Scale Up SMEs With Proven Advisory Essentials
ESS BIZTOOLS Podcast (Accountant's Minute)
Release Date: 08/13/2025
The 85% Advisory Gap in Accounting Firms
ESS BIZTOOLS Podcast (Accountant's Minute)
Discover why only 15% of SMEs see their accountant or bookkeeper as a Key Strategic Partner, while many firms believe they are already delivering that level of service. In this episode, Peter Towers explores the disconnect, the missed advisory opportunities, and the practical questions firms need to start raising to become more valuable to their SME clients. You can also access our podcast on:
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Start Advisory Services Without Changing Your Firm
ESS BIZTOOLS Podcast (Accountant's Minute)
How do you start offering advisory services without disrupting your firm? In this episode, Peter Towers explains why advisory services are too important to ignore – and how accounting firms, bookkeepers, and business advisory firms can begin with a simple, practical step-by-step approach. Discover how to start small, deepen client relationships, and position your firm as a true Key Strategic Partner with the support of proven tools, training, and client communication resources from ESS BIZTOOLS. You can also access our podcast on:
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Transforming Client Relationships Through Advisory Services
ESS BIZTOOLS Podcast (Accountant's Minute)
Advisory services can create significant value for clients, but they do not sell themselves. In this episode of Accountants Minute Podcast, Peter Towers of ESS BIZTOOLS explains why accounting firms, bookkeepers and business advisors need to actively position, communicate and sell advisory services if they want to be seen as true Key Strategic Partners. Featuring insights from the Intuit QuickBooks SMB 2025 Survey and The Boss Factor Library, this discussion highlights how firms can strengthen client relationships, build new revenue opportunities and deliver the forward-looking advice SMEs...
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Podcast with Darren Gleeson of TaxFitness
ESS BIZTOOLS Podcast (Accountant's Minute)
In this episode of Accountants Minute Podcast, Peter Towers of ESS BIZTOOLS and Darren Gleeson of TaxFitness discuss the growing need for accounting firms to move beyond compliance and deliver real advisory services. They explore benchmarking, business improvement opportunities, and practical ways accountants, bookkeepers and advisory firms can strengthen client value and work towards becoming a true Key Strategic Partner. You can also access our podcast on:
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ESS BIZTOOLS Live Podcast with TaxFitness
ESS BIZTOOLS Podcast (Accountant's Minute)
In this episode of Accountants Minute Podcast, Peter Towers (ESS BIZTOOLS) and Darren Gleeson (TaxFitness) explore how benchmarking transforms client conversations, drives behavioural change, and unlocks measurable profit growth. Discover why comparing clients to the top 20% in their industry provides the clarity, context, and commercial focus that traditional financial reports often miss. If you want to increase client profitability, strengthen advisory revenue, and reposition your firm as a forward-looking strategic partner — this discussion will show you where to start. You can also...
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Advisory Services Are Sold - Not Bought
ESS BIZTOOLS Podcast (Accountant's Minute)
Only 15% of SMEs rate their accountant as a Key Strategic Partner. Why is that – and how do we change it? In this episode of Accountants Minute Podcast, Peter Towers (ESS BIZTOOLS) and Trevor Marchant (The Boss Factor Library) unpack what it truly means to move beyond compliance and become your client’s go-to advisor for growth, strategy and innovation. From debtors management and cash flow forecasting, to R&D Tax Incentives and capital raising, this episode explores the missed opportunities sitting inside most accounting firms – and how to confidently communicate, package and...
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Achieving The Change Your Firm Wants To See - featuring Darren Gleeson from TaxFitness
ESS BIZTOOLS Podcast (Accountant's Minute)
Only 15% of Aussie SMEs see their accountant as a Key Strategic Partner — the go-to advisor driving growth and success. In this episode of Accountants Minute Podcast, Peter Towers, Managing Director of ESS BIZTOOLS, is joined by Darren Gleeson (Founder, Tax Fitness) to show how top 20% benchmarking turns “advisory” into a repeatable system – fast, evidence-based, and built for quarterly client conversations that improve profit and performance. SPECIAL OFFER: Use code ESS100 to get Tax Fitness for $1,000 + GST (save $200) plus 12 months FREE access to the ESS BIZTOOLS Starter Package....
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Lead SMEs Through the Innovation Journey: Final Part
ESS BIZTOOLS Podcast (Accountant's Minute)
In this final Accountants Minute Podcast episode for 2025, Peter Towers is joined by Darren Gleeson, Managing Director of TaxFitness, to explore how benchmarking and virtual CFO services can transform struggling SMEs into top-performing businesses. They discuss why benchmarking against the top 20% (not the average) is critical, how to turn profit gaps into advisory opportunities, and why accountants and bookkeepers must move beyond compliance if they want to stay relevant in an AI-driven world. Perfect for firms ready to lead clients—and their own team—into 2026 with stronger profitability...
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Lead SMEs Through the Innovation Journey: Part 2
ESS BIZTOOLS Podcast (Accountant's Minute)
In this episode of the Accountants Minute Podcast, Peter Towers explores how predictive accounting reports turn a business plan into a live early-warning radar for SMEs — with budgets by operation, key drivers, cashflow forecasts, projected balance sheets and KPIs all working together. You’ll hear real stories of how weak communication, poor debtor and creditor management, and hidden inventory or capex blowouts can quietly destroy cash flow — and how accountants, acting as Virtual CFOs, can step in, monitor the numbers weekly, and protect profitability. Peter also highlights the role of...
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Lead SMEs Through the Innovation Journey
ESS BIZTOOLS Podcast (Accountant's Minute)
In this episode of Accountants Minute Podcast, Peter Towers introduces Stage One of the Innovation Journey — where every breakthrough begins with a simple idea. You’ll discover how accountants and bookkeepers can guide SMEs from that first spark through R&D eligibility, record-keeping, prototype development and commercial planning. This is your roadmap to becoming the internal auditor, advisor and strategic navigator SMEs desperately need as they innovate, experiment and build new intellectual property. If your firm wants to lead clients through real innovation (and unlock new advisory...
info_outlineIn this episode of the Accountant’s Minute Podcast, Peter Towers, Founder and Managing Director of ESS BIZTOOLS, takes a deep dive into the proven advisory essentials that can help accounting firms, bookkeepers, and business advisors scale up their SME clients into stronger, more resilient businesses.
Through real-world client stories, Peter illustrates the stark difference between businesses that embrace continuous improvement and those that simply “mark time.” You’ll discover why business health checks, pricing reviews, KPI monitoring, and forward-looking cash flow forecasting are not optional extras – but critical tools for protecting and growing any business, whether they aim to expand or simply remain stable and efficient.
Peter also explores practical systems, automation opportunities, and funding strategies – from charge-out rate calculators to Crowd-Sourced Funding equity raising – that you can implement to add measurable value to your clients. With clear, actionable insights, this episode challenges you to move beyond tax returns and become the trusted advisor SMEs truly need in today’s challenging business climate.
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