Podcast
In this captivating episode of Behind the Buffer, hosted by we invite you into the world of , a relentless entrepreneur who has carved his path to success through two distinct ventures: and Eric . With beginnings rooted in his passion for cars and a college job that led him to the insurance industry, Eric's story is one of ambition, resilience, and the pursuit of excellence. Dive deep into Eric's journey from his early days working on cars to the establishment of his own businesses in both auto detailing and family insurance. Hear firsthand about the challenges he faced, the successes...
info_outlineOPP#32! This week Dann and Paulo sit down with Matthew A Gilbert MBA who is a Marketing teacher, researcher and trainer with more than 25 years of experience writing, speaking, and consulting. Guided by the motto “learn continuously, live generously” he develops courses for delivery in person, via blending learning and online. We dig into marketing both micro and macro for your small business growth! Raise Your Standards!