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Influencing Change: The Strategies of Climate Influencers

How To Protect The Ocean

Release Date: 11/08/2023

Charlotte the Stingray: A Surprising Pregnancy Story Unveiled show art Charlotte the Stingray: A Surprising Pregnancy Story Unveiled

How To Protect The Ocean

Andrew Lewin discusses the surprising story of a stingray in an aquarium getting pregnant despite being alone for eight years.    Link to article: Follow a career in conservation: Use the code SUFB to get 33% off courses and the careers program.   Facebook Group: Connect with Speak Up For Blue: Website:  Instagram:  TikTok: Twitter:  YouTube:   Parthenogenesis is a fascinating phenomenon that allows certain species, like the stingray discussed in this episode, to reproduce asexually. This process essentially enables the stingray to...

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To Buy or Not to Buy: Navigating Sustainable Choices in a Consumer Society show art To Buy or Not to Buy: Navigating Sustainable Choices in a Consumer Society

How To Protect The Ocean

Andrew Lewin delves into the dilemma of purchasing environmentally friendly products while striving to reduce consumption. He reflects on the challenge of minimizing his impact on the planet and questions whether buying less is the ultimate solution. Join Andrew as he explores the balance between consumerism and environmental consciousness in the quest to live for a better ocean. Follow a career in conservation: Use the code SUFB to get 33% off courses and the careers program.   Facebook Group: Connect with Speak Up For Blue: Website:  Instagram:  TikTok: ...

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Arctic Meltdown: Impacts on Wildlife and Climate Change show art Arctic Meltdown: Impacts on Wildlife and Climate Change

How To Protect The Ocean

Andrew Lewin delves into the significant changes occurring in the Arctic due to climate change. He highlights the drastic ice melt and its impact on the Arctic environment and its inhabitants. Andrew emphasizes the importance of understanding these changes and the need to take action to protect the ocean. Tune in to explore how animals in the Arctic are adapting to survive amidst the evolving conditions, and reflect on the resilience of both animals and the ocean in the face of environmental challenges. Link to article: Follow a career in conservation: Use the code SUFB to get 33% off...

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Scientists Find More Coral Reefs Equivalent to the Size of Ireland: Will It Help in Their Conservation? show art Scientists Find More Coral Reefs Equivalent to the Size of Ireland: Will It Help in Their Conservation?

How To Protect The Ocean

Andrew Lewin discusses the impact of climate change on coral reefs. Despite the challenges they face, it is revealed that there are 25% more coral reefs than previously thought. Tune in to learn why this discovery is significant and what actions can be taken to protect these vital ecosystems. Link to article: Follow a career in conservation: Use the code SUFB to get 33% off courses and the careers program.   Facebook Group: Connect with Speak Up For Blue: Website:  Instagram:  TikTok: Twitter:  YouTube: Satellite imagery and technology have revolutionized our...

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Navigating the Challenges: Why One-Fifth of Migratory Species Are at Risk show art Navigating the Challenges: Why One-Fifth of Migratory Species Are at Risk

How To Protect The Ocean

Andrew discusses a new report revealing that one-fifth of migratory species on land, freshwater, and in the ocean are at risk of extinction. He explores the two major causes behind this issue and suggests ways to address it. Tune in to learn more about the UN Convention on the conservation of migratory species of wild animals and why it's crucial to protect these species for a better ocean ecosystem. Link to article: Follow a career in conservation: Use the code SUFB to get 33% off courses and the careers program.   Facebook Group: Connect with Speak Up For Blue:...

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Beware of Crocs: Why Ignoring Warning Signs Can Have Deadly Consequences show art Beware of Crocs: Why Ignoring Warning Signs Can Have Deadly Consequences

How To Protect The Ocean

Today's episode of the How to Protect the Ocean podcast highlights the importance of heeding warning signs on beaches, particularly in areas like Cardwell, Australia, where crocodile dangers persist. Host Andrew Lewin emphasizes the need to respect such warnings and avoid risky situations for the safety of both people and marine life. Tune in to learn more about taking action by avoiding potential threats to protect the ocean ecosystem. Link to article: Magic Minds:  use code PROTECT20 to get up to 56% off your first subscription Follow a career in conservation: Use the...

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Defamation and Climate Science: Did the Lawsuit Send a Message show art Defamation and Climate Science: Did the Lawsuit Send a Message

How To Protect The Ocean

Andrew Lewin discusses a lawsuit involving Dr. Michael Mann, a prominent climate scientist. Dr. Mann sued Rand Simberg and Mark Stein for defamatory online posts made over a decade ago by the Competitive Enterprise Institute and the National Review. Lewin also explores the history of attacks on climate scientists by right-wing climate deniers and the misleading tactics used by oil companies to downplay environmental concerns. Tune in to learn more about the case and the importance of speaking up for the ocean. Link to article: Follow a career in conservation: Use the code SUFB to get 33%...

