Questions to ask when upgrading your roof
AskARoofer
In this AskARoofer™ Podcast, Lauren White is joined by Luis Echeverria of Final Touch Construction for a practical conversation on how homeowners should evaluate specialty roofing options. Have a question, Ask A Roofer! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! #AskARoofer #HaveAQuestionAskARoofer...
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The aesthetic of your roof
AskARoofer
In this episode of the AskARoofer Minisode, host Lauren White talks with Ashley and Josh Moss of MRS Roof Pros about how homeowners are prioritizing aesthetics, the growing demand for unique architectural features and why color choice can shift the entire look of a property. Learn more at AskARoofer.com Have a question, Ask A Roofer! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! ...
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How Thermal Imaging Can Save on Energy Cost
AskARoofer
In this AskARoofer Minisode, Megan Ellsworth and Lauren White sit down with roofing expert John Kiesel of Division 7 Roofing and Imagine Technologies to explore the technology behind thermal imaging, its applications in roof inspections and the insight it offers to roofing contractors. Learn more at AskARoofer.com Have a question, Ask A Roofer! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! ...
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AAR Expert Will Lorenz - May 2026
AskARoofer
This month's question: What construction details are critical to prevent leaks and what shortcuts often lead to premature failures? Learn more at AskARoofer.com Have a question, Ask A Roofer! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! #Everroof #GeneralCoatings #AskARoofer...
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Why does Ventilation matter for both HVAC & Roofing
AskARoofer
In this AskARoofer Minisode, Lauren White sits down with John Kenney from Cotney Consulting Group to discuss the connection between your roof and HVAC system. This relationship can impact your comfort, energy bills and repair costs. Learn more at AskARoofer.com Have a question, Ask A Roofer! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! ...
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Safety Precautions on the Jobsite
AskARoofer
In this AskARoofer™ Minisode, host Lauren White is joined by Lauren Morley of R3NG to talk about what safety truly looks like on a commercial roofing jobsite and why it matters beyond compliance. Learn more at AskARoofer.com Have a question, Ask A Roofer! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! ...
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AAR Expert Will Lorenz - April 2026
AskARoofer
This month's question: When is it acceptable to install a new roof over an existing roof Learn more at AskARoofer.com Have a question, Ask A Roofer! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! #Everroof #GeneralCoatings #AskARoofer #HaveAQuestionAskARoofer #RoofersCoffeeShop #RoofingPro...
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Why Underlayment Matters
AskARoofer
In this AskARoofer™ Minisode, roofing expert John Kenney of Cotney Consulting Group answers a homeowner question about reroofing an aging asphalt shingle roof. Ann from California asked whether underlayment is necessary or if new shingles can go directly over the existing roof. John breaks down the difference between a full tear-off and a roof-over, explains why underlayment matters and outlines the long-term tradeoffs homeowners should understand before making a decision. The episode offers clear guidance for homeowners planning a reroof and looking to balance...
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Recoating a Rusted Metal Roof
AskARoofer
In this AskARoofer Minisode, roofing expert John Kenney of Cotney Consulting Group answers a homeowner question from Virginia about extending the life of a standing seam metal roof showing surface rust and pinholes. John breaks down why proper preparation matters and compares fibered aluminum coatings with a primer-and-acrylic system, in addition to explaining which approach delivers longer-lasting protection against rust. It’s a practical look at when a quick fix falls short and when investing in the right coating system can add years to a...
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Visible Roof Underlayment
AskARoofer
In this AskARoofer Minisode, roofing expert John Kenney of Cotney Consulting Group responds to a question from a homeowner in Montana following a house fire and partial interior demolition of their 1916 home. After ceiling removal, the homeowner noticed roofing underlayment visible from inside the attic beneath a roof installed less than two years ago. John explains how a properly built roof assembly should look, why exposed underlayment from the attic is not typical and what older homes with plank decking need to consider to meet modern...
info_outlineIn this AskARoofer Podcast episode, Lauren White sits down with Tim Garrison from River City Roofing Co. to talk about the craftmanship behind some of their commercial roofing installations with a focus on the project that took them to patriotic heights — installing an American flag design directly onto the roof. The two discuss the inspiration behind the striking custom concept, how the team overcame design and installation challenges and which materials made it possible. The conversation also explores how custom roofing isn’t just about looks — it can boost performance, branding and even marketability. From creative expressions like their massive American flag rooftop installation to smart marketing advantages and high-performance roofing materials, this episode explores how a roof can be more than just a cover over your head.
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