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Your Schedule, Your Rules: Scaling a Business Without Sacrificing Your Life

Women Unlocking Wealth

Release Date: 09/16/2025

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In this episode, hosts Tamara Thompson and Danielle Thompson share a conversation with Olenka Cullinan, an executive coach and 3-time founder, to talk about how women entrepreneurs can scale their business on their own rules and schedule. Olenka gives a preview of what it’s like to work with her as a coach, shares why having a solid backend matters, and explains why marketing is crucial in business growth.

They also dive into what it takes to grow a business above 7 figures, the importance of boundaries to avoid burnout, and how leaders can serve at their higher purpose. With the right strategy, mindset, and testing, everyone has what it takes to grow a business. It doesn’t happen overnight, but you have to remind yourself to keep pushing.

What You’ll Learn:

  • How women do business differently towards the million-dollar mark

  • Why systems, not humans, drive business profit

  • What a good business coach should be looking at

  • How to market your business the right way

  • The difference in leading a pre-7-figure business vs an 8-figure and up business

  • Recognizing the right customers that will boost your success

  • Leveraging paid ads in marketing and targeting

  • Leadership burnout and setting boundaries

  • Why is the scope of work important in business

  • Why leaders of the company must protect their schedules

 

Favorite Quotes:

“For a lot of women, going that first half a million to a million is where you have to get brutally honest with yourself with numbers.”

 

“ Five of your customers are sometimes more responsible for your success than 200 others — not all customers are equal.”

 

“Boundaries are a mess. The higher you grow, the more ruthless you have to become with your boundaries.”

 

“Leaders of the company, your schedule has to be your most protected resource of all time. No one else in this company can step in and do things that you do.”

 

“From the operational standpoint, the system drives profit, not humans, because humans are emotional.”

 

Connect with Olenka Cullinan!

 

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