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Trawling Bans and Illegal Fishing: A Growing Problem in India show art Trawling Bans and Illegal Fishing: A Growing Problem in India

How To Protect The Ocean

Andrew Lewin discusses the issue of trawling and the challenges it poses for the government of India. Despite growing concerns about the negative impact of trawling on the environment, the Indian government has been slow to enforce bans on the practice. This is especially problematic as more countries are implementing bans within their exclusive economic zones, leading to Indian fishermen being caught for illegal fishing. The episode explores the historical push towards trawling in India and the need to transition away from this harmful practice. Tune in to learn more about the impact of...

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From Distress to Freedom: The Incredible Journey of Trapped Orcas show art From Distress to Freedom: The Incredible Journey of Trapped Orcas

How To Protect The Ocean

Andrew Lewin discusses the recent incident of a pod of orcas trapped in ice off the coast of Japan. He explains how a researcher discovered the stranded orcas and alerted the authorities, leading to widespread concern and viral footage. Andrew also touches on the importance of understanding why whales and orcas get stuck in ice. The episode was prompted by a listener, Eddie Benningfeld, who reached out to Andrew on Instagram. Tune in to learn more about this event and how it highlights the need for ocean conservation. Link to article: Follow a career in conservation: Use the code SUFB to...

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Exploring the Role of Science Communication in Marine Science and Conservation show art Exploring the Role of Science Communication in Marine Science and Conservation

How To Protect The Ocean

Science communication plays a crucial role in ocean conservation. Andrew emphasizes the significance of science communication in marine science and conservation. The lack of public understanding of the ocean and its conservation issues prompted Andrew to become a science communicator. He highlights the historical reluctance of scientists to communicate with the public due to concerns about misrepresentation by journalists. However, with the advent of technology and various platforms, science communication has evolved and become more accessible. The host believes that science communication is...

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In this episode of the How to Protect the Ocean podcast, host Andrew Lewin discusses the importance of influencers and celebrities speaking up for the ocean and climate change. He starts off by highlighting Kim Kardashian's new product, a bra where part of the proceeds go to 1% for the planet. Andrew emphasizes that the involvement of celebrities in climate change discussions is significant and explores why it matters. He reflects on a time when climate change wasn't a widely discussed topic and emphasizes the role of social media in raising awareness.

Tune in to learn more about the power of celebrity influence and how we can all contribute to protecting the ocean.

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According to the podcast episode, social media algorithms have a bias towards short-form and entertaining content, which limits the visibility of real-world examples and work on campaigns for social and environmental justice. The transcript highlights that social media platforms often prioritize content that is more about screen time and entertainment value, while limiting the visibility of stories and solutions related to injustices. As a result, important information and projects related to social and environmental justice may not be widely promoted or shared on these platforms.

The episode emphasizes the need to elevate those who engage in local grassroots activism and share real-world examples and work. It suggests that algorithms do not prioritize the sharing of information on specific projects and injustices, potentially hindering the dissemination of important information. This limitation is seen as problematic because some of these stories and projects may be difficult to digest but need to be addressed and changed.

The transcript also highlights the imbalance in how online activism is valued higher than offline activism. Grassroots organizers and organizations have relevant data and case studies showcasing how injustices were fought and what was demanded, but social media platforms may limit the visibility of these stories and solutions. This suggests that the algorithms used by social media platforms may not effectively promote or prioritize content related to social and environmental justice, potentially hindering the impact of grassroots activism and the dissemination of important information.

Many climate influencers rely on advertising and promotional agreements to fund their work and support their teams and families. The podcast transcript mentions that these influencers, including the host himself, share and promote product ads to secure funding models that sustain their work. Advertising or promotional agreements provide financial support for their efforts, allowing them to fund their teams and even support their families. This suggests that the role of an eco-influencer has evolved beyond simply informing people about sustainable products. It now includes elements of entrepreneurship, storytelling, and thought leadership. However, finding businesses or companies willing to fund climate-related messages can be challenging, as it is not always seen as a profitable endeavor. This difficulty in securing funding is similar to the host's experience in podcasting, where finding a business model that works and obtaining sponsorships from sustainable companies is a constant struggle. Nonetheless, advertising and promotional agreements remain crucial for many climate influencers to continue their important work in raising awareness and advocating for action on climate change.

According to the episode, the role of an eco-influencer has evolved beyond simply promoting sustainable products. In addition to advocating for more sustainable choices, eco-influencers now engage in entrepreneurship, storytelling, and thought leadership. This means that they not only promote sustainable products but also collaborate with academic institutions to communicate climate science and work with organizations to drive their message. They utilize various forms of media, such as videos, photos, and illustrations, to effectively communicate their message and engage their audience. This evolution in the role of eco-influencers highlights the importance of raising awareness about climate change and inspiring action, rather than solely focusing on product promotion.