3 For 3 Mini: Week of November 30, 2020
3 For 3: Tips, Tales and Trends for Leaders
Release Date: 12/01/2020
3 For 3: Tips, Tales and Trends for Leaders
Episode 40: Defeating Behavioral Health & SUD Stigma through Smart Communication Tactics with Jessica Yeager of OhioGuidstone Combating stigma surrounding mental health and substance use disorder is one of the biggest challenges for those who work in the field. In this episode, Kurt Kleidon invites Jessica Yeager of OhioGuidstone to discuss how she is optimizing marketing communications to move the needle. Brought to you by .
info_outline Episode 39: Digital Marketing Strategies to Reach Younger Audiences with Brent Fisher of Pathways Financial Credit Union3 For 3: Tips, Tales and Trends for Leaders
Credit unions across the country are in a battle to maintain members and find their footing among the next generations. Our host Kurt Kleidon speaks with Brent Fisher of Pathways Financial Credit Union in Ohio to discuss the ways he is guiding the organization with groundbreaking and attention grabbing messaging on digital and social media platforms. Brought to you by .
info_outline Episode 38C: MAICON Takeaways and the State of AI for Marketing in 2024 (Part 3)3 For 3: Tips, Tales and Trends for Leaders
In the third and final episode on AI for marketing, we discuss how AI will impact search engine optimization, the element of personalization for marketing materials and the critical aspect of humans when generating content with AI. Brought to you by .
info_outline Episode 38B: MAICON Takeaways and the State of AI for Marketing in 2024 (Part 2)3 For 3: Tips, Tales and Trends for Leaders
In part two of this series on how AI is impacting the marketing landscape, we talk about the risk of not familiarizing yourself with AI, how to make the choice about engaging with AI, and what can and can’t be copyrighted from generative content. Brought to you by .
info_outline Episode 38A: MAICON Takeaways and the State of AI for Marketing in 2024 (Part 1)3 For 3: Tips, Tales and Trends for Leaders
Our host, Kurt Kleidon, attended the 2024 MAICON in Cleveland, Ohio, and is sharing some of the top takeaways from the conference. In this first part of a three-part series, he shares how AI is impacting marketing and the creation of content. He also gives listeners three AI tools they should be looking into. Brought to you by .
info_outline Episode 37: Pain Points & Solutions for Non-Profits in 2024 with Stacy Sufka of Gladegy Consulting3 For 3: Tips, Tales and Trends for Leaders
What are non-profits struggling with right now? Is your organization structured for success? Our host Kurt Kleidon speaks with Stacy Sufka of Gladegy Consulting to hear what organizational problems non-profits are facing and how they can solve them. Brought to you by .
info_outline Episode 36: Generational Use of Social Media3 For 3: Tips, Tales and Trends for Leaders
Kurt Kleidon is joined by three generations to talk about social media usage, trends and where social media is going in the future. Guests include graphic designer Taylor Smith, content manager Josh McCutcheon and creative director Tim Klinger. Brought to you by .
info_outline Episode 35: 15 Questions about AI for Marketing that You Should Know the Answers To3 For 3: Tips, Tales and Trends for Leaders
Kurt Kleidon is joined by content professional Josh McCutcheon and graphic designer Taylor Smith to talk about the biggest issues that AI is posing to the marketing industry.
info_outline Episode 34: Effective Marketing to Spanish-Speaking Audiences with Hugo Gomez of Abagados NOW and Gente NOW3 For 3: Tips, Tales and Trends for Leaders
How to you effectively market to audiences to whom English is not their native language? Can you rely on Google translate for your efforts? Host Kurt Kleidon talks to Hugo Gomez about how you can--and should--focus your marketing projects when targeting a Spanish-speaking audience.
info_outline Episode 33: Lessons Learned as a Content Creator with Josh McCutcheon3 For 3: Tips, Tales and Trends for Leaders
Host Kurt Kleidon speaks with social media content creator Josh McCutcheon about the lessons he has learned about how to approach content development and optimizing for different platforms.
info_outlineThis week, Matt and Kurt sit down to take a look back at the previous year, discuss trend predictions for content marketing in 2021, and Kurt gives his best prediction at what trending headlines will look like at the start of the new year.