Avoid the Holiday Sales Flop Prepare Your Business Now
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Release Date: 09/17/2025
Why Your Podcast Guesting Strategy Isn't Converting Listeners into Paying Clients
Podcast Story-Selling | Grow Your Podcast. Create Profit.
GRAB A Are you showing up on podcasts, sharing valuable content, and still wondering why your guest appearances aren't converting into clients? You're not alone. Most entrepreneurs approach podcast guesting like a performance or transaction, and that's exactly why it's not working. Let explore the real reason your guesting strategy might be falling flat and how to shift from visibility-focused appearances to connection-driven conversations that actually build your business. Here's what most people get wrong: they think podcast guesting is purely about exposure. While reach...
info_outline
Why Download Numbers Don't Equal Revenue (and What Actually Does)
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Why Download Numbers Don't Equal Revenue The truth that no one wants to tell you? I've seen podcasters with thousands of downloads per episode struggle to convert listeners into clients, while others with modest audiences generate consistent income and referrals. The difference isn't quality or consistency... it's connection. When you shift from "How do I get more people?" to "How can I help you?", everything changes. Your listeners stop being strangers and start becoming advocates, collaborators, and clients who think of you when opportunities arise. Community gives your work context and...
info_outline
The Real Reason You Hate Selling (And How Your Story Changes Everything)
Podcast Story-Selling | Grow Your Podcast. Create Profit.
GRAB YOUR Are you deeply uncomfortable with selling, even though you believe wholeheartedly in your work? You're not alone. Most heart-centered entrepreneurs struggle with sales because somewhere along the way, it started feeling manipulative and disconnected from who you really are. But what if I told you the problem isn't that you're bad at selling? The real issue is that you were taught to sell without connection. And your story? That's the bridge that changes everything. Your 15-Minute Story-to-Offer ACTION STEP OF THE WEEK: Set a timer and write one human sentence that connects...
info_outline
The 3-Part Story Framework That Builds Trust and Drives Sales
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Are you tired of sharing your story only to feel completely drained, re-traumatized, and wondering if you've overshared? You're not alone. Many heart-centered entrepreneurs struggle with the balance between vulnerability and protection when it comes to storytelling in their content. Here's the truth nobody tells you: Your audience doesn't want your whole story they want the moment that changed everything. In this episode, I'm breaking down the exact framework for sharing your story in a way that: Hooks your listeners without draining your energy Builds deep trust and connection without...
info_outline
The Moment That Makes Your Audience Stop Scrolling and Start Buying
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Are you sitting on a story that could transform your podcast and business, but you're afraid to share it? You know the one - that defining moment that shaped who you are today. The problem isn't that your story is too big or too messy. The problem is you're trying to tell the whole thing when what your audience really needs is just one powerful sentence buried deep inside it. In this episode, we're exploring why your message isn't landing and how the right story fragment can create instant connection, trust, and sales. It's time to stop trauma dumping and start story selling. The Difference...
info_outline
Use Your Personal Story to Stand Out in an AI-Saturated World
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Are you terrified that AI is going to replace you and make your podcast obsolete? I get it, that fear has kept me awake at night too. But here's what I've discovered after years of watching this technology evolve: AI can't steal the one thing that truly matters most. Your story. Your lived experiences. Your authentic voice. Welcome to the rebrand of this show, we're shifting from Beyond the Downloads to Podcast Storytelling because the landscape has changed, and it's time we talked about what really separates you from the machines. Here's the truth, Your audience isn't following you...
info_outline
Why Your Podcast Isn't Converting Into Paying Customers
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Are you creating valuable content that somehow isn't converting listeners into clients? You're pouring your heart into every episode, sharing incredible insights, but something's missing. Here's the truth: you don't need better content: You need to get better at storytelling. Your story is the bridge between your podcast and your profit, between your voice and their trust, between someone listening and someone buying. If your amazing content isn't converting, it's not because you lack value. You're incredibly valuable! It's because you're not being felt. The...
