Sales to CEO Podcast
This week, we're diving into the core traits that distinguish outstanding sales professionals from the average. We'll explore five critical characteristics that, when mastered, pave the way to consistent success in the automotive industry. Relentless Persistence - Great salespeople don’t take “no” as a final answer. Instead, they view it as an opportunity to learn and adapt. In this session, we’ll discuss how to harness the power of persistence, pushing through setbacks to achieve your goals. Empathy and Building Trust - Trust is at the heart of every successful sale....
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In this episode of the Sales to CEO podcast, Louie Herron reveals five actionable strategies that you can implement today to boost your car sales. Whether you're a seasoned professional or just starting in the automotive industry, these tips are designed to give you a competitive edge. Discover the untapped potential of video messaging—an innovative way to engage with every customer that can dramatically increase your closing rate. Learn how this personal touch can set you apart from the competition and make your prospects feel valued. We also dive into the power of social media as...
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In this episode of the Sales to CEO Podcast, Louie Herron sheds light on one of the most crucial yet often overlooked aspects of the sales process: fact-finding. When meeting a new customer, gathering the right information early on can make all the difference between closing the sale and losing it. Episode Highlights: Understanding the Customer's Needs: Learn how to ask the right questions to uncover your customer's true needs, desires, and pain points. Louie discusses the art of listening actively and empathetically to build trust and rapport from the start. Building a Strong...
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In this week’s episode of the Sales to CEO Podcast, Louie Herron dives deep into the art of negotiation, sharing the essential 5 rules that every automotive professional needs to master. Whether you’re negotiating a car sale, a dealership partnership, or any business deal, these rules are your roadmap to success. Episode Highlights: Getting Your Mind Right: Discover the importance of mental preparation and mindset in negotiation. Learn how to build confidence, stay focused, and maintain a positive attitude to set the stage for successful outcomes. Always Presenting the...
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In this week's episode of the "Sales to CEO" podcast, we delve into the essential elements of constructing a robust framework for success. Join Louie Herron as he uncovers the secrets to driving more opportunities and closing more deals, all anchored in the transformative power of decision-making. Discover how to: Identify and seize new opportunities that propel your business forward. Develop a systematic approach to closing deals with confidence and consistency. Harness the power of decisive action to overcome obstacles and achieve your goals. Louie will share practical insights and...
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This week on Sales to CEO, we're diving into the crucial topic of "How to Create, Sustain, and Maintain Momentum in Your Organization." Join me, Louie Herron, as we explore strategies to ignite and keep the momentum going within your team. We'll discuss actionable steps to build energy, drive performance, and ensure long-term success. Whether you're a sales professional or a leader in the automotive industry, this episode offers valuable insights to help you fuel continuous growth and achieve your organizational goals. Tune in and let's keep your business moving forward! Links: Sales to...
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In this week's episode of "Sales to CEO," we dive deep into the multifaceted role of management within the automotive industry. Whether you're aspiring to become a manager or looking to enhance your managerial skills, this episode is packed with invaluable insights and practical advice. Key Topics Covered: Essential Management Characteristics: Discover the key traits that make an effective manager in the automotive space. Training, Coaching, and Teaching: Learn how to develop and mentor your team to achieve their highest potential. Counseling and Support: Understand the...
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In this week's episode of the "Sales to CEO" podcast, we dive deep into the essential elements of building a strong foundation for success. Louie Herron unpacks the critical quality of being obsessed with the outcome, exploring how an unwavering focus and relentless drive can propel you to new heights in your professional journey. But it's not just about obsession. Louie emphasizes the importance of asking high-quality questions to oneself. These questions are the catalysts for growth and self-improvement, guiding you through introspection and strategic thinking to...
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Join me, Louie Herron, as we take a deep dive into the questions and answers behind why you might be missing deals at the close. We'll explore common pitfalls, uncover hidden opportunities, and provide actionable strategies to sharpen your closing skills. Whether you're a seasoned pro or new to the automotive world, this episode is packed with insights to help you seal the deal and boost your sales performance. Tune in and take your closing game to the next level! Links: Sales to CEO: Next Level - Training Course - Try it for free using this link:...
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In this exciting episode of the "Sales to CEO" podcast, Louie Herron dives into the actionable strategies that can help you significantly boost your income by an additional $30,000 to $135,000 annually. If you're ready to elevate your financial game and capitalize on opportunities you might be overlooking, this episode is for you. Buckle up as Louie shares proven methods that you can implement immediately from the comfort of your dealership. It's time to harness the energy, adopt the right attitude, and execute the strategies that will propel your earnings to new heights. Tune in and get...
info_outlineToday we're on part two of stop lying to yourself about the car business.
We've started the first Stop Lying to Yourself About the Car Business, and I hope it resonated with you a little bit because part two, we're going to get a little more intense because I really think when you look at ourselves in the car business, we look for reasons why things aren't working. When we're not flowing, we're looking for the reasons why we're not doing or succeeding at the level we want.
Look, here's the deal. I have never, ever, ever met a salesperson that moans and complains when they've sold 25 cars and made 11,800 dollars. Doesn't happen. They don't find excuses.
When you find yourself in a spot where you have a bad month, this is where you got to take a real close look at yourself and how you're thinking. What truly makes one great is knowing how to suffer the insufferable, and maybe even those that know how to endure the unendurable. That's the car business, right? There are times of suffering. There are times of things where it's hard to endure the relentlessness of constantly being told no, delivering pencils with bad news to consumers that always tell us it's too high in the object, taking inbound phone calls, and hearing the rejection, setting appointments and people no show.
This is what we do for a living. We've got to get better. We've got to learn to grow through the process. Everyone knows that people can thrive in good times, but it's the trying times that separates the one who really has the substance from the one who just has the image in their mind about what they want. So, we're going to talk about stopping the lying because I think there are a couple more lies that we tell ourselves, and the conversations we have with ourselves are super, supercritical.
My core belief is to really try to change the automotive industry and help those who want to climb to the #NextLevel.
Links:
Sales to CEO: Next Level - Full Training Course: https://louie-herron.mykajabi.com/offers/W5nAfLFs
Sales to CEO: Next Level - Mastering the Close Training Module: https://louie-herron.mykajabi.com/offers/L5982ZSC
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