Episode 23: Mike Ward, Head of Marketing @ Singular.Live

Planet Driven Brands Podcast Mike Ward. Mike heads up marketing for a fascinating 'intelligent overlay' platform, Singular.Live Here Mike leads us through this technology and explains how it is adding to the sustainability strides being made within live broadcast. He highlights areas that desperately needed to change and explains how broadcasters lead by Sky are rising to the challenge to make the live broadcast industry much more sustainable. He also demonstrates how the industry body IBC is supporting innovation to help sustainable initiatives grow. Mike is a true advocate of how we can all make small steps to enact major change. As he says:

"That's all we can really do, isn't it; is impact the people and colleagues around us? If we all do that then everything gets better, basically!"

Here, in the Planet Driven Brands Podcast Mike Ward shares his wisdom, passion and desire for more sustainable broadcasting. I think you'll love it and I certainly enjoyed the chat :) If you'd like to meet Mike digitally, here is his LinkedIn profile About The Podcast The planet driven brands podcast is a library of thought leadership on brands and their responsibility to the welfare of the planet. We are about changing the world, one brand at a time. It may sound a little pretentious, but it is a real belief. We know brands have positive impacts on consumers and we want to bottle that! We will highlight brands as drivers for change and the role they play as influencers. This is a library of useful content for all to share. It's our small contribution. If you enjoyed this please do tell someone! If you'd like to subscribe please do so here: SUBSCRIBE Recruiting Thought Leaders We want to attract the best guests to come and tell us how we can harness the power of brands to help us build a better planets for all – people, animals, plants, the oceans – you get the drift! It may be a lofty aim; who knows, let’s find out. If you'd like to come on the show, I'd love to hear from you Nic is a brand consultant and has over 30 years experience with brands across agencies, consultancies and brand owners – here’s the LinkedIn profile! Here’s the RSS feed for the podcast should you wish to copy it! If you have any comments please get in touch. The same goes if you want to come and chat to us and be a star of our show Thanks for listening to the Planet Driven Brands Podcast Mike Ward.