95. Lead Magnets Are Not Dead: The Truth About What Still Works in 2025
Release Date: 04/29/2025
105. The Truth About Content Creation Burnout —And How to Fix It Fast
Go Get Great
Creating content shouldn’t take hours every single time you sit down to do it—but if it does, you’re not alone. In this week’s episode of Go Get Great, I’m breaking down three key reasons why creating content takes you longer than it should—and how to fix them so content creation finally feels easy. Whether you’re a small business owner, content creator, or service provider, your time is valuable. And I want you to stop wasting it trying to figure out what to post or wondering why your content isn’t converting. Here’s the truth: if you’re not clear on your messaging or what...
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104. My Fifth Birth Story: A Real Look at Labour, Delivery, and Postpartum Recovery
Go Get Great
Every birth story is different — and this one is mine. In this episode of Go Get Great, I’m taking you behind the scenes for the birth of baby #5. As a mom of five, I kind of have this whole labour and delivery thing down to a science. Every child and birth story is different but there are things you can do to make your birth experience easier. I share my tips for getting ready to meet baby and what to do after they're here. We’ll talk about what surprised me this time around, how my mindset has shifted with each baby, and what postpartum recovery really feels like — physically,...
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103. 2025 Baby Name Ideas: Our Top Picks for Baby #5
Go Get Great
Choosing a name for your little one is no small task, and in this episode, Gray and I are keeping it real as we brainstorm names for baby #5! From boy names that make us pause to girl names that had us swooning (and second-guessing), we’re sharing our favorites, runner-ups, and the top picks that have made it onto our shortlists. We also dive into some fun, unexpected inspiration, like street and city names that caught our eye. Whether you’re in the midst of naming a baby yourself or just love hearing the thought process behind baby name debates, this episode is packed with laughter,...
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Taking a Break
Go Get Great
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102. 10 Deep Couples Questions That Will Strengthen Your Relationship (We Answered Them All!)
Go Get Great
Ever wonder what your partner is really thinking—but in a fun, heart-centered, connection-building way? In this week’s episode of the Go Get Great podcast, I sat down with my husband for a real, raw, and sometimes hilarious chat where we asked each other a series of couples questions that went way beyond the surface. From questions to ask your man like “What do you love most about our life together?” to deeper conversations around communication, appreciation, and our dreams for the future—we covered it all. Whether you’re looking for couples questions fun enough for a cozy date...
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101. You’re One Decision Away from a Totally Different Life—Here’s Mine
Go Get Great
Have you ever stoped to think that you're were just one decision away from completely different life or business? Inspired by the powerful read One Decision Away by Amanda Wilson-Ciocci and serveral other Candian, female entreprenurs and co-authors, I’m sharing my 'one decision' moments. We’re talking about the big moments—the ones that feel risky, get questioned by others (hi, parents 👋), but deep downfeel right. From launching my first blog to quitting my 9–5 and growing Brittany Miller Socials, every pivotal move started with trusting one decision. And now? We’ve...
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100. ChatGPT Interviews Me – Reflecting on 100 Episodes of Go Get Great, Business Lessons & Growth
Go Get Great
I can’t believe we made it to episode 100 of the Go Get Great podcast! In true milestone fashion, we’re doing something totally different—and honestly, super fun. This week, you’re not just getting a behind-the-scenes look… you’re getting a ChatGPT interview with me! Yep, I handed the mic over to AI (kind of) and let ChatGPT prompt me with questions I might not have asked myself—everything from why I started the podcast to what I’ve learned, what’s surprised me the most, and how I’ve changed since episode one. We talk about: My original motivation for starting the podcast...
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99. Must-Have Gear for Stress-Free Travel with Kids: Hotel & Airbnb Tips to Save Your Sanity
Go Get Great
Traveling with kids is an adventure on its own—but when you're navigating hotel rooms, Airbnb stays, or even an extended stretch of motel living like our family has, you quickly learn what works… and what absolutely doesn’t. In this episode, I’m sharing our real-life experience as a family of 6 traveling with little ones (ages 5, 4, 2, and less than a year) and what we’ve learned from extended stays in motels and short-term rentals. From unexpected wins to total mom hacks that I figured out on the go to made our lives so much easier, this is the episode I wish existed before we...
