#10: Pros and Cons: ChatGPT Deep Research Connectors Reviewed
Release Date: 06/17/2025
Accelerated Velocity
A couple weeks ago, Peter headed to INBOUND 2025–HubSpot’s annual conference and the biggest event in business development. Episode 19 of Accelerated Velocity, which we recorded during the tail end of INBOUND, covers all you need to know from the event–offering value not just to HubSpot users, but anyone who wants to keep up with the latest trends in AI and business development. 0:01 – Welcome from San Francisco 2:34 – HubSpot’s AI-Centered Updates 4:15 – Marketplace, Marketing Studio & Data Hub 6:32 – Events, Noise & the Human Connection 11:17 – AI Ethics,...
info_outlineAccelerated Velocity
Websites are seeing a 25% drop in referral traffic across the board, with AI search results to blame. This episode breaks down the negative impacts of Google’s AI Overview with updated tips on how to tackle these challenges. After, learn about context engineering and how you can use it effectively for beter results on GPT-5 and other LLMs. Stick around until the end for a totally irrelevant highlight on a thoroughly unsettling AI chatbot made for kids. Chapters: 01:00 – Google’s AI Overview & a 25% Drop in Referral Traffic 03:18 – The Future of SEO & “Search Everywhere...
info_outlineAccelerated Velocity
Recruiting leader Annemarie Penny wants people to reframe their thinking around AI–because technology doesn’t work without humans. Our first ever podcast guest shares where we are now and where we’re going when it comes to AI in recruiting, hiring, and career development. Listen for expert insights on navigating AI transformation, from building a “digital twin” to protect your professional identity to following a human-first approach to innovation. Penny is the CEO & founder of the Forbes-ranked recruiting firm . or find her pretty much anywhere else on the...
info_outlineAccelerated Velocity
As of July 2025, Instagram posts are now indexed by Google. Grace and Peter break down how brands should adjust their content strategy accordingly. Plus, a look at the other platforms showing up in search results, and signs that ChatGPT is sourcing answers from Google. The evidence is clear: social media, search engines, and LLMs are becoming increasingly intertwined. Listen to find out what this shift means and how to respond. Chapters: 01:36 – Instagram Posts Now Indexed by Google 03:49 – Why B2B Should Reconsider Instagram 05:25 – ChatGPT Might Be Using Google Snippets...
info_outlineAccelerated Velocity
Poor email performance isn’t just a content problem. An outdated contact list and bad sending strategy can tank your email results and put your sending domain at risk down the road. In this episode, Grace and Peter break down why ignoring your email deliverability is one of the most common (and costly) mistakes in marketing. They walk through a real-world case study showing why so many email campaigns result in low open rates. You’ll learn how to identify deliverability issues and improve results by validating and segmenting your email list. With this step-by-step approach, your...
info_outlineAccelerated Velocity
Businesses are finding that AI hallucinations can lead to disinformation about their services. One brand responded creatively when ChatGPT made up a feature they didn’t actually offer. From navigating AI mishaps to fielding PR disasters, Grace and Peter explore how unexpected business challenges can lead to growth opportunities. They also dive into the growing issue of scam job applications generated by AI, the difficulties businesses face with secure AI implementation, and the rising trend towards custom AI solutions. Chapters 00:00 – Welcome & Episode Overview 01:30 –...
info_outlineAccelerated Velocity
Want your brand to show up in AI search results on Google, ChatGPT, Gemini, and Claude? In this episode of Accelerated Velocity we share simple, hands-on search experiments you can run to test your current brand visibility across today’s top AI-powered discovery platforms. We’ll break down how to think like your customer at each stage of the buyer journey–awareness, consideration, and decision–and explore the types of searches people are making at each phase. You’ll learn how to identify visibility gaps and what kinds of content to create (think blogs, landing pages, and website...
info_outlineAccelerated Velocity
This episode takes a real-time look at how Google’s AI-powered search results have evolved over the past six months, especially when it comes to what’s being cited as a “trusted source.” Walk through live examples, compare industries, and learn how branded websites are starting to show up in citations where once only forums, industry directories, and other 3rd party pages lived. Plus, we’ll dig into the underused Forums filter in Google search–an overlooked but powerful way to uncover what communities are talking about when it comes to your industry. Chapters 00:00 –...
info_outlineAccelerated Velocity
A recent MIT study shows ChatGPT dulls our critical thinking skills over time. From maintaining high-quality campaigns to maintaining a creative mindset, Grace and Peter dive into the harms of AI overuse in business. Plus, a look at how NOT to use AI–and what to do instead. You’ll hear tips on how to avoid inaccurate or misleading information from LLMs, write better prompts, and achieve more accurate data analysis from tools like ChatGPT’s Deep Research. Chapters 01:01 – The MIT Study: AI and Critical Thinking 03:14 – Why Generic AI Content Fails 05:22 – Smart AI Use Starts...
info_outlineAccelerated Velocity
On Episode 10 of Accelerated Velocity, Grace and Peter demo ChatGPT’s Deep Research Connector tool, which allows integration with apps including HubSpot, Google Drive, GitHub, Outlook, and more. After trying out a sample prompt using the ChatGPT <> HubSpot integration, they determined that the tool offers value in specific use cases, but might not be the go-to solution for all aspects of your marketing strategy–at least not yet. The takeaway: leveraging AI for your marketing relies on choosing the right tools, checking for sources and accuracy, and maintaining a single source of...
info_outlineOn Episode 10 of Accelerated Velocity, Grace and Peter demo ChatGPT’s Deep Research Connector tool, which allows integration with apps including HubSpot, Google Drive, GitHub, Outlook, and more. After trying out a sample prompt using the ChatGPT <> HubSpot integration, they determined that the tool offers value in specific use cases, but might not be the go-to solution for all aspects of your marketing strategy–at least not yet.
The takeaway: leveraging AI for your marketing relies on choosing the right tools, checking for sources and accuracy, and maintaining a single source of truth. Listen for a rundown on how to protect your data on ChatGPT, how to leverage Deep Research, and what NOT to use it for (at least not yet).
Try HubSpot’s ChatGPT Deep Research Prompts
Chapters:
00:00 - Intro
01:23 - ChatGPT’s Deep Research Connectors
02:07 - Data Privacy Caution
02:40 - Testing ChatGPT <> HubSpot Connector
05:48 - Inaccuracies on ChatGPT
06:30 - Why ChatGPT Misses The Mark On Email Marketing Trends
11:45 - LLMs vs. AI Agents & Integrations
13:09 - Maintaining A Single Source of Truth
14:30 - Call for Input: What Do You Want to Hear Next Time?
15:20 - Outro