52: From Zero to Viral: The Million Views Masterclass - Joel Kaplan
BAD Marketing Podcast with Eddie Maalouf
Release Date: 02/07/2024
62: How He Went from Navy Officer to Millionaire - Douglas James
BAD Marketing Podcast with Eddie Maalouf
Doug (Founder, LeadFi) shares his transformative journey from dedicated Navy officer to innovative marketing entrepreneur. Starting with nothing but determination, Doug built his business by implementing unconventional client acquisition strategies while still on active duty—from collecting business cards at local coffee shops to cold emailing prospects during lunch breaks. Despite facing resistance from military leadership, his side hustle quickly outpaced his Navy salary, eventually generating six figures monthly. Doug's story exemplifies how military discipline and service-oriented...
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61: Rebuilding After Shutting Down a $40M Business - Colin Wayne
BAD Marketing Podcast with Eddie Maalouf
Colin Wayne (CEO @ Wayne Enterprises Inc) joins us in this special episode hosted by Ashton Shanks, where we dive deep into his journey from being a fitness model to CEO of one of Alabama's fastest-growing companies. In this episode, Colin shares how he leveraged social media to build a multi-million dollar brand, the challenges of transitioning from influencer to entrepreneur, and the importance of maintaining inner peace while scaling a business. Colin opens up about his origin story, the early days of Redline Steel, and how he grew his company from a small operation to a manufacturing giant...
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60: 9-Figure E-Commerce Empire - Steve Tan
BAD Marketing Podcast with Eddie Maalouf
Steve Tan (CEO @ Capital Club) joins us and shares his incredible journey in the digital marketing and e-commerce world. Steve has achieved hundreds of millions of dollars in online sales and tens of millions in cryptocurrency. He now runs Capital Club, one of the highest-level entrepreneur and business owner communities globally, with Luke Belmar. In this episode, Steve discusses his upbringing in Singapore, overcoming any and all challenges, and his initial passion for online gaming. He also dives into his experiences with various business ventures, the importance of diversifying income...
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59: How to Hire A-Players Overseas for 7X CHEAPER than Americans - Omer & Esteban
BAD Marketing Podcast with Eddie Maalouf
Omer Bloch and Esteban Andrade (Founders of Remote Latinos) join us in this episode to share their amazing journey from the agency world to creating a successful business. Find out how Remote Latinos became the top choice for hiring great remote talent from Latin America. In this episode, Omer and Esteban talk about the challenges they faced, the smart hiring strategies they use, and the HUGE benefits of hiring remote workers from Latin America. They also share how they keep their remote teams motivated and performing well, which is a key factor of making sure your remote team is stable....
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58: How To Pay Less Taxes: What The IRS Doesn't Want You To Know - Edward Collins
BAD Marketing Podcast with Eddie Maalouf
Edward Collins (Founding Partner & Wealth Advisor of Collins Lambert, LLC) joins us to share his journey from government work to becoming a successful entrepreneur, teaching everyone about financial literacy. In this discussion, Edward talks about the importance of understanding the tax code and using strategies like home office deductions and the Augusta rule to save money. These two things are just the beginning of the sauce Edward drops on this podcast. Edward also delves into what it takes to qualify as a real estate professional and the benefits of things like cost segregation and...
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57: Behind The Scenes Of Iman Ghadzi's 8-Figure Business - Paul Daley
BAD Marketing Podcast with Eddie Maalouf
Paul Daley (Former CEO @ Educate) joins us to share his compelling journey from agency owner to CEO of Iman Ghazi's 8-figure business. In this candid discussion, Paul opens up about the highs and lows of his career, including the tough lessons learned from running and selling his first agency. He highlights the critical importance of company culture and the impact of financial focus on business sustainability. Paul also offers insights into his role in shaping a successful team and driving profitability over mere revenue growth. His story is not just about overcoming business challenges...
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56: How Billion Dollar Brands Think About Marketing - Tyler Smith
BAD Marketing Podcast with Eddie Maalouf
Tyler Smith (CGO @ Timeline) is a visionary in the ecom and digital marketing industry. In this episode, Tyler shares his journey from his early days in corporate sales to becoming a leading figure in online retail management. He discusses the challenges and successes of expanding services to major platforms like Amazon and managing high-impact Facebook ad campaigns. Tyler reveals his approach to building strong partnerships, securing multi-million dollar investments, and how his strategies propel business growth. He also emphasizes the importance of brand longevity and adapting to...
