Episode 247 | Diversifying Services in Today's Market with Dr. Ajita Robinson
Release Date: 07/17/2024
Episode 250 | How to Leverage a Podcast to Grow Your Group Practice with Chanlie Leavitt
The Group Practice Exchange
Ever wondered if a podcast could help grow your group practice? A podcast can be an amazing way to connect with your ideal clients - if you use it in the right way. In this episode, I sit down with my podcast manager, Chanlie Leavitt from Paradigm Podcasting, to dig into how group practice owners like us can leverage a podcast to connect with local clients and enhance our visibility. We talk about everything you need to know, from the nuts and bolts of planning and production to marketing tactics that will make your podcast a powerful tool for your practice. Trust me, if you've ever...
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Episode 249 | Are Women Group Practice Owners Facing an Unequal Playing Field? with Racheal Cook
The Group Practice Exchange
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Episode 248 | Turning Private Practice Income into Wealth with Ryan Derousseau
The Group Practice Exchange
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Episode 247 | Diversifying Services in Today's Market with Dr. Ajita Robinson
The Group Practice Exchange
In today’s market, it’s more crucial than ever for us group practice owners to think like CEOs and differentiate our services. But that’s often easier said than done - especially if you’re not sure where to start. In this episode, I chatted all about this with Dr. Ajita Robinson, a licensed clinical professional counselor who specializes in grief and trauma, and an income strategist for therapists. We explored the critical need for diversifying mental health services in the post-COVID era. Dr. Robinson provided invaluable insights on transitioning from a practitioner mindset to a...
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Episode 246 | Increasing Staff Retention with Shelli Warren
The Group Practice Exchange
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Episode 245 | Are Insurance Companies Taking Over Mental Health Practices? Here's What You Need to Know
The Group Practice Exchange
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Episode 244 | Integrating Psychedelic-Assisted Therapy Into Your Practice with Christopher Brown
The Group Practice Exchange
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The Group Practice Exchange
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The Group Practice Exchange
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Episode 241 | What Does It Mean to Be a Visionary Group Practice Owner?
The Group Practice Exchange
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info_outlineIn today’s market, it’s more crucial than ever for us group practice owners to think like CEOs and differentiate our services.
But that’s often easier said than done - especially if you’re not sure where to start.
In this episode, I chatted all about this with Dr. Ajita Robinson, a licensed clinical professional counselor who specializes in grief and trauma, and an income strategist for therapists.
We explored the critical need for diversifying mental health services in the post-COVID era. Dr. Robinson provided invaluable insights on transitioning from a practitioner mindset to a CEO mindset, the importance of increasing marketing touch points, and the advantages of building B2B relationships.
If you're interested in expanding and diversifying services in your practice, you won't want to miss this conversation where we talk about:
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Why we need to shift from a practitioner mindset to a CEO mindset to create a sustainable practice
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Increasing marketing touch points to reach a broader audience
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How to interpret and pivot based on qualitative data
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Why having a digital footprint for your practice has become more crucial than ever
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Building business-to-business relationships to expand service offerings
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Examples of types of partnerships for diversifying services
Tune in to this episode to gain practical tips and strategies that can help your practice and thrive in the evolving landscape.
Thanks for listening! Like what you heard? Give us 5 stars on whatever platform you’re listening from. Need extra support? Join The Exchange, a membership community just for group practice owners on our website www.thegrouppracticeexchange.com/exchange. Talk to you next time!
LINKS:
The Group Practice Exchange Programs + Courses
The Accountability Equation™ Quiz
Dr. Ajita Robinson’s Book: The Purposeful & Profitable Therapist’s Guide on Diversifying Income
Connect with Maureen Werrbach & The Group Practice Exchange:
Connect with Dr. Ajita Robinson:
The Purposeful and Profitable Therapist Collective
The Purposeful and Profitable Therapist Summit
This episode is sponsored by TherapyNotes. TherapyNotes is an EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. I use TherapyNotes in my own group practice and love its amazing support team, billing features, and scheduling capabilities. It serves us well as a large group practice owner.
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