info_outline
The Listener Feedback That Converts Better Than Viral Content
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Are you tired of feeling like you're talking to yourself through your microphone? Your podcast might be getting downloads, but if it feels like a lonely monologue instead of building real connections, you're missing the most powerful part of podcasting: community building. In this episode, we're tackling the harsh reality that most podcasters are creating content machines instead of conversation starters. You're pushing out episode after episode, hoping someone will engage, but you're not creating the space for real human connection to happen. The problem isn't your download...
info_outline
The SEO Truth That Grew My Podcast by 20 Percent
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Are you frustrated that your amazing podcast content isn't reaching the right people? You're creating incredible episodes, but your ideal listeners can't seem to find you. Here's the truth: you don't have a visibility problem, you have a structure problem. I'm tackling the reality that no amount of social media hustling, quote graphics, or repurposing will fix your discoverability issues if people can't actually search for and find your show. It's time to face that scary word: SEO. As creatives, we love those cute, clever podcast names and episode titles. But here's what's happening: while...
info_outline
Grow Your Business With a Solid Podcast Strategy
Podcast Story-Selling | Grow Your Podcast. Create Profit.
Are you part of the elite 13% of podcasters still going strong? Congratulations on not fading away! But here's the burning question: Is your podcast actually growing your business? If you're nodding your head "no," it's time to take a hard look at your podcast's foundation. In this episode, we're diving deep into the often-overlooked aspects of podcasting that can make or break your success. As someone who's been there - with hundreds of episodes under my belt and still feeling invisible - I understand the frustration of putting in the work without seeing the results. Your 5-Point Podcast...
info_outlineAre you tired of watching your holiday sales fizzle out before they even begin? As a podcaster and business owner, you know the struggle of trying to make the most of the fourth quarter buying season. But the real key to success isn’t a last-minute scramble, it is the way you prepare and strategize ahead of time.
In this episode, we’re tackling the three biggest reasons holiday sales often fall flat and, more importantly, how you can start turning things around right now. It is time to shift your mindset and approach so you can create a powerful end-of-year push for your business.
First, we’ll dive into why your sales might feel invisible. Too many entrepreneurs create valuable content without ever connecting it to their offers. I’ll show you how to align your content with your sales strategy, break out of the belief that people are not buying during the holidays, and make sure your offers actually show up where your audience can see them.
Next, we’ll look at the problem of disappearing content. If you’ve been relying on short-lived social posts to do the heavy lifting, you’re missing the opportunity to build long-term visibility. You’ll learn why evergreen content is essential, how to use your podcast and YouTube channel for lasting impact, and how to create assets that keep generating leads and sales well beyond the holiday season.
Finally, we’ll cover the danger of waiting too long. If you don’t start priming your audience until November, you are already behind. We’ll explore the psychology of building trust and anticipation early, and I’ll give you practical ways to map out a content strategy that naturally leads into your big holiday offer.
By the end of this episode, you’ll know exactly how to prepare for a holiday season that doesn’t just get by but actually thrives.
Your Action Steps
Ready to take action? Here's what you can do right now:
1. Connect one piece of content directly to your offer
2. Publish a long-form piece of content about your offer
3. Share a behind-the-scenes warmup of your holiday plans
Don't miss next week's episode, where we'll dive into a step-by-step warmup for October, showing you exactly what to post, where to post it, and how to create all the content you need without burning out.
Remember, the holiday season is a prime time for people to invest in themselves and their businesses. By starting your preparation now, you're setting yourself up for a successful and profitable end to the year. Are you ready to make this your best holiday sales season yet?
Take Your Strategy to the Next Level
If you're excited to dive deeper, I invite you to check out my CPR (Clarity, Purpose, Revenue) Audit. This personalized strategy session will help you:
- Align your guest strategy with your business goals
- Create a 30-day action plan
- Develop compelling guest pitches
SIGN UP HERE: http://podcastcpr.com/
Ready to turn your podcast into a relationship-building powerhouse?
Let's make it happen!
Let's CONNECT