#36 LeBron's Move to the Lakers & What You Can Learn from Top Athletes on Personal Branding
Release Date: 07/04/2018
One of the biggest topics in the news cycle this week has been LeBron James and his decision to join the Los Angeles Lakers. I've been a LeBron fan since he entered the league and his decision to move to LA also has huge implications for the brand and business he is building off the court. He truly understands the value of his personal brand and leveraging it towards his goals.
So for this week, I thought I'd dive in and talk not only about LeBron's brand, but also a few of the other great athlete brands I see out there.
Athletes mentioned include:
- LeBron James
- Michael Jordan
- Kobe Bryant
- Floyd Mayweather
- Connor McGregor
- Serena Williams
- The Rock (and more!)
If you like these episodes where I dissect brands, let me know!
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