40: How he sold his company at 22, in under 18 months - Kieran O’Brien
BAD Marketing Podcast with Eddie Maalouf
Release Date: 06/15/2023
BAD Marketing Podcast with Eddie Maalouf
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Omer Bloch and Esteban Andrade (Founders of Remote Latinos) join us in this episode to share their amazing journey from the agency world to creating a successful business. Find out how Remote Latinos became the top choice for hiring great remote talent from Latin America. In this episode, Omer and Esteban talk about the challenges they faced, the smart hiring strategies they use, and the HUGE benefits of hiring remote workers from Latin America. They also share how they keep their remote teams motivated and performing well, which is a key factor of making sure your remote team is stable....
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Edward Collins (Founding Partner & Wealth Advisor of Collins Lambert, LLC) joins us to share his journey from government work to becoming a successful entrepreneur, teaching everyone about financial literacy. In this discussion, Edward talks about the importance of understanding the tax code and using strategies like home office deductions and the Augusta rule to save money. These two things are just the beginning of the sauce Edward drops on this podcast. Edward also delves into what it takes to qualify as a real estate professional and the benefits of things like cost segregation and...
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Paul Daley (Former CEO @ Educate) joins us to share his compelling journey from agency owner to CEO of Iman Ghazi's 8-figure business. In this candid discussion, Paul opens up about the highs and lows of his career, including the tough lessons learned from running and selling his first agency. He highlights the critical importance of company culture and the impact of financial focus on business sustainability. Paul also offers insights into his role in shaping a successful team and driving profitability over mere revenue growth. His story is not just about overcoming business challenges...
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Tyler Smith (CGO @ Timeline) is a visionary in the ecom and digital marketing industry. In this episode, Tyler shares his journey from his early days in corporate sales to becoming a leading figure in online retail management. He discusses the challenges and successes of expanding services to major platforms like Amazon and managing high-impact Facebook ad campaigns. Tyler reveals his approach to building strong partnerships, securing multi-million dollar investments, and how his strategies propel business growth. He also emphasizes the importance of brand longevity and adapting to...
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We're back with the THIRD episode of Eddie's brother, Arab, the fearless YouTuber who dives headfirst into the world's riskiest places to bring back stories that blow your mind. Arab's not your typical traveler; he's out there making friends with people in dangerous slums and even spending days with the Mexican cartel. His adventures are wild, but getting them on YouTube? That's a whole other story, thanks to all the rules about what you can and can't show. In this episode, Arab deep dives on how he turns his adrenaline-pumping experiences into viral videos that millions watch. We talk about...
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Zach Schubert (Founder of Agency Domain) is a trailblazer in the SEO and e-commerce world. As the co-founder of Qera Marketing, Zach shares his unconventional journey into the realm of digital marketing and agency ownership. From his initial reluctance to work directly with clients to his innovative approach of leveraging freelance talent, Zach's story is one of creativity, adaptability, and strategic foresight. Diving deep into the intricacies of SEO for e-commerce, Zach offers invaluable insights into the challenges and opportunities presented by the evolving landscape of digital marketing....
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Jared Curry and Matt Shields, the young minds behind Estate AI, share their inspiring story from navigating early challenges in the marketing world to establishing a powerhouse agency. Their journey from newcomers to achieving significant monthly revenue showcases the blend of bold strategy and innovative thinking essential for success in today's digital landscape. In this episode, we explore how Jared and Matt harnessed the power of effective content, strategic risk-taking, and visionary leadership to catapult Estate AI into a leading position. As both Jared and Matt present their...
info_outlineBAD Marketing Podcast with Eddie Maalouf
Joel Kaplan (CEO, Agency Lab) shares his journey from facing tough times creating content to hitting it big with viral hits, which led him to take charge at Agency Lab. Known for turning smart ideas into big online trends, Joel's move from making content on his own to becoming a key player in online marketing shows just how much you can achieve with the right content and a never-give-up attitude. Having become a pro at making content that everyone talks about, Joel now uses his skills to push Agency Lab to the forefront, creating new wins for their clients. In this talk, we get into Joel's...
info_outlineKieran O’Brien (Founder, MediaKits & ShopGenie) talks about his journey in the auto repair industry, successful approaches to fundraising, and invaluable lessons learned from his experiences in selling his companies.
He started his first company at 16 and has since sold MediaKits, a consumer SaaS platform for influencers and personalities. Now, he has found a new venture and launched a platform named ShopGenie.io, a brand new platform focused on data analytics for the automotive industry. Kieran's vision is to build a massive long-term business and create a platform that changes the face of the industry.
Kieran is passionate about cars and marketing and has always tried to combine these two passions in his businesses. At one point, he was the top competitor with 4Media’s Auto Marketing Team in the space. Since then, he has become great friends with Eddie and the rest of the 4Media team.
FOLLOW KIERAN:
Website: https://www.kieranobrien.com
Instagram: https://www.instagram.com/kieranobrien/?hl=en
LinkedIn: https://www.linkedin.com/in/kieran-o-2522a9125/
Facebook: https://www.facebook.com/kieranobrienofficial
YouTube: https://www.youtube.com/c/KieranOBrien1
Kieran’s New Business: https://www.shopgenie.io/
TIMESTAMPS:
00:00 - Introduction
00:59 - Success in the automotive marketing space
03:07 - Selling his companies
04:25 - The inevitability of Mediakits.com's acquisition
09:03 - Kieran's new venture
12:29 - Fundraising
13:13 - The importance of smart money versus dumb money
15:22 - Investors need to ride or die with the business
19:59 - ShopGenie
24:29 - The success of Shop Accelerator
27:24 - Leaving Shop Accelerator
31:57 - Building proprietary AI tools and revolutionizing the auto repair industry
32:58 - Kieran's long-term plan for ShopGenie
35:00 - The importance of identifying opportunities and taking action
38:08 - Building something impactful versus building something quickly to flip
41:27 - Financial discipline and leadership
42:24 - The value of having a corporate background
43:00 - The LifeTime Fitness gang!
44:49 - The importance of seeking out mentors
48:52 - Kieran’s Fortune Cookie Advice
50:57 - Outro
FOLLOW 4MEDIA:
Main YouTube Channel: https://www.youtube.com/4mediamarketing
Clips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQ
Website: https://4media.marketing/
Join Our Team: https://4media.marketing/jobs
Instagram: https://www.instagram.com/4media.marketing/
TikTok: https://www.tiktok.com/@4media.marketing?
EDDIE
Instagram: https://instagram.com/eddiemaalouf
Twitter: https://twitter.com/imakegreatads
Marketing Course: https://www.brilliantmarketers.com/
ANDREW
Instagram: https://instagram.com/andrew_deitsch
Website: https://andrewdeitsch.com
YouTube: https://www.youtube.com/andrewdeitsch
Andrew’s Other Podcast: https://www.andrewdeitsch.com/podcast