From Burnout to Elite Performance the Founders Formula - Dan Lawrence
Proven Podcast
In this high-performance episode, Charles sits down with Dan Lawrence. Human Performance Optimization coach and founder of Perform 365, to explore how elite mindset, data-driven science, and identity transformation fuel the success of top tier athletes and CEOs. Dan breaks down his philosophy of start where you stand, revealing how the application of knowledge, rather than just the information itself, is the true barrier to peak performance. From implementing daily non-negotiables and environment audits to navigating setbacks with a reflect, review, and plan strategy, he shares what it...
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Financial Freedom is Emotional not Financial - Jade Warshaw
Proven Podcast
In this candid and empowering episode, Charles sits down with Jade Warshaw, co-host of The Ramsey Show and personal finance expert, to explore how mindset, communication, and values shape our financial lives and relationships. Jade unpacks why money problems are rarely about math and almost always about behavior, identity, and the stories we tell ourselves. From navigating debt and budgeting to aligning financial decisions with life goals, Jade shares how intentional habits and honest conversations can transform both personal finances and partnerships. She reveals how emotional awareness,...
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Your Values are Either Destroying Profits or Building an Empire - Robert Glazer
Proven Podcast
In this high impact episode, Charles sits down with Robert Glazer, entrepreneur, Inc. and Forbes columnist, sought, after speaker, and founder and CEO of Acceleration Partners, to explore how leadership, culture, and values, driven growth create sustainable, high performing organizations. Robert unpacks the principles behind scaling a global performance marketing firm while staying anchored in purpose, transparency, and long-term thinking. From building teams that thrive in a remote, first world to redefining what accountability and trust look like at scale, Robert shares how culture isn’t a...
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From Single Mom to 2 Billion how Class and Courage Win - Dr. Ann Kaplan Mulholland
Proven Podcast
In this dynamic episode, Charles sits down with Ann Kaplan Mulholland. Canadian entrepreneur, business executive, author, and television personality, to explore how bold vision, adaptability, and unapologetic ambition drive success across business, media, and life. Ann shares her unconventional path to building influence and impact, revealing how resilience, reinvention, and strategic risk taking became the foundation of her career. From navigating high stakes industries to building personal brand credibility in the public eye, Ann unpacks what it takes to lead with confidence while staying...
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The $50M Exit Playbook Most Founders Don’t Know - Chris Van Dusen
Proven Podcast
In this thought-provoking episode, Charles sits down with Chris Van Dusen—investor and managing partner at Solyco Capital—to explore how disciplined thinking, long-term vision, and operational focus drive enduring business value. Chris unpacks his journey into private investing, sharing how Solyco Capital partners with founders and management teams to scale companies with intention, not hype. From evaluating opportunities beyond surface-level metrics to building businesses that can withstand market cycles, Chris explains what truly separates sustainable growth from short-term wins. He...
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The Culture Delusion Everyone Regrets - Jessica Kriegel
Proven Podcast
In this insightful episode, Charles sits down with Jessica Kriegel, culture strategist, author, and former Chief Scientist of Workplace Culture at Culture Amp, to explore how values, leadership, and intentional culture drive sustainable performance in modern organizations. Jessica unpacks what workplace culture really is, challenging the idea that it’s about perks or slogans, and revealing how shared behaviors and belief systems shape everything from engagement to execution. From helping companies navigate rapid growth and change to decoding why culture breaks down during moments of...
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ALL IN: Navy SEAL Secret to Proven Results - Brent Gleeson
Proven Podcast
In this powerful and deeply human episode, Charles sits down with Brent Gleeson—Navy SEAL combat veteran, bestselling author, and leadership expert—to explore how discipline, resilience, and radical accountability shape high-performance cultures both on the battlefield and in business. Brent pulls back the curtain on his journey from SEAL Team missions in Iraq and Africa to becoming a sought-after advisor for organizations navigating transformation, trust breakdowns, and change fatigue. He unpacks the core principles that drive elite teams—clarity of mission, extreme ownership, emotional...
