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🎙️ “The Human Behavior Hacker: Susan Ibitz Hidden Agendas, and the Truth We Don’t Want Seen”

The Dov Baron Show

Release Date: 12/07/2025

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🎙️ “The Human Behavior Hacker: Susan Ibitz on Pattern Recognition, Hidden Agendas, and the Truth We Don’t Want Seen”


🔥 What if someone could see the parts of you that you’ve spent years polishing, managing, or hiding… in less than 30 seconds?


📘 Description 

Most leaders believe they can read a room.
Most believe their success sharpened their instincts.
Most believe they can spot the liar, the manipulator, or the hidden agenda.
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That confidence is often the most dangerous delusion in the room.

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Today’s guest doesn’t just read people, she sees through them.

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Susan Ibitz, known globally as “The Human Behavior Hacker,” is a former political influence consultant, profiler, and civilian hostage negotiator. She is the author of Irrational Humans and founder of the Human Behavior Lab, where she teaches others to decode patterns most people will never notice.

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But what makes her truly unsettling to leaders is this:
She didn’t learn to read humans from textbooks. She learned to survive.

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Her dyslexia and Asperger’s didn’t hold her back; they rewired her into a world-class pattern recognizer who can see emotional seams and identity fractures long before her clients feel them.

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In this gripping conversation, Susan and Dov tear down the myths of communication, curiosity, and “reading people.” They expose why most leaders are blind to their own filters, how first impressions have nothing to do with you, and why ambivalent people are the most dangerous ones in the room.

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And somewhere in the middle of this… you’ll hear something you’ve never heard on a leadership podcast:

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A master profiler explaining why she genuinely doesn’t like people…(well a certain kind of people)

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This episode will rewire the way you see communication, power, and the emotional logic driving every room you walk into.


🔥 In This Episode

  • Why leaders massively overestimate their ability to read people

  • The number one mistake everyone makes about human behavior

  • Why communication fails even when you think you’re being clear

  • The danger of ambivalent people and hidden agendas

  • How dyslexia and Asperger’s became a superpower in Susan’s work

  • Why first impressions aren’t personal and never were

  • How curiosity, not technique, reveals the emotional truth

  • What trauma teaches you about morphing and mirroring

  • Why most “experts” don’t know what they’re talking about

  • How to ask questions that evoke genuine emotion instead of rehearsed answers


👤 About Susan Ibitz

Susan Ibitz is a former political influence consultant, profiler, and civilian hostage negotiator. She is the author and researcher behind Irrational Humans and founder of the Human Behavior Lab. Her specialty is decoding deception, patterns, and human behavior in high-pressure environments from sales to politics to crisis negotiation.


💥 Listen If You’ve Ever…

  • Felt like you’re missing the hidden dynamics in the rooms you lead

  • Wanted to improve your communication but didn’t know where to start

  • Suspected people weren’t telling you the truth, including yourself

  • Wanted a deeper understanding of how irrational humans really are

  • Been told you’re “too intense,” “too perceptive,” or “too much”

  • Wondered why certain people trigger you instantly

  • Wanted the real tools—not the myths—to read people accurately

 


 

🔗 Connect with Susan Ibitz

Website: https://susanibitz.com
YouTube: Human Behavior Lab

Blog: Irrational Humans
LinkedIn: Susan Ibitz


💭 Before You Hit Play

Ask yourself:
What part of my identity am I protecting so fiercely that I can’t see the truth right in front of me?


 

#SusanIbitz #TheDovBaronShow #HumanBehavior #EmotionalSourceCode #LeadershipPsychology #TraumaPatterns #BehavioralScience #SelfAwareness #EliteThinkers #PatternRecognition #IdentityWork #PsychologicalSafety #HighPerformanceLeadership #DecisionMaking #ReadingPeople #InfluenceWithoutManipulation