E20: Using Automation to Buy Back Time For Your Business with Joe Zapian
Release Date: 11/07/2025
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info_outlineIn this episode of AI for Business, I sit down with Joe Zapian, founder of Smarts Click Systems and the man behind hundreds of automations that are changing how entrepreneurs reclaim their time. Joe’s journey is as wild as it is inspiring—he’s held 32 jobs (including firefighter and skydiver), lived out of a Lincoln Town Car, and now works with clients like Daymond John to help them streamline everything.
Joe breaks down his CLEAR Framework—Clarify, List, Evaluate, Automate, Refine—and explains how anyone, regardless of tech skills, can start using automation to eliminate the work they hate. We also talk about where automation doesn’t belong, how to avoid “shiny object syndrome,” and why clarity always comes before complexity.
Timeline Summary
[0:00] – Introduction
[1:03] – Joe’s story: From car seats to C-suites
[2:34] – 32 jobs later: What Joe learned by refusing to settle
[3:55] – What automation actually means (it’s not just tech)
[5:19] – Defining your business in one sentence: Why clarity matters
[6:45] – The CLEAR Framework: Joe’s system for sustainable automation
[8:27] – APIs, iPaaS, and app connections—made simple
[10:14] – Not everything should be automated: Where humans still win
[11:59] – “Intentional obsolescence” and building for change
[13:40] – Automation as a path to freedom, not just efficiency
[15:22] – Joe’s personal transformation and what success looks like now
[17:04] – Final advice: How to quit the work you hate—starting tonight
Five Key Takeaways
- Automation = freedom – It’s not about code; it’s about control over your time.
- Clarity comes first – If you can’t define what you do in one sentence, you’re not ready to automate.
- Start simple, scale smart – The best automations solve tiny, repeatable problems.
- You are the bottleneck – Reclaim your time by removing yourself from unnecessary steps.
- Don’t automate just to automate – Some systems are better left human.
Links & Resources
- Smarts Click Systems – https://smartclick.systems/aiforb
- Automate 90 with Joe – https://automate90.com
- Follow Joe on Instagram – https://instagram.com/joezapian
If this episode helped you see what’s possible with automation, rate, follow, and review AI for Business. And share it with a business owner who’s doing too much of what they hate—and ready for a smarter way forward.