EP 080: Smarter Real Estate Starts with AI and Personalization
Release Date: 07/09/2025
Real Estate AI Flash
How does a top-producing agent price homes more accurately and market them faster, with less effort? In this episode, I sit down with Chuck Bachteler of Berkshire Hathaway HomeServices Florida Properties Group to break down his real-world AI workflow. From ChatGPT-powered pricing strategies using RPR data to create polished listing content in minutes, Chuck shares how he systematized property pricing with a 7-step AI prompting process. Whether you're new to AI or ready to sharpen your edge, you’ll walk away with tactical tips and tools you can apply immediately to your own business. ...
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In this episode, my guest is Austin Hellickson, a 23-yr old rising star team leader in the Greater Seattle area who has successfully integrated AI into his business operations. Austin shares his journey from growing up in a real estate family to leading a team that has closed over 180 transactions. He discusses his initial skepticism about AI, his transformative experiences with it, and how it has streamlined processes like lead follow-up and content creation. Austin emphasizes the importance of embracing AI for future growth and offers valuable advice for new agents. Guest: Austin...
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In this episode, my guest is Chance Brown, a thought leader in the real estate industry, discussing the impact of AI on real estate practices. Chance shares his journey from a builder's salesperson to a successful brokerage owner, emphasizing the importance of leveraging AI to enhance efficiency and overcome challenges in the industry. The conversation explores various applications of AI, including automating mundane tasks, improving communication for non-native English speakers, and the significance of time management for agents. Chance also provides valuable advice for new agents and...
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In this episode, my guest is Christie Clark, the marketing director of Berkshire Hathaway Home Services Florida Properties Group. Christy shares her journey into real estate, her innovative use of AI in marketing, and how she empowers over 800 agents to leverage technology for productivity. The conversation explores the importance of AI literacy, the challenges faced by agents, and exciting projects in the pipeline, including a campaign in a box initiative. Christy emphasizes the need for strategic thinking in using AI tools and shares valuable insights for marketers and agents alike. ...
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In this episode, my guest is Alan Thompson from The Agency in Coastal Virginia. Alan shares his unique journey from military service to a successful real estate career, emphasizing the impact of AI for his team and on the industry. He discusses the importance of continuous learning, effective training programs, and leveraging technology to enhance client engagement and streamline operations. Alan also highlights the significance of building strong relationships in real estate and offers valuable advice for aspiring professionals. Guest: Alan Thompson Website: Facebook:...
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In this special episode, my guest is my former co-host Jimmy Burgess who recently returned to Berkshire Hathaway HomeServices in an expanded role of Chief Coaching Officer. We discuss Jimmy's vision for helping agents succeed through collaboration and the use of AI in real estate. The conversation covers practical applications of AI, the importance of personalized coaching, and the necessity of having real estate-related conversations to drive success. Jimmy emphasizes starting with foundational tools and encourages agents to lean into AI to enhance their productivity and client service. ...
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In this episode, my guest is Aaron Chand from LPT Realty in Tampa, FL. He shares his journey into real estate and how he has integrated AI into his business practices. We discuss the importance of personalization in client interactions, the role of virtual assistants, and the impact of AI on direct mail and email marketing. The conversation highlights the potential of AI in real estate, encouraging agents to embrace technology for better efficiency and client engagement. Guest: Aaron Chand LinkedIn: Facebook: Instagram: Aaron’s book recommendation: ...
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In this episode, my guest is Casey Levine, a managing broker at Berkshire Hathaway Home Services York Simpson Underwood Realty in Cary, North Carolina. We discuss Casey's journey in real estate, the impact of AI on the industry, and practical applications of AI in attracting agents, motivation, and communication. Casey shares her experiences using AI for personal and professional growth, emphasizing the importance of building relationships and effective communication in real estate. Guest: Cayce Levine LinkedIn: Facebook: Instagram: Website: Cayce’s book...
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In this episode my guest is Juan Murray, a seasoned real estate agent from Jamaica Plain, Massachusetts. Juan shares his journey in real estate since 1994, discussing the evolution of the industry and the impact of AI on his work. He highlights specific AI tools that have enhanced his productivity, such as market analysis and client engagement strategies. Juan also emphasizes the importance of training and personal applications of AI in his daily life. He concludes with valuable advice for new agents and shares influential resources that have shaped his career. Guest: Juan Murray ...
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In this episode, my guest is Vinod Bollini, the Chief Evangelist of InstaHeadshots and co-founder of Magic Studio. We discussed the power of AI in personal branding, through the use of InstaHeadshots, which allows users to create stunning headshots quickly and easily. Vinod shares his journey in the tech industry, the philosophy behind their products, and the future of AI in enhancing personal branding and professional presence. Guest: Vinod Bollini LinkedIn: X: Website: InstaHeadshots Socials: Vinod’s book recommendation: Host: Rajeev Sajja Website:...
info_outlineIn this episode, my guest is Aaron Chand from LPT Realty in Tampa, FL. He shares his journey into real estate and how he has integrated AI into his business practices. We discuss the importance of personalization in client interactions, the role of virtual assistants, and the impact of AI on direct mail and email marketing. The conversation highlights the potential of AI in real estate, encouraging agents to embrace technology for better efficiency and client engagement.
Guest: Aaron Chand
LinkedIn: https://www.linkedin.com/in/aaron-chand-b7099416b/
Facebook: https://www.facebook.com/CayceLand
Instagram: https://www.instagram.com/aaronjchand/
Aaron’s book recommendation: https://www.amazon.com/dp/B09BK52JFJ?ref_=cm_sw_r_ffobk_cp_ud_dp_KHJSYHJBFWRMJCJ8AAK8&bestFormat=true
Host:
Resources:
Agent to AIgent book on Amazon - https://a.co/d/0YxMd2Y
Real Estate AI Flash Podcast Site
Join the Instagram Real Estate AI Insiders Channel