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Episode 553 - The Soul of Strategy: From Answers to Imagination

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

Release Date: 08/29/2025

Episode 565 - Rethinking the P in PE - Interview with Brent Beshore show art Episode 565 - Rethinking the P in PE - Interview with Brent Beshore

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

Ron and Ed sit down with Brent Beshore, founder and CEO of Permanent Equity, to explore a radical rethinking of what “private equity” can mean. Instead of the typical buy-fix-flip model, Beshore’s firm takes a generational approach which involves acquiring businesses to own indefinitely, building value through trust, stewardship, and patient capital. They discuss why short-term thinking often erodes lasting wealth, how culture can be a company’s greatest moat, and what it takes to invest with humility in a world obsessed with speed. This is private equity with a soul, or as Brent might...

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Episode 564 - 10x Joe: When Practice Meets Obsession - Tenth interview with Joe Woodard show art Episode 564 - 10x Joe: When Practice Meets Obsession - Tenth interview with Joe Woodard

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

Ron and Ed welcome back Joe Woodard — for the tenth time. Over the years, Joe has joined The Soul of Enterprise to challenge the accounting profession’s comfort zone, rethink practice models, and remind everyone that transformation is never “done.” In this milestone conversation, they revisit the evolution of Woodard’s mission to help accounting professionals build healthier, more human-centered firms, and how the journey from technician to transformer keeps unfolding. Expect reflection, a few friendly jabs, and, as always, big ideas about the future of advisory work.

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Episode 563 - Apples, Oranges, and the Illusion of Measurement show art Episode 563 - Apples, Oranges, and the Illusion of Measurement

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

In this conversation, Ron and Ed take a close look at economist Russ Roberts’ critique of utilitarianism. Can moral choices can be reduced to calculations of pleasure and pain? "No," says Roberts (and say Ron and Ed). Drawing on Roberts’ essay , they explore why life’s most important questions resist tidy arithmetic. Is it possible to weigh justice against joy? Or kindness against efficiency? Ron and Ed unpack the limits of the ledger, where human dignity, love, and meaning refuse to fit neatly into the spreadsheet.

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Episode 562 - Phinance, Phans & Phun: The Beancounter Behind the Bananas: Interview with Tim Naddy show art Episode 562 - Phinance, Phans & Phun: The Beancounter Behind the Bananas: Interview with Tim Naddy

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

In this episode, we sit down with Dr. Tim Naddy — CPA, educator, entrepreneur, author-in-the-making — who serves as Vice President of Finance for the Savannah Bananas, a team that’s rewriting the rulebook on sports entertainment. Tim walks us through how a seemingly wild concept (a baseball team with full-on live-show energy) becomes a serious business by blending financial discipline with big ideas. He unpacks the “diamond and dugout” finance model, the decision to keep merchandise separate from operations, and how the organization turned unlimited food and fan-first pricing into...

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Episode 561 - What’s Changing in Pricing? An Update for Professionals show art Episode 561 - What’s Changing in Pricing? An Update for Professionals

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

In this episode, we return to the pricing front lines. We’ll bring you up to speed on how pricing models are evolving in the experience, knowledge-work, and subscription zones — what’s working, what’s failing, and what you should keep an eye on. We’ll walk through the shift from “set a price and forget it” to dynamic, value-based, relationship-driven pricing. There will be practical takeaways for service firms, consultancies, and knowledge-work businesses: how to rethink your pricing structure, how to engage clients around value, and how to prepare for what’s next. Whether...

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Episode 560 - Kamayan - Interview with Christian Origenes show art Episode 560 - Kamayan - Interview with Christian Origenes

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

In this episode, Ron and Ed talk with filmmaker Christian Origenes, director of Kamayan — a documentary exploring the heart of Filipino identity through its cuisine. Origenes traces how communal meals, shared by hand on banana leaves, embody the resilience and creativity of the Filipino people. From the colonial echoes that shaped modern recipes to the new generation reclaiming ancestral flavors, Kamayan reveals food as both memory and bridge — connecting homeland Filipinos, diaspora communities, and those just beginning to rediscover their roots. Ron and Ed dig into how Origenes turned a...

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Episode 559 - Against Empathy show art Episode 559 - Against Empathy

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

In this episode of The Soul of Enterprise, Ron and Ed take on one of the most cherished virtues of our age — empathy — and ask whether it really belongs at the heart of moral or political reasoning. Drawing on Kevin D. Williamson’s National Review essay “Against Empathy,” they explore his case that empathy, far from being a moral compass, often clouds judgment and replaces argument with feeling. Then they turn to Yale psychologist Paul Bloom’s provocative book Against Empathy: The Case for Rational Compassion, which argues that reasoned compassion — not emotional...

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Episode 558 - Economic and Relativity - Second Interview with Steven Landsburg show art Episode 558 - Economic and Relativity - Second Interview with Steven Landsburg

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

This week on The Soul of Enterprise, Ron and Ed sit down with economist and author Steven Landsburg for a wide-ranging conversation that spans the frontiers of economics and physics. Known for his provocative insights and clear explanations of complex ideas, Landsburg discusses his latest work in economics—including why artificial intelligence continues to stumble on his famously challenging exams. The conversation also explores his recent book, , where he brings the mysteries of Einstein’s universe down to earth for curious minds. Tune in for a blend of sharp economic reasoning,...

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Episode 557 - An AI Interview with Karl Marx show art Episode 557 - An AI Interview with Karl Marx

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

What happens when 19th-century ideology meets 21st-century technology? In this provocative and irreverent episode, Ed and Ron “sit down” with none other than Karl Marx—resurrected through the magic of AI voice synthesis and large language models—for a spirited, satirical, and intellectually charged conversation. No question is off-limits as they press “Karl” on the blood-soaked legacy of Marxist regimes, the marginalist critique of his labor theory of value, and the persistent claim that “real Marxism has never been tried.” Along the way, our digital dialectician offers biting...

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Episode 556 - Interview with a Dragonslayer - Fourth Conversation with Dan Morris show art Episode 556 - Interview with a Dragonslayer - Fourth Conversation with Dan Morris

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

In this episode, Ron and Ed sit down with Dan Morris, Chief Dragon Slayer at Morris and D’Angelo, for his fourth appearance on The Soul of Enterprise. Dan shares captivating stories from his decades-long career in international tax and accounting, including memorable IRS cases and the nuances of navigating complex tax law. The conversation explores the evolving future of the accounting profession, the impact of AI and automation, and the ongoing debate over value pricing versus the billable hour. Beyond the numbers, Dan discusses his passion for travel and the transformative power of global...

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We throw the word strategy around so much that it risks becoming meaningless. Is it a plan? A budget? A list of goals? In this episode of The Soul of Enterprise, Ron and Ed revisit the meaning of strategy through the lens of John Hillen’s book The Strategy Dialogues: A Primer on Business Strategy and Strategic Management.

Strategy, Hillen argues, is not chosen — it’s designed. It’s not about squeezing more juice from today’s orange but positioning for tomorrow’s orchard. From Netflix’s reinvention to Hilti’s leap into tool leasing, from LEGO’s brand extensions to Cirque du Soleil’s circus transformation, we’ll explore how strategy creates sustainable advantage by being different, not just better.

Join us as we unpack the difference between strategy and business models, between planning and thinking, and between reacting to the present and shaping the future. If you’ve ever wondered whether your “strategic plan” is really a strategy, this conversation will challenge, clarify, and inspire.