An Instagram Ads Strategy For Group Classes | EP 227
Release Date: 04/27/2024
Group Classes That Sell Themselves (and Keep Kids Hooked) | Ep 260
Music Lessons and Marketing
In this episode, I share why group classes can be the most valuable and profitable part of your music school. When structured around ensemble performance, they don’t just match private lessons, they offer more: teamwork, leadership, and full engagement from day one. I’ll break down how The Band Builder Program makes this easy to launch, and you’ll hear how other school owners are using it to boost revenue and retention.
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Group Lessons Aren’t Plan B—They’re Your Biggest Opportunity | EP 259
Music Lessons and Marketing
In this episode, we break down why group lessons could be the best opportunity for your music school—not a fallback plan. You’ll discover how to rethink group education and unlock real growth for your students and your business. Key takeaways: Why group lessons aren’t a “cheaper alternative”—they’re a better experience for many kids How to shift your belief so families see real value in your group programs Why ensemble learning keeps kids motivated, excited, and sticking with music longer How to position private lessons as the next level rather than the starting...
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The Secret Ingredient to Successful Group Classes (It’s Not Curriculum) | EP 258
Music Lessons and Marketing
What’s really holding your group classes back? (Spoiler: It’s not your curriculum.) In this episode of Music Lessons and Marketing, Dave peels back the curtain on what makes group classes truly thrive—and why some music schools struggle to fill even one class while others build scalable, high-impact programs that run like clockwork. Whether you're wrestling with DIY curriculum or considering a license program like Kidzrock or Piano Jam, this conversation will help you clarify your next move. Listen to learn: The hidden cost of building your own group program from scratch How belief,...
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Before You Fix Your Music School, Fix Yourself | EP 257
Music Lessons and Marketing
Your systems matter—but your energy drives them. In this episode, I share why your mindset, leadership habits, and clarity as an owner are often the biggest levers for growth. Before you add another strategy, start here. You'll learn: How your leadership style shapes your school culture Why burnout is a business issue, not just a personal one Simple mindset shifts that reignite focus and momentum How to lead with energy—and why it matters more than you think This one’s for the school owner who’s been overworking, under-inspired, and ready for real change.
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The Summer Pivot Every Music School Needs | EP 256
Music Lessons and Marketing
This episode flips the script on summer slumps for music school owners. Learn how to transform your sales conversations into insight-driven marketing gold. Discover how to shift your message, methods, and mindset to meet families where they are this season—and turn summer into your most magnetic offer yet.
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Stop Selling Lessons—Sell the Transformation (And Watch Your Marketing Improve) | EP 255
Music Lessons and Marketing
In this episode, we flip the script on sales. Discover how to turn your music school enrollment calls into powerful marketing tools—without ever feeling pushy. Learn how to sell the transformation, ask the right questions, and build trust that lasts beyond the first lesson.
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Why Your School Needs You to Do Less, Not More | EP 254
Music Lessons and Marketing
Are you stuck in the daily grind of running your music school—answering emails, fixing schedules, solving problems? In this episode, Dave challenges the idea that more hustle equals more growth. Learn why doing less—and thinking bigger—is the smartest move you can make. We’ll unpack the power of strategic thinking, how to build your “War Room” routine, and why vision work is your true job as a school owner.
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The #1 Marketing Lesson Music School Owners Can Learn From Banana Ball | EP 253
Music Lessons and Marketing
In this episode, Dave uncovers what baseball, Banana Ball, and your music school’s marketing have in common. Learn how reimagining tradition and listening to sales calls can spark marketing gold—while keeping students (and their parents) obsessed with your program. Key takeaways include: How to identify and eliminate friction in your lessons Why group classes can feel like premium experiences The power of rethinking your approach to music education And how your sales conversations can be the secret sauce to better marketing! Tune in and learn how to take your music...
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How to Supercharge Your Learning as a Music School Owner | EP 252
Music Lessons and Marketing
Running a music school without business knowledge can feel like composing a symphony without knowing how to read music. In this episode, we break down the three essential pillars of business growth that every music school owner needs to master—without spending hours buried in textbooks. Here’s what you’ll learn: The 3 essential daily habits that will help you scale your music school with confidence. How AI tools like ChatGPT and Notebook LM can fast-track your business learning. A smarter way to absorb key business concepts—without reading endless books. How to turn knowledge into...
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How AI Can Revolutionize Your Music School | EP 251
Music Lessons and Marketing
AI is changing the way music schools operate, but is it a friend or a threat? In this episode, Dave breaks down how AI can help you save time, market smarter, and make better business decisions—without losing the personal touch that makes your school unique. Key Takeaways: How AI can handle the busywork so you can do what you love—teaching music. The secret to using AI in your marketing—so students come to you (without the extra hustle). How AI can size up your competition and help your music school stand out. Writing scroll-stopping sales copy and Facebook ads in...
info_outlineReady to dive into the world of Instagram advertising with Danny Thompson? In this episode, he's spilling all the secrets on how to rock Instagram ads and supercharge your advertising game. We'll talk about fixing those pesky advertising problems and using what you learn to make your campaigns shine in today's fast-paced digital world.
So, Danny's really getting into the nuts and bolts of digital advertising. It's not just about catchy words; there's a whole science to making ads and hitting the right people. Sure, you could hire someone else to handle it, but knowing how it works gives you the power to steer your campaigns like a pro. Level up your advertising game today!