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Unlocking the Infinite Money Banking System - Chris Naugle
Proven Podcast
In this eye-opening episode, Charles sits down with Chris Naugle—former pro snowboarder turned wealth strategist and founder of The Money Multiplier—to unpack the unconventional mindset behind true financial freedom. From humble beginnings in Buffalo to building a career on Wall Street and beyond, Chris shares how a series of hard-won lessons led him to one radical idea: become your own bank. Together, they break down how infinite banking works in plain English—why it’s not about chasing crypto or timing the market, but about understanding how money actually moves. Chris reveals how he...
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The Surprising Future of AI with Fathom’s Founder - Richard White
Proven Podcast
In this candid and fast-moving episode, Charles sits down with Richard White—founder and CEO of Fathom AI, the top-rated AI note-taking platform on G2 and HubSpot—to unpack the truth behind the AI gold rush. Richard shares why only 5% of internal AI initiatives actually succeed, and what separates innovation from illusion in today’s hype-driven market. Together, they dig deep into the harsh realities of building and buying AI software—from skyrocketing failure rates and short model lifecycles to the “LLM treadmill” that forces companies to constantly rebuild just to keep up....
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The Brutal Truth from a Super Bowl Champion - Setema Gali
Proven Podcast
In this powerhouse episode, Charles sits down with Setema Gali—former NFL Super Bowl champion turned elite coach, speaker, and entrepreneur—to unpack the raw truth about what it really takes to win in business, leadership, and life. Setema shares his transformation from professional athlete to purpose-driven mentor, revealing how the same mindset that wins championships also builds unstoppable leaders. He dives deep into the “dragon-slaying” philosophy—facing hard truths, confronting excuses, and building habits that create sustainable success across every area of life. From calling...
info_outlineIn this dynamic episode, Charles sits down with Joe Foster—the legendary co-founder of Reebok—and Ben Weiss, CEO of Syntilay, to unpack what it really takes to build legacy brands that stand the test of time.
Joe shares the untold story of growing Reebok from a small UK-based athletic shoe company into a global powerhouse, despite early rejection, fierce competition, and family friction. Ben brings a modern lens to the conversation—revealing how today’s founders can blend legacy thinking with cutting-edge strategy to lead in both business and branding.
Together, they explore how purpose, persistence, and long-term thinking create lasting impact—whether you're building shoes that revolutionize fitness or companies that transform industries.
This isn’t just a business episode—it’s a masterclass on vision, resilience, and what it takes to win across decades.
KEY TAKEAWAYS:
-How Joe Foster turned Reebok from a small UK family business into a global footwear brand by targeting overlooked niches like aerobics
-The story behind Joe’s departure from the family company—and how conflict pushed him to build a legacy of his own
-Why rejection from U.S. distributors became a turning point that forced Reebok to focus on a specific entry point into the American market
-The difference between building a business and building a long-term brand—with insights from both Joe and Ben
Head over to provenpodcast.com to download your exclusive companion guide, designed to guide you step-by-step in implementing the strategies revealed in this episode.
KEY POINTS:
01:10 – The birth of Reebok:
Joe Foster recounts how a misunderstanding over the family shoe business led him to break away and start Reebok with just a name, a vision, and relentless grit—while Charles is struck by the boldness of reinventing from scratch.
04:42 – Lessons from rejection:
Joe shares how 20+ rejection letters from U.S. distributors didn’t stop him—and how he eventually cracked the code by targeting a niche aerobics market—while Ben reflects on how modern founders overlook the power of niche entry points.
08:30 – Building a brand vs. building a business:
Ben Weiss explains why building a long-term brand is different from just running a business, emphasizing alignment with purpose and message—while Joe nods in agreement, relating it back to Reebok’s early culture.
11:55 – Scaling without selling your soul:
Joe opens up about the moment Reebok scaled globally and the tension between rapid growth and staying true to original values—while Charles notes the timeless struggle of founders facing explosive success.
17:25 – The Syntilay philosophy:
Ben shares how Syntilay focuses on building brand equity through meaningful human experiences, not just marketing hacks—while Charles sees the parallel between Ben’s approach and Joe’s legacy thinking.
21:40 – The Reebok-Nike showdown:
Joe details the brand rivalry, what it taught him about strategic differentiation, and why Reebok leaned into fashion and fitness while Nike owned performance—while Ben connects this to modern brand positioning.
28:30 – Advice to future legacy founders:
Joe and Ben deliver closing thoughts for future entrepreneurs: be patient, protect your vision, and play the long game—while Charles reflects on how real success is measured in decades, not quarters.