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98. Instagram Insights Cheat-Sheet: 3 Engagement Metrics You MUST Track for Real Growth
Go Get Great
Your pouring your heart into Instagram but your follower count isn't growing... does that mean your content isn't actually working? Nope! Today I'm diving into the Instagram data that really matters. Because if you’re only looking at your follower count... you’re missing the bigger picture. I’m giving you a simplified Instagram insights explanation that helps you actually understand your numbers. We’re talking about the top 3 engagement metrics you should be watching right now if you want to see real Instagram growth organically—and spoiler: all of them are way more important than...
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97. The Real Story Behind Selling Our House
Go Get Great
This one’s personal. In this week’s episode of Go Get Great, I’m opening up about something we’ve been navigating behind the scenes—something I haven’t shared publicly until now. We sold our house. Not because we were upgrading. Not because we were relocating for a dream job or planning a big life change. We sold our home because we owed money—a lot more than we expected—and had to make a tough call. In this episode, I’m walking you through the full story: ✨ What led us to this point ✨ How a surprise government categorization left us with a hefty debt ✨ The decision to...
info_outlineYou’ve heard the whispers… “Lead magnets are dead.” But as an email marketing specialist who’s helped countless business owners grow their audience and sales—I’m here to say otherwise.
In this episode of the Go Get Great podcast, we’re breaking down the real reason your lead magnet might not be working—and how to fix it fast. Whether you're a seasoned lead magnet creator or just Googling “what are lead magnets” for the first time, this episode is packed with practical advice to help you generate leads that actually convert.
I’m sharing lead magnet examples that flopped and others that delivered major list growth—and what made the difference between the two. You’ll hear creative lead magnet ideas that go beyond the basic PDF download, get clarity on the true lead magnets meaning (hint: it’s not just about free content), and learn how to market your lead magnet like a pro so people actually see it… and want it.
We’ll also chat about how to scale a business using lead magnets, whether masterclasses or quick wins are better, and the mindset shift that made all the difference in my own list-building journey.
If you’ve been spinning your wheels trying to get traction with email marketing, this episode is your nudge to simplify your strategy, choose the right mail marketing tools, and create something that builds trust, not just downloads.
Hit play and let’s turn your next lead magnet into a list-building machine.
Go Get Great Episode 95 References
Lead Magnet Examples from Brittany Miller Socials:
Setup Your Instagram Bio for Sales Success Checklist https://www.brittanymillersocials.ca/instagram-bio-template
Ready, Set, Podcast! Launch Your Podcast with Confidence Checklist https://www.brittanymillersocials.ca/how-to-start-a-podcast-for-free
100+ ChatGPT Prompts for Sales Success https://www.brittanymillersocials.ca/chatgpt-prompts-for-social-media-marketing
Your Complete Email Setup Checklist https://www.brittanymillersocials.ca/email-marketing-checklist
Maximize Your Mobile: 9 Apps to Manage Social Media From Your Phone https://www.brittanymillersocials.ca/post/maximize-your-mobile-9-apps-you-need-to-manage-social-media-from-your-phone
Cracking the Code: ChatGPT for Social Media Success https://brittanymiller.thrivecart.com/chatgpt-for-social-media/
Grow Your Following Faster Masterclass https://www.brittanymillersocials.ca/great-instagram-profiles-for-businesses
Profile to Profit https://www.brittanymillersocials.ca/instagram-profile-bio-ideas
Come Say Hi!
https://www.instagram.com/brittanymillersocials/
https://www.brittanymillersocials.ca/
Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services
Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany
0:00 Intro
2:00 Lead magnet are not dead!
4:00 Lead magnet ideas for format that converts
5:10 Lead magnet examples of great messaging
7:40 Marketing your lead magnet to grow your email list
10:00 How to scale a business with lead magnets questions
13:00 Personal motivators from lead magnets
18:35 Are masterclasses more effective than lead magnets?
23:30 Lead magnet examples that failed
30:50 Wrap up