The Reputation Game: Building Trust When Every Move Matters
Release Date: 09/09/2025
Turning Pressure into Performance: The 8% System
Leadership Beyond Borders
Pressure is everywhere—but does it really make us perform better? Most of us believe it does, yet research shows that pressure often disrupts our best work. In this episode, we’re breaking down why that happens, the common traps individuals and teams fall into, and three powerful truths about pressure that can change how you perform. We’ll also explore the 8% System—a research-backed approach built on high connection and high courage. Designed to help teams and individuals thrive under pressure, make better decisions, and achieve real results, this system has been...
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The End of Search as We Know It: AI’s 2026 Revolution
Leadership Beyond Borders
As we move into 2026, the way people search and interact with brands is rapidly changing. AI is shifting discovery from traditional search toward personalized, context-aware experiences, and even the interfaces we use are evolving into agent-driven tools that act on our behalf. In this interview we explore what these changes mean for businesses and how they can prepare for a year where search, ranking, and customer experience will look very different than they do today with one of the worlds experts in search and data. About the Guest Christian J. Ward is Executive Vice President and...
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The Business of Nature: Lessons from Ecosystems
Leadership Beyond Borders
Welcome to the show. Have you ever thought about the similarities between nature and business. Well to be honest until I read the book of todays’ guest I never did. So today we’re going to look at this. We will explore how nature can be one of our greatest teachers in business and leadership. We’ll look at what ecosystems can teach us about collaboration, competition, and change—and how these lessons can help organizations not just survive, but truly thrive. About the Guest Ines Garcia is an organizational coach and the Founder and CEO of Get Agile. She is the...
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From Survival to Strategy: Cracking the Glass Ceiling Without Apologies
Leadership Beyond Borders
Today’s conversation is with Karolina Pelc — entrepreneur, former casino dealer, and author of Her Play. Her story is not a story about shortcuts or formulas, but about risk, resilience, and the invisible moments that shape who we become. From the casino floors of post-communist Europe to building and exiting a global tech company, Karolina’s journey challenges how we think about luck, ambition, and belonging. This is a conversation about how life is really played. About the Guest Again, Karolina Pelc is the author of Her Play: Making Your Own Luck, available via the following links...
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Tech That Scales: Digital Tools Powering Small Business Growth
Leadership Beyond Borders
In today’s episode, we turn our focus to small businesses, technology, and the evolving role of digital tools in helping companies grow and stay competitive. We’ll be talking about how technology can balance automation with human connection, and how agencies and organizations can better serve small businesses in a rapidly changing digital landscape. About the Guest Rachel is Vice President of Brand & Product Marketing at vcita, where she helps companies serving small businesses turn technology into practical, human-centered tools that owners actually use and trust. Her...
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The End of Search as We Know It: AI’s 2026 Revolution
Leadership Beyond Borders
As we move into 2026, the way people search and interact with brands is rapidly changing. AI is shifting discovery from traditional search toward personalized, context-aware experiences, and even the interfaces we use are evolving into agent-driven tools that act on our behalf. In this interview we explore what these changes mean for businesses and how they can prepare for a year where search, ranking, and customer experience will look very different than they do today with one of the worlds experts in search and data. About the Guest Christian J. Ward is Executive Vice President and...
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The Accessible Web: AI, Compliance, and the Future of SMB Digital Presence
Leadership Beyond Borders
AI is rapidly transforming how small and medium-sized businesses show up online, raising new expectations for accessibility, compliance, and inclusive digital experiences. As regulations tighten—especially across the EU—AI is becoming essential in helping businesses ensure their websites are usable for all customers. In this episode our conversation explores how AI is reshaping digital discovery, accessibility standards, and the role of web providers in supporting SMBs as they build fully compliant and inclusive online presences. About the Guest Shawn Davis is a content marketing...
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A CMO’s View of the AI Era: Rebuilding Marketing for an Intelligent Future
Leadership Beyond Borders
Artificial intelligence is reshaping marketing at a speed and scale unlike any transformation before it. From the perspective of a seasoned CMO, AI is not just another tool—it is a structural shift redefining how customer journeys are built, how teams operate, and how brands compete. What once relied on manual execution and intuition is rapidly moving toward real-time intelligence, automated workflows, and new forms of creativity. This episode explores how a seasoned CMO sees these changes are unfolding, what they mean for the marketing workforce and operations, and how organizations can...
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Generative AI: Innovating Industries Worldwide
Leadership Beyond Borders
In this podcast episode, we explore the fascinating world of generative AI and its revolutionary impact across various industries. Generative AI, powered by advanced algorithms and neural networks, is impacting almost everything we do or experience. From generating realistic images and music compositions to assisting in medical research and architectural design, generative AI is transforming the way we innovate, create, and interact with technology. In this episode we are going to hear from an AI expert about what AI can do and the real-life implications it is having, as well as the ethical...
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Revolutionizing Leadership in the Cloud Era
Leadership Beyond Borders
The adoption of cloud services has significantly impacted today's leadership as cloud computing has changed how organizations conduct business operations, communicate, and collaborate. The maturity of an organization to adopt cloud and transformational solutions commonly depends on the leadership style and the full support of C-level executives, directors, and senior leaders. Adopting cloud computing can accelerate IT modernization, and business leaders must seriously evaluate the technology that can help them accelerate the required transformation. But it also means that to...
info_outlineIn today’s fast-moving world, a single tweet, headline, or misstep can transform how the world perceives your company and brand. Reputation has never been more fragile—or more powerful. In this episode, we sit down with two leading experts to explore how organizations can navigate this high-stakes environment.
We dive into the strategies companies need to not only protect their image but also to build lasting trust with their customers, employees, and stakeholders. From handling crises with transparency to shaping narratives that resonate, we’ll uncover what it really takes to stay ahead in an era where reputation is everything.
Whether you’re a business leader, communicator, or simply curious about the forces shaping modern brands, this conversation will give you insights into why reputation isn’t just an asset—it’s the foundation of long-term success
About the Guest
Guests in this podcast are Soctt Brandley and DJ Sprague.
Scott and DJ are reputation management experts, podcasters, bloggers, and co-authors of Reputation King, How to become the most trusted online brand in your industry, available on Amazon.
Brandley and Sprague lead Shopper Approved, helping ecommerce brands boost traffic and conversions by collecting and syndicating customer reviews.
Combining marketing with behavioral science, they develop tools that amplify trust and performance. As keynote speakers, they’ve shared the stage with top leaders and collaborated with Dr. Robert Cialdini, renowned author of Influence.
Guest social media
- Website: www.shopperapproved.com
- LinkedIn: https://www.linkedin.com/company/shopperapproved/
- YouTube: https://www.youtube.com/c/ShopperApproved
Host social media
- Website: www.siinda.org
- LinkedIn: https://www.linkedin.com/in/kimberli-lewis-7a34053/?ppe=1
- Facebook: https://www.facebook.com/groups/321914342101473/
https://www.facebook.com/followsiinda/