197: From Overlap to Ownership: Aligning Your Team for Success
Release Date: 04/03/2025
The Professional Creative
When Bonnie Christine first dreamed of seeing her artwork on fabric, she was met with a tidal wave of overwhelm. She had no roadmap, no clear next steps—just a big dream and a million scattered tutorials. That confusion cost her 18 months of slow, uncertain progress. In this episode, Bonnie shares the tool she wishes she had from day one: The Pattern Path, a six-stage roadmap that guides aspiring surface pattern designers from curious beginners to industry icons. Whether you're just starting out or feeling stuck in the “daily scramble,” Bonnie helps you pinpoint exactly where you are and...
info_outlineThe Professional Creative
Once you start seeing it, you can’t unsee it: our world is covered in patterns. From the notebook on your desk to the wallpaper in your favorite café, someone, somewhere, designed each of those. And in this episode, I want to open your eyes to the possibility that someone could be you. I share the very moment I discovered surface pattern design, while walking through my mom’s fabric store, and how it sparked a career that allows me to work from anywhere, set my own schedule, and do creative work that lights me up. If you’ve ever dreamed of designing fabric, wallpaper, stationery, or...
info_outlineThe Professional Creative
We made a bet on beauty, permanence, and the tactile magic of print in a fast-paced, digital-first world, and that bet became Pattern Magazine, a 120-page quarterly print publication designed to inspire, inform, and live on your studio table for years to come. In this episode, I take you behind the scenes of exactly how we brought it to life, from the first spark of an idea to holding the finished magazine in our hands. I share the research that convinced us print is thriving, including how tactile experiences build trust, create emotional connection, and stand the test of time, and why now...
info_outlineThe Professional Creative
From the very beginning of Surface Design Immersion, I've been deeply connected to the students who join us, especially our alumni. Over the years, I’ve watched them transform from curious beginners to confident artists, entrepreneurs, product developers, and educators. Their journey is a source of endless inspiration, and staying in relationship with them has shaped how I serve our community today. In this episode, I walk you through why we built alumni-only features inside Pattern+, our membership program. These additions aren’t meant to exclude. They’re designed to serve more...
info_outlineThe Professional Creative
Pattern Plus was born from a deep desire to create something both simple and profoundly strategic for surface pattern designers. In this episode, I walk you through exactly what’s inside the membership and how it’s helping over 4,000 members gain clarity, save time, and make consistent progress in their businesses, without the overwhelm. I share the core problems we’re solving: the stuck-ness that comes from not knowing what to prioritize, the overwhelm of too many scattered resources, and the time loss creatives often face just trying to figure out what to do next. Here’s a breakdown...
info_outlineThe Professional Creative
Something wasn’t quite right, but it wasn’t obvious. A few familiar names stopped showing up. The community felt quieter. Emails trickled in with kind words and lingering overwhelm. Rather than dismissing the shift or powering through, I chose to pause and truly listen. In this episode, I take you behind the scenes of how that pause sparked one of the biggest transformations we’ve ever made: the shift from Flourish to Pattern+. I walk you through the exact steps we took to uncover what our members truly needed and how we redesigned our entire membership from the ground up as a result. We...
info_outlineThe Professional Creative
A small, thoughtful press kit turned out to be one of the most impactful tools we brought to our latest licensing trade show. In this episode, I’m sharing how this tiny detail—something we nearly overlooked—sparked major conversations, opened unexpected doors, and ultimately stole the show. We were deep in the chaos of pre-show preparation, ironing, assembling, and punching holes for this little piece of collateral when we began to wonder if it would even be worth it. But it absolutely was. More than any other part of our setup, the press kit is what people remembered, what they held...
info_outlineThe Professional Creative
Bringing our vision to life at the Licensing Expo was one of the most rewarding and meaningful experiences of my creative career, and in this episode, I’m pulling back the curtain on what it was really like. I share the inspiration and intentionality behind every detail of our booth, from the concept of a welcoming “greenhouse” to the birds I hand-sculpted with over 100 hours of love and labor. I talk through the creative decisions that shaped our booth, including the layout, live floral installation, tactile displays, and the thoughtful storytelling woven throughout. I also get honest...
info_outlineThe Professional Creative
Stepping into the Licensing Expo for the very first time was both exhilarating and intimidating. In this episode, I take you behind the scenes of how we approached exhibiting at the world's largest licensing trade show in Las Vegas—from our earliest preparations to what happened after the doors closed. We didn't come with flashy campaigns or loud visuals. Instead, we showed up with clarity, intention, and a booth designed to feel like an extension of my studio—warm, welcoming, and rooted in story. We talk through how we turned doubt into confidence, especially in the face of...
info_outlineThe Professional Creative
Before I ever signed a licensing deal or showed my work at a trade show, I had one thing—a portfolio. In this episode, I take you back to the roots of my very first handmade portfolio and walk you through how I’ve translated that same heartfelt essence into a new, fully digital version for today. This journey has come full circle, and I want to share not only the story behind my original bound book but also how you can create a meaningful online portfolio that feels like an experience. I open up about the emotional connection behind that first portfolio—how I bound it by hand, infused it...
info_outlineIn this episode, we’re diving into one of the biggest challenges that growing teams face: role clarity and alignment. When businesses start out, it’s natural for everyone to pitch in and wear multiple hats. But as the business grows, this all-hands-on-deck approach can lead to confusion, inefficiencies, and even burnout. That’s why today’s conversation is all about how to ensure that your team is working together with clarity, confidence, and a shared sense of ownership.
I share a personal story that sparked my realization about the importance of communication; let’s just say it involved neon paint, a carefully planned outfit, and an unexpected hug! From there, I break down the four key steps to aligning your team and fostering a culture of accountability:
-
Create an Accountability Chart – Define roles and responsibilities so every team member knows what they own.
-
Use the GWC Framework – Ensure every team member "Gets it, Wants it, and has the Capacity" to succeed in their role.
-
Set 90-Day Rocks – Break down your vision into measurable, actionable priorities.
-
Establish a Meeting Cadence – Keep communication strong with weekly and quarterly check-ins.
With these steps, you’ll create a work environment where your team is rowing in the same direction, projects are completed on time, and goals are achieved with excellence. Plus, I’m sharing a free accountability chart template to help you put this into action.
Whether you’re leading a team or envisioning your dream team as a solopreneur, this episode will help you bring clarity and structure to your business.
📒 Episode Notes, Links, & Resources 📒
https://www.professionalcreative.com/blog/197
Connect with Bonnie:
▸ ONLINE | http://bonniechristine.com
▸ INSTAGRAM | https://instagram.com/bonniechristine
▸ START SIMPLE IN SURFACE DESIGN | FREE MINI CLASS | https://www.bonniechristine.com/startsimple
▸ FREE SURFACE DESIGN GUIDE | https://www.bonniechristine.com/guide