049: Cody Williams | A Masterclass in Negotiation
Release Date: 04/03/2024
073: Andrew Horn | Lead with Clarity: Integrity, Agreements, and Mindset Shifts
The Great Friends Podcast
In this Season 2 premiere, John sits down with executive coach and leadership expert Andrew Horn to explore the deeper work of becoming an authentic leader. Together, they dive into the power of personal integrity—living your values, speaking the truth, and honoring agreements—as the foundation for effective leadership and a fulfilled life. Andrew shares practical tools like the drama triangle, the empowerment dynamic, and the mindset shift from reactivity to responsibility, offering a roadmap for leaders to step fully into their highest potential. This episode invites listeners to rethink...
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072: Kevin Balzer & Bekah Wilkinson | Reflecting on 2024 and Looking Forward at 2025
The Great Friends Podcast
In the latest episode of "The Great Friends Podcast," John Wheeler reflects on an incredible 2024 with Bekah Wilkinson and Kevin Balzer. Together, they look back at Alpha Aesthetic Partners’ rapid growth, including the launch of multiple new podcasts, supporting nearly $100 million in revenue across 26 locations, and building connections throughout the aesthetics industry. They share stories of lessons learned, unexpected challenges, and the personal and professional milestones that defined the year. With a heartfelt look at the journey so far, the team also discusses their vision for 2025,...
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071: Mitchell Outka | Strategies to Scale Your Practice with Digital Marketing
The Great Friends Podcast
In this episode of "The Great Friends Podcast," John Wheeler is joined by Mitchell Outka, Director of Digital Marketing at Alpha, to share his journey from entrepreneurial ventures as a teenager to leading transformative digital strategies for Alpha’s partners. Mitch reflects on his early successes, including a six-figure fidget spinner business at 17, and dives into the innovative campaigns that have driven exponential growth for practices like Esthetics Center. Together, they explore the power of understanding lifetime value, crafting compelling offers, and leveraging...
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070: Karin Durham | Building a People-First Culture
The Great Friends Podcast
LEARN MORE AND JOIN THE ALPHA COMMUNITY: FOLLOW ALPHA AESTHETICS PARTNERS: FOLLOW KARIN DURHAM:
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069: Michelle Doran | Mastering the Art and Science of Aesthetic Injecting
The Great Friends Podcast
In the latest episode of "The Great Friends Podcast," host John Wheeler, CEO of Alpha Aesthetic Partners, sits down with Michelle Doran, founder of RN Esthetics and one of Alpha’s esteemed partners. With 12 years of experience, Michelle shares invaluable insights into building a thriving aesthetic practice, fostering a strong team culture, and delivering exceptional patient care. Listeners will hear about Michelle’s unique approach to hiring and building a team that is as kind as it is hard-working. She discusses the importance of intuition in consultations, her love for cannula...
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068: John Wheeler | How to Run Your Business Like a Boss, Aesthetic Next 6.0
The Great Friends Podcast
In the latest episode of "The Great Friends Podcast," John Wheeler, CEO of Alpha Aesthetic Partners, presents his talk from Aesthetic Next 6.0, "How to Run Your Business Like a Boss." In this episode, John shares valuable insights on building a successful med spa business, drawing from his own experiences and lessons learned over the years. Listeners will discover practical strategies for managing financials, including using the Profit First system, understanding key performance indicators (KPIs), and optimizing profit margins. John emphasizes the importance of knowing your numbers and...
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067: Henry Neely | Essential Financial Metrics for Med Spa Owners
The Great Friends Podcast
In the latest episode of "The Great Friends Podcast," John Wheeler, CEO of Alpha Aesthetic Partners, sits down with Henry Neely, CFO of Alpha, to dive deep into the financial side of the med spa industry. Henry shares his experiences as a CFO, including his journey from accounts receivable analyst to leading the finance departments of major companies. They discuss essential financial metrics, the role of a CFO in guiding strategy, and the importance of building a strong team. Tune in to hear insights on leadership, financial best practices, and how to create lasting impact in...
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066: Aesthetic Next 6.0 SUPERPOD
The Great Friends Podcast
In this special superpod episode of "The Great Friends Podcast," John Wheeler, CEO of Alpha Aesthetic Partners, shares live conversations recorded at Aesthetic Next 6.0. This episode features three engaging interviews, starting with Waseem Garbia and Erika Barry—two dynamic personalities who share insights into injection techniques and balancing clinical expertise with a strong online presence. Next, John sits down with Sara Browning and Chelsea Speer, co-founders of Aesthetic Collective, who discuss their journey from full-time jobs to building their own med spa. Finally, John talks with...
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065: Dr. Amanda Holden | Introducing Holding Time Back Podcast
The Great Friends Podcast
FOLLOW ALPHA AESTHETICS PARTNERS: FOLLOW JOHN WHEELER: FOLLOW DR. AMANDA HOLDEN:
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064: Annie Robertson Hockey | How to Lead, Scale, and Succeed in Aesthetics
The Great Friends Podcast
In the latest episode of the Great Friends Podcast, hosted by John Wheeler, CEO of Alpha Aesthetics Partners, Annie Robertson Hockey, President & Head of Consulting at SkyTale and Co-Founder & Director at Column National Association, joins the conversation. Annie shares her unique journey from fintech to medical aesthetics, shedding light on the surprising parallels and the invaluable lessons she's learned along the way. The discussion dives into the intricacies of leadership, the importance of data-driven decision-making, and the challenges of scaling a business without losing sight...
info_outlineDive into the art of negotiation with Cody Williams on this enlightening episode of The Great Friends Podcast, hosted by John Wheeler, CEO of Alpha Aesthetics Partners. Cody, a Sacramento-based realtor, investor, pastor, and investment coach, is not just an expert in multiple fields but stands out as one of the finest negotiators John has ever encountered. Sharing a unique perspective, Cody reveals that true negotiation isn't about ego or dominance but finding mutually beneficial outcomes. This episode unpacks Cody's successful strategies across various negotiations, from real estate to medical equipment, emphasizing the importance of ego removal for optimal decision-making. Listeners will also gain valuable insights into effective networking and creating lasting value in professional engagements. Join John and Cody for a masterclass in negotiation and networking, and learn to approach your next deal with a fresh, constructive mindset.
FOLLOW JOHN WHEELER:
https://www.linkedin.com/in/wheelerjohn
https://www.instagram.com/johnwheeler.alpha
LEARN MORE AND JOIN THE ALPHA COMMUNITY:
https://www.partnerwithalpha.com/
FOLLOW ALPHA AESTHETICS PARTNERS:
https://www.instagram.com/partnerwithalpha/
https://www.linkedin.com/company/alpha-aesthetics-partners/
FOLLOW CODY WILLIAMS:
https://www.instagram.com/cody.d.williams/