116 - Using the Enneagram for Leadership with Catherine Bell, the founder of The Awakened Company
Release Date: 07/25/2022
MaYapinion®
In this special bonus holiday episode of the MaYapinion® podcast, Maya Roffler breaks down one of the most common struggles women face in entrepreneurship: sales, and why it doesn’t have to feel awkward, pushy, or “icky.” After closing out the six-part Ditch Your 9–5 Before the End of 2025 series, Maya returns with a high-impact conversation inspired by direct messages, community feedback, and real struggles shared by founders inside the MaYapinion ecosystem. In this episode, Maya reframes sales through a leadership lens. Not as persuasion, pressure, or pitching, but as connection,...
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In the final episode of this six-part series, Maya Roffler breaks down the exact steps to leave your corporate job intentionally, strategically, and successfully before the end of 2025. In episode 142 of MaYapinion®, Maya walks you through Step 6: Step Into CEO Mode, the step where preparation turns into ownership, mindset turns into leadership, and you fully step into your role as the founder of what you’re building. You’ve already completed Step 1 (Audit & Align), Step 2 (Validate Your Business Idea), Step 3 (Build Your Freedom Fund), Step 4 (Build the Brand), and Step 5 (Execute...
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In this six-part series, Maya Roffler breaks down the exact steps to leave your corporate job intentionally, strategically, and successfully before the end of 2025. In episode 141 of MaYapinion®, Maya walks you through Step 5: Execute the Exit — the step where preparation becomes action, clarity becomes commitment, and your new chapter officially begins. You’ve already completed Step 1 (Audit & Align), Step 2 (Validate Your Business Idea), Step 3 (Build Your Freedom Fund), and Step 4 (Build the Brand), which means you know what you want, who you serve, what you’re building, and that...
info_outlineMaYapinion®
Are you ready to ditch your 9–5 and finally build the freedom-based life you’ve been dreaming about? In this six-part series, Maya Roffler breaks down the exact steps to leave your corporate job intentionally, strategically, and successfully before the end of 2025. In today’s episode, Maya walks you through Step 4: Build the Brand the step where your business idea starts to take on a real identity that people can see, feel, and connect with. You’ve already completed Step 1 (Audit & Align), Step 2 (Validate Your Business Idea), and Step 3 (Build Your Freedom Fund), which means you...
info_outlineMaYapinion®
Are you ready to ditch your 9–5 and finally build the freedom-based life you’ve been dreaming about? In this six-part series, Maya Roffler breaks down the exact steps to leave your corporate job intentionally, strategically, and successfully before the end of 2025. In today’s episode, Maya walks you through Step 3: Build Your Freedom Fund — one of the most important (and most overlooked) parts of leaving your 9–5 in a way that feels grounded, safe, and sustainable. You’ve already completed Step 1 (Audit & Align) and Step 2 (Validate Your Business Idea), which means you now...
info_outlineMaYapinion®
Are you ready to ditch your 9–5 and finally build the freedom-based life you’ve been dreaming about? In this six-part series, Maya Roffler breaks down the intentional, strategic, and realistic steps you need to take to leave your corporate job before the end of 2025. In this episode, Maya walks you through Step 2: Validate Your Business Idea. Before you quit your job or invest energy into building something new, you need proof that the business you want to create is viable. Maya shows you how to validate your idea in the real world so you don’t waste time, money, or momentum building...
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Are you ready to ditch your 9–5 and finally build the freedom-based life you’ve been dreaming about? In this brand-new six-part series, Maya Roffler breaks down the exact steps to leave your corporate job intentionally, strategically, and successfully before the end of 2025. In episode 137 Maya walks you through Step 1: Audit & Align. Before you can build a business or transition into entrepreneurship, you need clarity, both in your finances and in your fulfillment. Maya shows you how to conduct a full audit of your current role: your salary, benefits, and responsibilities, but also...
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Are you ready to dive back into the MaYapinion® podcast? Come navigate the world of female entrepreneurship with Maya Roffler. In this episode, Maya takes a bold look at one of the most toxic, yet often overlooked habits in both corporate and entrepreneurial spaces: gatekeeping. From her early experiences in corporate leadership to her years as an entrepreneur, Maya breaks down what gatekeeping really is, withholding information. and why it’s one of the most ineffective and ego-driven practices in business. She shares how it shows up differently in corporate America versus the online...
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Come navigate the world of female entrepreneurship with Maya Roffler. In this episode, Maya explores one of the most essential traits every successful entrepreneur must master, the power of the pivot. Following last week’s conversation about leaving corporate America, Maya takes listeners deeper into what happens after you’ve launched your business. She breaks down why pivoting isn’t a one-time event, but a continual part of innovation, leadership, and growth. Through personal examples from her own journey, from evolving the MaYapinion® brand to scaling her tech startup Find a Co-Host,...
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After years in the corporate world, Maya realized something every woman in business eventually faces, the call to pivot. In this episode of MaYapinion®, she opens up about what inspired her to walk away from her 9–5, how loss changed her perspective, and the five-step plan that helped her confidently build her own entrepreneurial path. Maya shares her personal story of redefining success after losing her brother, the moment she realized her work no longer fulfilled her, and how she began building a life and business that aligned with her purpose. From learning to trust her intuition to...
info_outlineCatherine is a successful entrepreneur, business leader, and best-selling business author. She founded BluEra, a Profit 500 executive search, and team transformation company. As a top 200 growing company in Canada and top 10 in Alberta, and the best workplace, BluEra was a shining example of the Awakened Company System in action. With the sale of BluEra to DHR, Catherine now focuses on awakening the fire within organizations as the founder of The Awakened Company, a company aimed at awakening the fire within through passion, purpose, and playfulness.
The Awakened Company brings humanity back into corporate culture. Catherine is a certified Enneagram coach and uses this as a tool for self, relational, and organizational development. She has incredible experience with a very human-centered foundation. She is a sensitive, intelligent female leader and who you will definitely enjoy listening to...
Catherine in her own words, "I have helped to build a Profit-20 firm in the Province of Alberta and a Profit-200 in Canada, by doing things radically differently (especially in 2008 when I co-founded the firm). I successfully sold that company and transitioned the leadership. Everything in my life is dedicated to awakening - awakening ourselves, our relationships, our organizations, and our communities.
My vision is to be a healthy universal muse, radiating love, wisdom, and power in service to humanity and the planet. I believe that we either lead with positive intention or we will be led. Our organization now is an international thought leader on how to awaken corporate cultures. I am also a mother, wife, and very feeble human. I believe we are all leaders if we choose to be. My aim is with me wherever I walk. I lead not only in business but in the community as well. I am also a mother, Godmother, aunt, daughter, wife, sister, and colleague.
I teach at Queen’s School of Business in innovation. I also volunteer for the Telus Spark Science Centre, and Impact Society, and have created The Awakened Project, which helps female entrepreneurs start up their own businesses with microloans. I believe our inner, outer, and secret realities are here to be of service to humanity and the planet."
Connect with Catherine below:
https://www.linkedin.com/in/bellcatherine/
https://www.youtube.com/channel/UC5XwzGZacXitTYvb4NPdhgw
https://twitter.com/awakenedcompany
https://www.facebook.com/awakenedcompany
https://www.instagram.com/theawakenedcompany/
Listen and read more here:
https://mayapinionpodcast.com/
Don't forget to download the "How to Be the Leader of Your Life Guide" here: https://www.subscribepage.com/howtobetheleaderofyourlife
Listen on every platform here: https://link.chtbl.com/MaYapinion
XXX
Maya