Empowering Women’s Health: The Story of The Women’s Clinic at The Grove and First Commercial Bank
Release Date: 01/08/2025
Expanding Our Reach: Serving Ridgeland & Huntsville with Purpose and Partnership
Your Story. Your Bank.
What happens when a bank grows with purpose—investing not only in markets but in people. In this episode, Chief Banking Officer Brian Rippee and Huntsville Market President Chris Allen share how Story Financial Partners is expanding into Ridgeland & Huntsville. Hear about the vision, talent, and community-driven mindset shaping this exciting chapter of growth. From personal service to local investment, discover how Story is continuing to build relationships that matter.
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Expanding Our Reach: Serving Ranking County with Purpose and Partnership
Your Story. Your Bank.
Story Financial Partners is expanding into Rankin County—and it’s more than a new location. In this episode, Freddie Rowell and Tonya Leach share why this move matters, how it reflects the bank’s client-first culture, and what it means for both long-time clients and new relationships. As the team continues to grow in the communities they serve, this expansion reinforces the heart of Story’s mission: people over products, partnerships over transactions.
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Smart Saving and Holiday Budgeting with Candie Simmons
Your Story. Your Bank.
How prepared are you for life’s unexpected expenses? In this episode, board member Candie Simmons from CL Simmons Consulting shares practical strategies for saving, budgeting, and planning ahead. From the simple “20% rule” to preparing early for holiday spending, Candie explains how intentional financial habits can bring freedom and reduce stress. By the end of the episode, we hope every listener will leave with clear, actionable steps to build a strong financial foundation and enjoy peace of mind during life’s surprises and special seasons.
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Serving Beyond the Bank: Stories of Community, Culture, and Care
Your Story. Your Bank.
What does it mean to truly invest in people? In this episode, Ciara Weatherspoon, Ernie Turner, and Jamie Chustz share how community service shapes their lives and work at Story Financial Partners. From mentoring youth and supporting families in crisis to leading nonprofits like Make-A-Wish and Canopy Children’s Solutions, they reveal why showing up for others builds stronger futures—not just for individuals, but for entire communities. Their stories remind us that generosity, humility, and connection are the real measures of success.
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Asthma, Allergies, and Access: How Partnership Fuels Statewide Care
Your Story. Your Bank.
What happens when a medical practice and a financial partner grow side by side? In this episode, Creed Cannon, practice administrator of Mississippi Asthma and Allergy Clinic, and Nathan Best of Story Financial Partners share how their collaboration has expanded care across Mississippi. From opening new clinics and adding infusion suites to guiding major renovations, they reveal how trust, accessibility, and shared vision create healthier communities—and lasting relationships.
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From Pasta to Purpose: Jeff Good on Business, Banking, and Building Dreams
Your Story. Your Bank.
Jeff Good has become a Jackson, Mississippi icon thanks to beloved spots like Bravo!, Broad Street Baking Company, and Sal & Mookie’s. But his journey didn’t start with deep pockets or big connections—it started with a setback, a phone call to a friend, and a dream. In this episode of YOUR STORY. YOUR BANK PODCAST, Jeff shares how entrepreneurial grit and long-standing relationships—including with associates at Story Financial Partners—shaped his path. From limited partnerships to second homes, Jeff reflects on how banking has been part of every chapter, making the process...
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This Is Our Story: A New Chapter for Story Financial Partners
Your Story. Your Bank.
What’s in a name? For Story Financial Partners, everything. In this episode, the leadership team shares the heart behind the name change—from honoring 25 years of legacy to boldly stepping into a future defined by relationships, community, and a people-first culture. You’ll hear how the transition impacts clients, what remains unchanged, and why this next chapter is more than a rebrand—it’s an invitation to be part of something meaningful. If you're curious about the story behind "Story," this episode is for you.
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Trust Is the Investment: Inside Shoemaker Financial’s Client-First Culture
Your Story. Your Bank.
Jeremy Jones believes financial advising isn’t just about portfolios—it’s about people. In this episode, he shares the heart behind Shoemaker Financial’s client-first philosophy, the legacy of its founder Jim Shoemaker, and why trust matters more than any product. With Kera Cooper offering the banking partner’s perspective, you’ll discover how strong relationships and a people-first culture have kept this Memphis-based firm growing for over 40 years.
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Closing Deals, Opening Doors: How Byrne Westmoreland Built a Relationship-Driven Law Firm
Your Story. Your Bank.
What happens when a lawyer trades courtroom conflict for real estate closings? In this episode of YOUR STORY. YOUR BANK PODCAST, we meet Ryan Byrne and John Westmoreland—founders of Byrne Westmoreland, PLLC, a thriving real estate and estate planning firm with five offices across Mississippi and Tennessee. From helping first-time buyers navigate closings to wiring funds with precision, they share how building a client-first culture—and partnering with the right bank—has fueled their growth. Learn how First Commercial Bank's personal service, real-time wire support, and commercial banking...
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From Service Calls to Strategic Growth: The Story of Ford Plumbing and Air
Your Story. Your Bank.
Behind every small business is a story—and Ford Plumbing and Air’s is one of grit, growth, and great partnerships. In this episode, owner Patton Ford shares how a commitment to training, customer care, and team development turned his residential service business into a thriving company. Joined by Elisa Phillips of Story Financial Partners, the two reflect on the power of banking relationships, strategic financial planning, and what it means to grow together. From acquiring buildings to supporting personal milestones, this conversation reveals how First Commercial Bank supports the people...
info_outlineHow can personalized care transform women’s health? In this episode, we hear from Deborah Verucchi, founder of The Women’s Clinic at The Grove and Viva Medical Aesthetics in Southaven, Mississippi. Debra shares her passion for empowering women, the challenges of running a growing clinic, and the importance of addressing women’s health beyond childbearing years. Learn how her partnership with First Commercial Bank has been essential to her clinic’s growth and success.