Ep. 1- Breaking the CPA Stereotype: Who We Are & Why This Podcast Exists
Release Date: 04/24/2025
2 CPAs & The Mic
In episode 20 of 2 CPAs & The Mic, we sit down with Jim Hicks, CFO and COO of CCK Strategies for a candid conversation packed with insights every business owner needs. From global negotiations to multimillion-dollar acquisitions, Jim’s career offers lessons on the real drivers of business success. Discover when to hire a CFO, how to structure your executive team, and why knowing how your business makes money is the key to growth. Whether you’re scaling or just starting out, this episode is a masterclass in strategic leadership and building a company that lasts.
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In episode 19 of 2 CPAs & The Mic, we sit down with Eric Gregg, founder of ClearlyRated, to explore how professional service firms can elevate client satisfaction using the Net Promoter Score (NPS). Eric breaks down the NPS system, shares insights from CCK Strategies’ own experience, and explains why feedback—especially the tough kind—is a goldmine for growth. From the emotional impact of client responses to the role of technology and emotional intelligence, this episode offers practical strategies for turning feedback into loyalty. Tune in for actionable advice, industry trends,...
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In episode 18 of 2 CPAs & The Mic, we sit down with Blake Postelwait, CPA, CVA, to discuss business valuation and the evolving landscape for professionals in public accounting. Blake shares his career journey from audit to industry and back, highlighting the “boomerang effect” that often draws individuals back to the cadence of firm life. You will gain insights into the valuation process, including key methodologies and the importance of mentorship in developing technical and leadership skills. Blake also opens up about his personal approach to work-life harmony, from morning workouts...
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What do you get when a love for sports collides with a passion for numbers? A game-changing approach to financial strategy for athletes and entertainers. In episode 17 of 2 CPAs & The Mic, Jeff and Sara are joined by teammate and fellow CCK Partner - Caleb Caldwell. Caleb has built a thriving niche serving high-profile clients—from college athletes navigating NIL deals to seasoned pros managing multi-stream income. You’ll get an inside look at the unique tax challenges facing professional athletes and entertainers, the art of building trust with clients in the spotlight, and how a...
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In Episode 16 of 2 CPAs & The Mic, Jeff and Sara welcome a special guest, Clarence Fisher from Tulsa Internet Marketing Services. A trusted collaborator and friend of the show, Clarence offers creative and practical insights that our listeners are sure to appreciate. Clarence shares his journey from a 10-year career in radio to becoming a digital marketing expert and introduces his powerful R4 Framework—a system designed to create predictable, sustainable growth. From managing your Google Business Profile and building trust through reviews, to expanding visibility, maximizing customer...
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In Episode 15 of 2 CPAs & The Mic, hosts Jeff Frable and Sara Mays chat with BreAnne Peters, Tax Team Leader at CCK Strategies, about her unexpected leap from clarinet performance major to tax professional. With her vibrant personality and unapologetically authentic style, BreAnne breaks the mold of the “typical accountant.” This episode dives into her seven-year journey at CCK, her choice to pursue EA certification over CPA, her passion for mentoring, and her love for Harry Styles—including 13 concerts and a whirlwind trip to Italy. BreAnne’s story is a refreshing...
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In this bonus episode of 2 CPAs & The Mic, hosts Jeff Frable and Sara Mays break down the newly signed “One Big Beautiful Bill” (OBBB) tax legislation, signed into law on July 4th. Described as a “Super Bowl” moment for tax professionals, this episode offers a high-level overview of the sweeping changes—without diving into the political weeds. Jeff and Sara discuss the tax implications, especially the permanence of several key provisions from the 2017 Tax Cuts and Jobs Act (TCJA). They also outline what’s ahead: extended provisions for individuals, new individual...
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In episode 14 of 2 CPAs & The Mic, hosts Jeff Frable and Sara Mays welcome Matt Granados, productivity coach and founder of Life Pulse. What began as a personal system Matt developed to manage his own life has since evolved into a transformative framework adopted by major corporations seeking to align organizational goals with employees’ personal aspirations. In this insightful conversation, Matt discusses why many individuals operate below their full potential and offers practical strategies to overcome both personal and professional barriers. He explores the critical distinction...
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In episode 13 of 2 CPAs & The Mic, Jeff Frable and Sara Mays are joined by their CCK partner, IRS-savvy, Luann Rinowski, for a candid and insightful conversation about navigating the world of IRS representation. Luann shares how she stumbled into her niche—handling IRS audit. Her secret? Treating IRS agents like real people (with a healthy dose of professionalism). Luann’s authentic blend of genuine care for people and unwavering professionalism has been the foundation of her successful career. The group dives into: Why clients typically receive IRS notices The golden rule of...
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Starting a business is exciting. Learn why selecting the right entity structure is important to ensure smooth operations and avoid any potential challenges down the road. In episode 12 of 2 CPAs & The Mic, hosts Jeff Frable and Sara Mays unpack the real-world implications of selecting a business entity. Whether you’re a brand-new entrepreneur, a side-hustler earning passive income, or a seasoned owner scaling into new ventures, this episode offers the insight you didn’t know you needed. The team dives into the pros and cons of sole proprietorships, LLCs, partnerships, and...
info_outlineWelcome to the debut episode of 2 CPAs and The Mic!
In this debut episode, Jeff Frable and Sara Mays uncover what makes CCK Strategies different from your typical CPA firm. Spoiler alert: it’s not all spreadsheets and tax codes!
Jeff and Sara share their journeys into the CPA world, the firm’s untraditional culture, and why this podcast exists - to make business tax planning, financial strategy, and accounting insights unintimidating and accessible. Expect 80s and 90s pop culture references, plenty of laughs, and real-world business advice for entrepreneurs, successful business owners, and future accounting professionals looking for a fresh take on the profession.
Want to connect with us? Email us at [email protected]. Plus, if you are our first listener to email, you’ll score a CCK-branded Tumblr signed by the hosts! First listener who is not part of the CCK Team!
New episodes drop every Thursday - subscribe now!