#127: The Multiplier Mindset | Scaling a Team-Managed Company
The SCALEit Method® with Allison Maslan
Release Date: 12/09/2022
The SCALEit Method® with Allison Maslan
Erik Huberman built the fastest growing marketing consultancy in the United States to over $150 million in revenue, and he did it without taking on a single dollar of outside capital or debt. How do you scale a company to 900 team members, acquire over 20 companies, and help more than 6,000 brands generate $2.9 billion in revenue, all while staying completely bootstrapped? Erik Huberman, founder and CEO of Hawk Media, did exactly that. And in this episode he pulls back the curtain on the real strategies behind it: knowing your true marketing metrics, building a smarter acquisition model, and...
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Wing Lam built a 35-year cult brand from tacos, surfboards, and the audacity to just ask. How do three Asian brothers from Brazil open a fish taco stand in Southern California with no money, no connections, no blueprint, and turn it into one of the most beloved restaurant brands in the country? Wing Lam, co-founder of Wahoo's Fish Tacos, did exactly that. And in this episode he reveals the surprisingly simple philosophy behind it all: show up, add value, build real relationships, and never be afraid to ask. Wing gets beautifully real about the early days of bartering tacos for surf brand...
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Tom Shipley went from IDF Special Forces operator to building brands that generate over $2 BILLION in revenue, and his secret weapon isn't what you'd expect. How do you 10x your business without starting from scratch? Tom Shipley, serial entrepreneur and creator of the Add a Zero Growth philosophy, has done it over and over again, and in this episode he reveals the counterintuitive strategy behind it: strategic acquisitions. Not just for the mega-wealthy. For any founder who's ready to stop grinding and start engineering real growth. Tom gets brilliantly real about the moment his company went...
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Allison Maslan sits down with Stephanie Cartin and Courtney Spritzer, co-founders of Socialfly (acquired in 2024) and Entreprenista, the leading media platform and membership community for ambitious women founders. These two have been building together for over a decade, and they're sharing the real secrets behind what it takes to build a successful partnership, create big growth, and their mission to change the game for women entrepreneurs everywhere. In this episode, you'll discover: The co-founder "secret sauce" that has kept Stephanie and Courtney aligned through two companies, an...
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Jeni Britton Bauer built a $125 MILLION ice cream empire from a farmers market stall, and the secret started with a scone she never got to eat. How do you go from dropping out of art school, riding your bike home to make ice cream, to 90+ scoop shops and thousands of grocery stores across America? Jeni Britton Bauer, founder of Jeni's Splendid Ice Creams and now Flora & Company, did exactly that. And in this episode she reveals the counterintuitive philosophy behind it: listening fiercely to your customers, staying bootstrapped by design, and knowing when to finally let go. Jeni gets...
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Steve Harward built a $110 MILLION company from nothing and the secret had nothing to do with hustle. How do you go from zero to nine figures across three brands and 400 employees? Steve Harward, founder and CEO of Prime Corporate Services, did exactly that. And in this episode he reveals the counterintuitive philosophy behind it: radical generosity, deep listening, and the willingness to let go. Steve gets beautifully real about the moment he finally stepped away from running support emails and doing payroll at $22 million in revenue, and what happened to the business when he did. We go...
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You've optimized your strategy. You've built the team. You're doing everything right. So why does it feel like you're pushing against a wall? Manifestation coach and bestselling author Matt Cooke has worked with thousands of high performers worldwide and he keeps seeing the same hidden pattern: the harder you want something, the further away it moves. In this episode, Allison Maslan sits down with Matt to explore what's actually driving your results as a CEO and it's not your strategy, your schedule, or your work ethic. It's who you're being while you execute all of it. Matt...
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Allison Maslan sits down with Traci Stumpf to talk about why personal presence has become one of the most important leadership tools for CEOs today. In this conversation on The SCALEit Method Podcast, Allison and Traci explore what it really means to show up on camera, on Zoom, on stage, and on social media in a way that builds trust, credibility, and authority. This isn’t about having the perfect logo or polished branding. It’s about how you show up. In this episode, Allison and Traci discuss: • How founders can build trust and connection on camera • The difference between...
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Natalie Jill interviews Allison Maslan about the decision that changed everything in her life and business. In this conversation on Natalie Jill’s podcast, Allison shares the mindset shift that took her from being a single mom with almost nothing to building multiple successful companies and mentoring thousands of business owners around the world. At one point in her life, Allison had just $3 in her purse and no clear path forward. But she made a powerful decision: success was not optional. Not the perfect strategy. Not the perfect timing. A decision. In this episode, Natalie and...
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In this powerful episode of The SCALEit Method Podcast, Allison Maslan sits down with internationally renowned Qigong Master Chunyi Lin, founder of Spring Forest Qigong, to explore how healing your body is essential to scaling your business and your life. After surviving severe physical pain, trauma, and depression, Master Lin discovered the profound healing power of qigong—an ancient practice that activates the body’s innate intelligence to restore energy, balance, and clarity. Today, his work has helped thousands worldwide and has been studied by institutions including the Mayo Clinic...
info_outlineMentoring other business owners one-on-one is my passion; helping them make great traction can be the most rewarding thing in the world.
BUT I know I couldn't help that many people. If I were to see five or eight business owners in a day, I could never get to the 800, 8000, or 800,000 business owners change their lives.
I made a decision early on that I wanted to build a team-managed company that didn't depend on me because I didn't want to be the guru. There are a lot of other people that have so much wisdom that they could bring to the table. With Pinnacle Global Network, we have the best CEO mentors who help me create a lasting difference.
▶️ The Multiplier Mindset
✔️ If you are still delivering the products and services in your business, you cannot scale.
Do you find yourself stuck in your business's day-to-day, checking off to-do lists and running errands? You may save money by doing these tasks, but you're losing more. The $10,000, $100,000, or even $1,000,000 opportunities will not work within your business if you stay as the worker bee instead of ruling the hive.
✔️It's not about working harder— but working less, smarter, and faster.
My client, CEO & Founder Marshall Doyle grew Cal-Cert Calibration Certification the company scaled by nearly 2000% since he took control in 1999. The figures looked very good; however, when he came to work with us, we discovered he hadn't taken a vacation in 20 years.
He was already in the multiple 7-figure range and had 35 employees. Like any driven business leader, he was micromanaging. And he was still working 60 to 80 hours a week.
We aided him in getting out of the weeds of the business and being the visionary he is. We helped him add many new revenue streams so he could do upsells and cross-sell. Now, Marshall works 90 minutes a week in his business, and he started taking a lot more vacations and spending time with his family, which they were pretty happy about! He's purchased over ten more companies and ultimately changed his life.
✔️ Do the things that your competition is not doing.
Look at your competition and assess:
- What are they not doing?
- Who are they not serving?
- How could I reach customers in a way nobody else is doing?
The scalable strategies we share with our clients at Pinnacle Global Network allow them to play where others aren't yet and raise the game in an ever-changing market.
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