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55: From Slums to Cartel Lands: Transforming Risk into Views - Arab
BAD Marketing Podcast with Eddie Maalouf
We're back with the THIRD episode of Eddie's brother, Arab, the fearless YouTuber who dives headfirst into the world's riskiest places to bring back stories that blow your mind. Arab's not your typical traveler; he's out there making friends with people in dangerous slums and even spending days with the Mexican cartel. His adventures are wild, but getting them on YouTube? That's a whole other story, thanks to all the rules about what you can and can't show. In this episode, Arab deep dives on how he turns his adrenaline-pumping experiences into viral videos that millions watch. We talk about...
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54: How He Made MILLIONS From Freelancer to Agency Owner - Zach Schubert
BAD Marketing Podcast with Eddie Maalouf
Zach Schubert (Founder of Agency Domain) is a trailblazer in the SEO and e-commerce world. As the co-founder of Qera Marketing, Zach shares his unconventional journey into the realm of digital marketing and agency ownership. From his initial reluctance to work directly with clients to his innovative approach of leveraging freelance talent, Zach's story is one of creativity, adaptability, and strategic foresight. Diving deep into the intricacies of SEO for e-commerce, Zach offers invaluable insights into the challenges and opportunities presented by the evolving landscape of digital marketing....
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53: Running a 7-Figure Agency at Age 22 - Jared Curry & Matt Shields
BAD Marketing Podcast with Eddie Maalouf
Jared Curry and Matt Shields, the young minds behind Estate AI, share their inspiring story from navigating early challenges in the marketing world to establishing a powerhouse agency. Their journey from newcomers to achieving significant monthly revenue showcases the blend of bold strategy and innovative thinking essential for success in today's digital landscape. In this episode, we explore how Jared and Matt harnessed the power of effective content, strategic risk-taking, and visionary leadership to catapult Estate AI into a leading position. As both Jared and Matt present their...
info_outlineJoel Kaplan (CEO, Agency Lab) shares his journey from facing tough times creating content to hitting it big with viral hits, which led him to take charge at Agency Lab. Known for turning smart ideas into big online trends, Joel's move from making content on his own to becoming a key player in online marketing shows just how much you can achieve with the right content and a never-give-up attitude.
Having become a pro at making content that everyone talks about, Joel now uses his skills to push Agency Lab to the forefront, creating new wins for their clients. In this talk, we get into Joel's path to becoming well-known online, the smart moves behind his ability to create hit content, and why he decided to lead Agency Lab. Join us to get the lowdown on making it big with content in today's digital world, straight from Joel Kaplan.
FOLLOW JOEL:
YouTube: https://www.youtube.com/@officialjoelkaplan
Instagram: https://www.instagram.com/officialjoelkaplan
TikTok: https://www.tiktok.com/@officialjoelkaplan
Agency Lab Instagram: https://www.instagram.com/agencylab.io
TIMESTAMPS:
1:56 - Intro + their relationship
4:44 - Joel hitting $1M a month, imposter syndrome
5:50 - Content is VALUABLE
8:05 - Turning off ads to create content.
10:33 - "I was really bad at content..."
12:00 - How much do you focus on content?
14:27 - Where you should start when creating content.
21:10 - Purchasing power of social media followers.
25:09 - Character matters. Do you WANT to go viral?
31:03 - How to tap into your emotions for content.
33:40 - Followers = "Virtual Network"
36:12 - How to stand out when making content.
40:55 - "One of my biggest regrets..."
41:25 - What IS content?
44:44 - The more you give, the more your brand grows.
46:26 - Driving vs. Converting in content.
51:20 - Different directions when making content.
53:47 - Here is why you should make a podcast.
56:52 - What is Joel doing in the next 12 months?
1:03:11 - Harder to get coaches as you scale.
1:04:52 - All of Joel's courses are free! + Outro
We rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.com
FOLLOW BAD Marketing:
Main YouTube Channel: https://www.youtube.com/@BAD.Marketing
Clips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQ
Website: https://www.badmarketing.com/
Join Our Team: https://4media.breezy.hr/
Instagram: https://www.instagram.com/badmarketing
TikTok: https://www.tiktok.com/@4media.marketing
EDDIE
Instagram: https://instagram.com/eddiemaalouf
Twitter: https://twitter.com/iMakeBADAds
Marketing Course: https://www.brilliantmarketers.com/