The “values” of a care provider are one thing – but its teams behaviours are another!
Care CEO Success Stories Podcast
Release Date: 01/07/2025
Care CEO Success Stories Podcast
In this episode of the Care CEO Success Stories podcast, host Adam James of Springup PR talks with Dr. Bikram Choudary, Managing Director of , who operate five care homes across South Wales. His journey into the care sector is rooted in his family, as his parents established the first purpose-built care home in the Rhondda Valleys, which remains part of the Silvercrest group today. While his family built the foundation, Dr. Choudary forged a career as a GP with a specialist interest in cardiology, having studied medicine and trained in cardiac surgery before returning to South Wales. He...
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In this episode of the Care CEO Success Stories podcast, host Adam James of Springup PR talks with , co-founder of three nursing and dementia care homes, a journey he began in 2001. His career in the care sector spans over 24 years, and is currently in the process of building a fourth care home. Harry's unique approach to his business is centred on the belief that a successful care home is built on a foundation of compassionate, well-trained staff, and that a strong internal culture is the key to longevity and reputation. He prioritises quality of care above all else, seeing profit as a...
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Amar Marjara is the CEO of , a family-run care group operating five care homes in and around Peterborough. His journey in care began in 1999 when he stepped into the business founded by his mother, Sumeet Marjara, a former NHS nurse and one of the early pioneers of private elderly care. Inspired by her ethos and commitment, Amar has carried that legacy forward, evolving the company while staying true to its values. Under Amar’s leadership, Peterborough Care has achieved exceptional staff retention, with his shortest-serving manager having been with the company for ten years, and many...
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In this episode of the Care CEO Success Stories podcast, Adam James of Springup PR talks with Claire Rintoul, CEO of — a Sheffield-based charity running nine care homes and two care centres. Claire brings over four years of leadership at Sheffcare having previously led several charitable organisations. Sheffcare supports around 1,000 people annually, delivering care for older adults in Sheffield. Before entering adult social care, Claire worked in the broader charity world.Stepping into social care, she encountered a “hierarchical and closed” culture — one she set out to...
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In this episode of the Care CEO Success Stories podcast, Adam James of Springup PR speaks to Joanne Balmer, CEO of , who was recognised nationally when she was awarded the British Empire Medal in 2021 for her services during the COVID-19 pandemic. Having started her journey in the care sector at the age of 16, Joanne has dedicated her career to improving the lives of residents and care professionals alike. Over the past five and a half years, she has led the transformation of Oakland Care from a group of three homes to a thriving organisation with ten homes and plans for three more....
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In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR interviews Geoffrey Cox, founder of , a family-run nursing home provider based in the southwest of England. Since founding the company in 2001, Geoffrey has overseen the development and management of four nursing homes—three of which have earned an “Outstanding” rating from the Care Quality Commission (CQC). Originally a solicitor, Geoffrey transitioned into the care sector after 25 years in law and the sale of his legal practice. His early experience in the industry was marked by...
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In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR speaks with Nichola Stefanou, Chief Executive Officer of (HMT), a charitable organisation that operates six care homes across the UK. Her professional journey began as a clinician, specifically a podiatrist, and has worked in the NHS, acute hospitals, housing with integrated clinical services, and care home management while remaining clinically registered to maintain a connection to frontline healthcare. Since joining HMT, Nichola has led a significant transformation of the organisation, aligning its mission with a...
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In this episode of the Care CEO Success Stories Podcast, Adam James of Springup PR speaks with David Poxton, Director of , a family-run group of care homes operating seven homes in Derbyshire. Representing the third generation of leadership in the business, David grew up in and around the homes, helping out during school holidays and learning the ropes in a hands-on environment and transitioned to full-time involvement in 2002. Under David’s leadership, Ashmere Derbyshire has prioritised quality, continuity, and personal connection in care. His decision to keep all homes within...
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In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR talks with Haris Khan, founder and CEO of which operates four care homes across the South and South West of England. His journey into care began in 2019, just three months before Covid-19 struck. Despite the challenges posed by the pandemic, he expanded from one to four homes within four years. Khan spent over a decade in banking, working both in Canada and London, gaining valuable experience but left the industry in 2015. His transition to entrepreneurship involved property development before...
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In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR with Helen Jones, CEO of , a care home provider "household model" of care. Originally from Australia, Helen began her career in 1998 after transitioning from a background in international rescue and national roadside assistance. Helen has held leadership positions with private providers, church and charitable groups, and community-owned organisations, overseeing 100 nursing homes, 20-30 retirement villages, and 55,000 home care clients. Drawing from her research and international travel,...
info_outlineIn this episode, of the Care CEO Success Stories podcast, host Adam James of Springup PR, interviews Larry Grady, Chief Executive of Purley Park Trust that supports adults with learning disabilities.
Larry shares insights from his extensive experience in social care, highlighting the critical difference between stated values and the behaviours that underpin them.
He emphasises that the real impact of care comes from personal interactions and the attitudes of staff rather than just the organisation's mission statement.
Larry discusses the significance of creating a culture where behaviours are continuously observed, learned from, and improved upon.
He advocates for direct engagement with staff to foster a sense of community and support.
Larry illustrates the necessity for open conversations and shared learning to enhance care quality by addressing the challenges faced in the care industry, particularly concerning staff morale and the need for continuous learning in an evolving environment.
Larry provides practical advice for care leaders on prioritising behaviours that align with values, emphasising that genuine care is not only about procedures but also about how staff connect with those they support, including:
Key Takeaways:
• Recognising the gap between stated values and actual behaviours in care organisations.
• Prioritising personal interactions in care delivery to enhance resident experiences.
• Fostering a culture of continuous learning and improvement through behaviour observation.
• Engaging directly with staff to build relationships and promote open communication.
• Addressing operational challenges by creating an environment of support and collaboration.
• Emphasising the importance of staff morale and well-being in delivering quality care.
• Learning from real-life situations to develop better practices in care delivery.
• Promoting a strategic approach to care management that aligns values with behaviours.
• Encouraging feedback from both staff and residents to inform care practices.
• Advocating for transparent communication within teams and with families to build trust.